TASK 1:MUSIC MAGAZINE

INSTITUTION RESEARCH

Jenna Nicola

About IPCIPC media is one of the leading company in consumer magazine and digital publishers in the united kingdom with a larger portfolio selling over 350 million copies each year. It is wholly subsidiary of Time inc.

Marcus rich CEO of Time Inc. (ipc)

Types of magazines ■ Women's magazines such as: Woman's Weekly, Woman & Home, Woman's own

and Woman.■ Home and gardening magazines such as: Amateur Gardening, Homes & Gardens,

Idea Home, Wedding & Home and Country Homes & Interiors ■ Hobbies/Interests magazines such as: Country Life, Horse & Hound, Shooting

Times, Yachting World, Cycling Weekly, Amateur Photographer, The Railway Magazine, Yachting Monthly, Cage bird, Motor boat, Golf Monthly, Aeroplane Monthly, Sporting gun, SuperBike, Eventing, Motor Caravan Magazine, Classic Boat, Model Collecter, Motor Boat Monthly and Bird keeper

■ Sport magazines such as: Shoot!, Rugby Word and World Soccer■ Educational magazines such as: The Field and Practical Parenting ■ TV magazines such as: TVTimes and TV easy ■ Music magazines such as: New Musical Express (NME)

■ Gossip magazines for both men and women such as: Marie Claire, Chat, Mizz, Now, Pick Me UP( for women) and Loaded and Nuts (for men)

■ And other magazines such as: Caravan, Stamp magazine, Predication, Angler’s Mail, Family Circle, Essentials and Volts Worlds

History of IPCThe International Publishing Corporation Ltd was formed in 1963 following the merger of the UK's three leading magazine publishers - George Newnes, Odhams Press and Fleetway Publications - who came together with the Mirror Group to form the International Publishing Corporation (IPC).IPC magazines was then created 5 years later. IPC was obtained by Time Warner in 2001 and was renamed Time Inc. UK in 2014 after Time Inc. obtained the company in connection with its spinoff from Time Warner.

The 1800s■ The field news paper launched in 1853■ Eight further IPC titles were launched in the late 1800s: Country Life,

Horse & Hound, Shooting Times, Yachting World, Amateur Gardening, Cycling Weekly, Amateur Photographer and The Railway Magazine

■ Competitions and sale promotions

The early 1900s■ IPC traditional woman's weekly launched in November 1911■ Home & Gardens became one of the first magazines to be published

after the first world war■ Ideal home released in 1921■ Caravan, Stamp Magazine and Woman released during 1930s

Mid 1900s■ NME released in 1952 which created the first official UK chart ■ Formation of IPC in 1963 (Newnes, Fleetway and Odhams)■ IPC at forefront of pre-recorded video market■ Reed group acquires IPC in 1970 to Reed international

Late 1900s ■ IPC announces formation of European Magazine Ltd in 1988■ The IPC editorial awards introduced ■ What's on TV released in 1991 to become UK’s best selling magazine■ NME becomes the first major UK music title to get its first internet site

– nme.co – destined to become Europe's most popular music site (http://www.nme.com/ )

■ Civien bought IPC magazines for £860m in 1998■ Formations of five magazine companies based on former publisher groups

The 2000s ■ IPC magazines changed its name to IPC media in 2000■ Time inc. acquiers IPC for £1.15bn in 2001■ Nuts was launched and became the worlds first mens weekly magazine ■ Pick me UP launched in 2005 backed up by £6 million marketing system ■ IPC media develops new digital media brands such as housetohome,

goodtoknow and shootinguk■ IPCmoves into new offices in 2007■ In January 2010, IPC media restructured around three key audience groups;

men, mass-market women and up-market women■ Renamed Time Inc. UK in 2014

■ Masthead – The masthead is the nme logo in the right hand corner. This is so it is the first thing the reader sees so the know what company the magazine is from.

■ Front image – The front image is of the artic monkeys, this will attract fans of the artic monkeys who's fan are based around late teens to early 20s.

■ Colour scheme – The colour scheme writing is red and white, which is the same colour as the logo, this is again to make the company stand out.

■ Barcode – The barcode is in the bottom right corner, this is because its doesn’t need to be seen as it has the price in small print and they don’t want the readers to be put off by the price.

■ Masthead – The masthead is in the middle of the top of the magazine, this is so its seen.

■ Front image – The front image is a close up of Emilia Clarke. This shows it is aimed at women as she is a icon to women.

■ Pull quotes – The pull quotes show how this magazine is based around women we know this by the quotes “waist training, sexy skin” and “style your summer” etc.

■ Colour scheme – the colour scheme is white and pink, this shows again its aimed at women as these colours are seen as girly.