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Best Practices for Demand- Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group Charleston Conference November 8, 2013 Barbara Kawecki, YBP Library Services Michael Levine-Clark, University of Denver Libraries

Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

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Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group," Charleston Conference, November 8, 2013. Since Summer 2012, a National Information Standards Organization (NISO) working group has been developing a recommended practice regarding Demand-Driven Acquisition. This group, consisting of librarians, publishers, e-book aggregators, and approval and ILS vendors, has gathered feedback through surveys, interviews, and focus groups, and will present draft recommendations and ask for audience reactions. The working group plans to release a final report in Spring 2014. This session will provide a crucial opportunity for stakeholders to respond to preliminary findings of the group, including detailed results of its recent international survey of stakeholders about DDA practices and opinions. The report will include recommendations on: Best practices for populating and managing the pool of titles under consideration for potential purchase, including methods for automated updating and removal of discovery records; Development of consistent models for the three basic aspects of e-book DDA – free discovery to prevent inadvertent transactions, temporary lease, and purchase – that work for publishers and libraries; Methods for managing DDA of multiple formats; and Models and strategies for measuring and predicting use.

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Page 1: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Best Practices for Demand-Driven Acquisition of Monographs:

Preliminary Recommendations of the NISO DDA Working Group

Charleston ConferenceNovember 8, 2013

Barbara Kawecki, YBP Library ServicesMichael Levine-Clark, University of Denver Libraries

Page 2: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Best Practices for Demand-Driven Acquisition of Monographs:

Preliminary Recommendations of the NISO DDA Working Group

Charleston ConferenceNovember 8, 2013

Barbara Kawecki, YBP Library ServicesMichael Levine-Clark, University of Denver Libraries

SURVEY RESULTS AND VERY

Page 3: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Goals

• Develop a flexible model for DDA that works for publishers, vendors, aggregators, and libraries.

• Model should allow for DDA programs that– Meet local budget and collection needs – Allow for consortial participation– Support cross-aggregator implementation– Account for how DDA impacts all functional areas of

the library

http://www.flickr.com/photos/katiedee/3644929496/

Page 4: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Deliverables• Recommendations for– Managing and populating the consideration pool– Developing consistent models for • Free discovery• Temporary lease• Purchase

http://www.flickr.com/photos/dee_/3239025112/

Page 5: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Deliverables• Recommendations for– Methods for managing multiple formats (p&e)– Ways to incorporate print-on-demand (POD)– Development of tools and strategies to measure

use– Implementation at the local and consortial levels– Providing long-term access to unowned e-book

content

Page 6: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Three Subcommittees

• Access Models– Chair, Lisa Mackinder, UC Irvine

• Technical Issues– Chair, Lisa Nachtigall, Wiley

• Metrics– Chair, Lorraine Keelan, Palgrave

http://www.flickr.com/photos/korephotos/6349696845/

Page 7: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

SURVEY RESULTS

Page 8: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Main survey conducted August 2013

• 104 questions

• 181 responses

• 99 complete responses

http://www.flickr.com/photos/info_grrl/5547707940/

Page 9: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"
Page 10: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"
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• Majority say programs effective, goals met• Primary benefits:– Immediate access for patrons– Frees up selectors to focus on

advanced/specialized collection development– Much larger ebook collections, relatively low cost– Increased ebook usage overall

• Challenges:– DRM– Limited content available– Poor tools to manage programs

Page 14: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• 17 responses• Limited budget• Limited staff• Size of institution

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• Imbalanced collection• Not collection development• Unsuitable content• Will purchase titles that won’t get used again• Little or no ownership• Not all books/publishers are available• Malicious purchasing• Purchasing by unaffiliated users• Duplication (e/p or e/e)

112 responses

Page 20: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Evidence based– Commit more $ than ultimately used– Time consuming

• Budget overrun (though many indicate hasn’t been an issue)

• Pay more with STL• DRM, long-term access concerns• General ebook concerns• Workflow concerns• Lack of user awareness• Risks for publishers

Page 21: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• DDA from multiple aggregators, with different triggers – potentially confusing

• Triggers for download, printing, but may not be “real” use

• Time limit could be hit when user leaves ebook open• Five minutes not long enough• TOC, front matter generally aren’t enough to determine

value

Page 22: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Expand collection • Complements traditional coll dev and ILL• Ability to experiment with new subject areas• Studies show higher subsequent use than

traditional materials• Collection development based on actual data• “A nice resolution to the just-in-case vs. just-in-

time paradigms”• Can be used to analyze gaps/needs/trends

112 responses

Page 23: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Guaranteed use• Meets patron needs• No delays in access, unmediated• Some like mediated aspect of evidence-based

models• Very cost effective, helps budget• Way to justify budgets• STL – cost savings, “may be all that is needed”• Frees up staff time

Page 24: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Free browse is essential• Free browse can be used to determine if print

copy is desired• STL and free browse are cost effective• TOC and index can be used effectively to

determine what is not wanted

Page 25: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Better tracking/reporting– Owned vs unowned– To allow us to build models based on patterns

• Larger pool of content (more books, more publishers)

• DRM, simultaneous user models, device compatibility

• Better workflow options (record loads, etc.)

91 responses

Page 26: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Pricing– Tiered by institution size– Standard STL cost– STLs count toward purchase cost

• Remove login requirements• Longer browse• Better profiling (more granular)• Simplify – too many options is confusing

Page 27: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Additional content types– Streaming video– Articles, chapters, pages– Reference works– Textbooks

• Pricing– STL cost applied to purchase cost– Free STLs

61 responses

Page 28: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Make it easier to remove titles• Make it easier for Acquisitions to bypass system to order

titles that are needed• Better MARC records• Easier and continuous deduplication process• Better usage data

– Make it possible for all aspects of DDA to be data-driven• ILL rights• Use aggregator for process, but allow content to live on

publisher platform• More nuanced notification options (e.g. librarian notified

of first STL on very expensive books)

Page 29: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Longer free browse• Copying/pasting shouldn’t be a trigger• Need more flexibility– Different libraries have different goals

• Customizable triggers by subject• STLS set too high/STLS set too low• Need better reporting on what triggers caused a

financial transaction for a title

51 responses

Page 30: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• DDA profiles often broader• Fewer qualifiers in DDA than approval profile • Price, publisher, subject

Page 31: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Most with multiple profiles have them with one vendor

Page 32: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• Majority: As needed– Only because content no longer available from

aggregator• Monthly (9)• Weekly (4)• Quarterly (3)• Biweekly (2)• Annually (2)• Every three years (1)

Page 33: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

• No longer available from aggregator• Not in desired publication date range• If print purchased• In pool for a year or more with no trigger

Page 34: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"
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Page 43: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

PRELIMINARY RECOMMENDATIONS

Page 44: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

FLEXIBILITY

Page 45: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Access Models

• Controls for intentional use– Free browse– Front/back matter– Time in the book

• Respond to levels of comfort with access vs. ownership– Adjustable STL levels– Purchase or not

• Models that allow for implementation when infrastructure unavailable (eg. Evidence Based)

Page 46: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Technical Issues

• Implementation of a profile that can be managed relative to budget

• Record management– Deletions– Deduplication

• May be more important to have high-quality discovery records than high-quality ownership records

Page 47: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Metrics

• Ability to measure all types of use– Pre and post-purchase– Non-use– STL, browse, purchase

• Ability to use data to – Predict spending patterns– Adjust profile– Adjust triggers

Page 48: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Timeline• Appointment of working group• Information gathering– Main survey completed– Interviews– Additional surveys

• Public libraries• consortia

– Information gathering completed

• Completion of initial draft• Gathering of public comments• Completion of final report

Aug 2012

Aug 2013

Nov 2013

Feb 2014Mar 2014May 2014

Page 49: Levine-Clark, Michael, and Barbara Kawecki, "Best Practices for Demand-Driven Acquisition of Monographs: Preliminary Recommendations of the NISO DDA Working Group"

Thank You

Barbara [email protected]

Michael [email protected]