OCR Media Studies – A2 Level

Unit G324: Advanced Portfolio

Mind Map and Research

Name: Hannah HughesCandidate Number: 4067Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

Generation of Ideas for Ancillary Product 1) –

TV Magazine Front Cover

Source of Inspiration

Front Cover of Inspiration HERE

History of the Product• First published in 1991 and goes straight to number 1

where it remains today.Publisher

• TimeInc.UK• Publishing Director: Angela O'Farrell• Editor: Colin Tough

Circulation Figures – HOW many people read the magazine?• What's on TV provides over 3.4 million readers a week • What's on TV is the second largest actively purchased

magazine in the UK, enjoyed by over 3 million UK consumers

Price range – 50p-60pHOW does that establish WHO the target readership are in accordance with: Socio-Economic Needs The Target Audience will be based around the socio economic groups C1, C2, D and E as these groups consist of the supervisory, skilled and unskilled manual workers. Although all 6 groups could read the magazine the low cost suggests that it may not be suitable for the higher groups.

Mastheadideas

Font styles:

Possible Mastheads:

Colour:Red: 2 of the 5 products that I analysed in the Ancillary Product had red in the masthead. This because red connotes lust and danger, which are 2 main themes of Soap Operas. It is therefore a good colour to consider for my masthead.White: 3 out of the 5 products that I analysed in the Ancillary Product have white mastheads. This seems to be a theme that I could use in my magazine cover.

Position on the page:

Sans Serif: 3 of the 5 products that I analysed in the Ancillary Product use Sans Serif as their font style. This is because it doesn’t look as fancy and therefore connotes that it is for a less wealthy class. This corresponds with the working class audience of Soap Operas. It if therefore a good font style to consider.Serif: 2 of the 5 products that I analysed in the Ancillary Product. This font looks upper class and therefore doesn’t consider the target audience. Bold: The use of a bold font for the masthead will dramatics the magazine. This would be a good way of drawing in the reader.

Verbal Codes:

Tragedy: This is a popular word on Soap Opera magazine covers. It entices the audience and makes them want to find out about the stories within the magazine.Soap Weekly: I think this is a standard and basic idea for a Soap Opera Magazine. It tells you exactly what it is and how often it comes out.Soapy Bath: This is a play on words, and entices the audience to read the magazine. This is a funny name and will put the reader in a good mood. This will make them feel more inclined to purchase the magazine.

Top Left of the Page: in most of the magazines that I analysed the masthead was on the top left hand side of the page. This is a definite theme with Soap Opera magazines, and is therefore a clear consideration for my magazine cover.Top of the Page: In one of the magazine covers the masthead when across the top of the page. this is another consideration for my magazine cover because it means that the masthead wont be crammed up in the top left but can be spread out over the top of the magazine.

In some of the magazines that I have analysed they use words such as Digest and Inside. This connotes an intake of information from the magazine. This is a possible idea to bring forward in my magazine design.Soap: In many of the magazines I analysed they use the word ‘Soap’, this clearly displays the magazine genre tothe reader, and is a good aspect that Icould bring forward.

Main Headline Ideas

Possible Headlines: Tragedy Hits The Wells!: This headline draws the reader in. it makes them wonder what ‘Tragedy’ has ‘hit The Wells’. The use of ‘The Wells’ connotes that this is the Soap Opera to be watching this week. This is because it is the only Soap Opera mentioned in the headline and is clearly a bigger font then the others Sub Headings.Who Kidnapped Holly?: This Headline again draws the attention of the reader in. This is because the reader may thing that by reading the magazine they may find out the answer to the question. This entices them to purchase the magazine, even though there is no guarantee of the question being answered.Kidnapper Exposed!: This doesn’t drawthe attention of the reader in because of the Soap Opera, but because of the words. When the reader sees the words ‘kidnapper Exposed’ they will want to find out who the kidnapper is and who they kidnapped. This makes people want to buy the magazine, as that’s the only way they will find out.

Where it will be positioned: Below the Middle: In all the magazines I analysed in the Ancillary Product the main headline is positioned just below the middle belt. This could be to allow space for the main image, but without hiding the headline from the reader.

Slight Angle: Again in all the magazines that I have analysed the main headline is at a sight angle heading up. This could be to make the magazine look more fun and interesting, so that it appeals to the reader.

Capital Letters: This draws the attention of the reader because it makers the story look more dramatic and important. Pink Letters: When analysing the magazines in the Ancillary Product I noticed that if the main story is about a child, for example ‘Kat’s Birth Shock!’ or ‘Baby Switch Exposed!’ the text is usually in pink. This could be because pink connotes love and nurturing. This could be an aspect that I bring forward into my magazines main headline.

Images Needed

Cover Line Imagery:

Main Image:

Other Soaps to include: EastEnders, Hollyoaks, Coronation Street: By using these Soap Operas in my magazine I am making my magazine more popular, as it can appeal to a wider audience. This is because not everyone may be interested in my Soap Opera, however if a person is looking at Soap Opera magazines, they will probable be interested in the other Soaps. This will lead to more people purchasing my magazine.

All the magazines I analysed were face on, mid shot. These shots demonstrate what the reader should be looking at. This is important for a magazine because it draws the reader in. If there is no obvious main image the reader may not want to purchase the magazine. Mid Shot: In Soap Opera magazines Mid Shots are very popular. This is because you can see most of the characters body and therefore have the ability to see all the emotions. This is because you can clearly see their faces and tell what the character is trying to portray, and by the body language you can see what they feel.

Outskirts: In most Soap Opera magazines the cover line imagery is on the outskirts of the page. This is to ensure they don’t take the attention away from the main image.Boxes around the images: this is again to ensure that they don’t take the attention away from the main image. It also clearly demonstrates that they are different stories.

Example Images:

Others

Puffs:

Synergy with Social Media:

Price:

Strapline Language: Facebook and Twitter: when designing my magazine I will have Facebook and Twitter logos visible and their handles. This is because many magazines have these clearly visible on their magazine covers. This could be to appeal to a younger audience.

Straplines often use buzz words similarly to puffs, so that they can draw in the attention of the reader. These can create brand recognition when a magazine used the same buzz word in all magazine covers. These include words such as WIN!, TRAGEDY! Or EXCLUSIVE!. These all suggest that there is amazing information within the magazine and therefore encourages people to purchase the magazine.

Magazines vary in cost. Many magazines stick to under £1 often charging 50-60p. However other magazines such as Inside Soap charges £1.60. I think that this is too much for a Soap Opera magazine, this is why I will be charging around 50-60p for my magazine.

Buzz words: Many magazines have big puffs to draw attention from the reader. They do with by using Buzz words. These could include ‘Sneak’ or ‘Secret’. This catches the readers attention and will make them want to read on and find out the secret or see the sneak peek.Bubble around words: The bubble around the words also draw the attention of the reader in. this is because there aren’t lots of bubbles on the page. This therefore isn’t thenorm for the magazine cover and makes people want to see the Puff.

Mind Map - Conclusion

Name: Hannah HughesCandidate Number: 4067Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

What you need to do next • In order to get a good idea of what to put in my magazine I should consider purchasing a

Soap Opera magazine of inspiration. This is to get an incite into what goes in as Soap Opera magazine and what I could therefore include.

What you’ll need to organise/arrange • In order to create my magazine I will need to arrange for pictures to be taken. These

could be taken on the day of filming, or I could take them in my own time. The props will also need to be arranged. As a group we need to discuss what we need, who will bring them in and when. Another idea that I need to organise is finding a suitable font style for my magazine. This is because this it will help make my magazine look professional and appeal to the target audience.

What software you will use to create the product and Why?• When creating my magazine I will be using multiple software's. These include Photoshop

CS5 and Fireworks. Photoshop CS5 will make my magazine look professional and will allow me to make the magazine look like a real magazine. Fireworks will allow me to edit images so that they are suitable to use on my magazine cover. This could include removing the background or editing colours.