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Talk on Monitoring and Evaluation at the Open Society Foundation Think Tank Fund
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IMPACTLEARNING ON THE GO. MEASURING &
Lucy Chambers@lucyfedia
WHAT WE DO:
We are a global network to open up knowledge around the world and see it
used and useful.
We unlock knowledge to empower citizens and enable fair, sustainable societies
WHAT WE DO:
We are a global network to open up knowledge around the world and see it
used and useful.
We unlock knowledge to empower citizens and enable fair, sustainable societies
Pushing for more usable data, deepening analysis into the best data currently available;
[Above] Measuring usability of data in the Open Data Census.
THE “EASY” STUFF TO MEASURE:
[Below] Automatically assessing timeliness and quality of UK spend reporting.
WHAT WE DO:
We are a global network to open up knowledge around the world and see it
used and useful.
We unlock knowledge to empower citizens and enable fair, sustainable societies
GETTING HARDER
DASHBOARD
WHAT WE DO:
We are a global network to open up knowledge around the world and see it
used and useful.
We unlock knowledge to empower citizens and enable fair, sustainable societies
ANECDOTES
PARTNERS ALSO NEED TO DO MEASUREMENT
NUMBER OF ACTIVE CONTRIBUTORS
LESSONS LEARNED ● Loyalty is the most valuable thing to measure● “Conversions” not hits ● Measurement has to fit in with your workflows. e.g.
Google Analytics reports - emailed to you. ● We often apply different logic to real life “success”
and “digital” success. ● Sometimes the mere existence of your project
is enough to ensure behaviour change● Fail fast - then iterate
DO PEOPLE UNDERSTAND YOUR MESSAGE?
“LEARNING FROM FAILURE IS LIKE COMPOST: ALTHOUGH IT MIGHT STINK AT FIRST, IT GETS MORE VALUABLE OVER TIME.”
BETH KANTER
TOOLS● http://impactstory.org/ ● https://chartbeat.com/ ● Qlikview
READING● Measuring the Networked Non-Profit - Beth Kanter et
al. ● http://www.thefledglingfund.org/resources/impact ● http://www.thefledglingfund.
org/resources/distribution-to-audience-engagement ● http://weareculture24.org.uk/projects/action-
research/how-to-evaluate-success-online/
