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Flickr: Jason Howie The Language of Social Media Sherrie Lee

Language of Social Media

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Discover the language of social media through the lens of Twitter.

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Page 1: Language of Social Media

Flickr: Jason HowieThe Language of Social Media

Sherrie Lee

Page 2: Language of Social Media

# @

postuploadshare

followtweetre-tweet

idk lol brb woot

macmillandictionary.com

Page 3: Language of Social Media

What is the primary purpose of social media?

To share and to be shared in return

Flickr: Emilio Quintana

Page 4: Language of Social Media

familia

r

misunderstood

Huh

?Inactiv

eW

here’s

Inst

agra

m?

Page 5: Language of Social Media

conversations news feed

share links networking

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First, find people

to follow

Flickr: Steve Garfield

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You see their tweets in your home feed/ timeline.

If they've marked their profile as “private”, they must accept you before you can see their Tweets.

What happens when you are "following" someone?

The reverse happens when someone is “following” you.

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Follow @orangecanton

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www.TweetFind.com

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Find the following to follow:

3 People

2 News

1 Interest

Twitter Task #1

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Twitter basics – symbols, letters and what they all mean.

@ DM RT #

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@ precedes a username or "handle" whenever you want that user to see a tweet.

@

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@username is a link to username’s Twitter profile

@

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I am learning about social media with @username1 and @username2

Mention

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2 reply 2 another Twitter user / include them in tweet, put “@” b4 their username.

Reply or @reply

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@username thanks for sharing that article, it was great!

Reply or @reply

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Thanks @username for sharing that article, it was great!

Reply or @reply

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If @ is 1st character in tweet, reply is shown 2 “username” + any1 following both of you.

Reply or @reply

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If @ is not 1st character, then tweet is shown to all of your followers + “username”

Reply or @reply

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Add a period before the username: .@username won first prize in our contest!

Public Reply – everyone can see!

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Pte comm btw 2 users. Use button or start with “D username” or “DM username”. You and username must follow each other.

DM - Direct Message

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Have a conversation with people

you are following on Twitter.

Twitter Task #2

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Marks keyword or topic, also used for humour. Click on #word to show all Tweets with #word.

# - hashtag

Page 26: Language of Social Media

Learning about Twitter at social media workshop with @newfriend. #LAworkshop

# - hashtag

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Re-posting another person’s tweet.Quick way to share information.“RT” gives credit to original poster.

RT - retweet

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RT @STcom Two women fined after being caught on camera for high-rise littering http://t.co/XyCWXa1K1i

RT - retweet

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Most tweets are re-tweets of updates in your timeline. To be “social”, add your comment/ compliment to the original tweet.

RT - retweet

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“Re-tweet” in twitter.com will automatically send it out. Copy and paste original text in a new message so you can add new text.

RT - retweet

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[ORIGINAL TWEET] How to tweet like a pro bit.ly/12hjklu [from @tweetexpert][Your RE-TWEET] Great article! RT @tweetexpert How to tweet like a pro bit.ly/12hjklu

RT - retweet

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[ORIGINAL TWEET] How to tweet like a pro bit.ly/12hjklu [from @tweetexpert][Your RE-TWEET] MT @tweetexpert I love this article on Twitter! bit.ly/12hjklu

MT – modified tweet

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[ORIGINAL TWEET] How to tweet like a pro bit.ly/12hjklu [from @tweetexpert][Your RE-TWEET] I love this article on Twitter! bit.ly/12hjklu (via @tweetexpert)

via @poster

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Don’t Plagiarise! Re-tweets should give credit to the poster (@username1) and to the originator of the tweet (@username2)

Re-tweets

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[ORIGINAL TWEET] How to tweet like a pro bit.ly/ 12hjklu by @tweetexpert [TWEETED by @orangecanton]

[Your RE-TWEET] Great Twitter advice from the experts! bit.ly/12hjklu by @tweetexpert via @orangecanton

Re-tweets

Page 36: Language of Social Media

1) Continue conversations or express your thoughts but this time add #LAworkshop at the

end of your tweet.

2) Re-tweet at least three tweets in your timeline adding your own comments.

3) Click on #LAworkshop to see what people are saying and who is at the workshop.

Twitter Task #3

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Check #LAworkshop now for a link to a great social media cheat sheet!

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Flickr: DonkeyHotey

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How are you tweeting?

http://geekandpoke.typepad.com/.shared/image.html?/photos/uncategorized/2008/07/13/genesis2.jpg By Oliver Widder, used under a Creative Commons Attribution-ShareAlike license: http://creativecommons.org/licenses/by-sa/3.0/

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Let’s see how Twitter users are using language

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Upload a photo. Don’t be an egg. Nobody wants to follow an egg.

Craft your bio. You can be serious, witty, but don’t be long-winded.

Twitter Tips – Your Account

Who’s counting followers?

Page 43: Language of Social Media

Flic

kr: P

rom

oBlo

g

Keep tweets short. Max 140 characters but aim for 120 so there is space to RT.

Use Twitter clients for easier re-tweeting, as well as integrating other

social media accounts.

Twitter Tips – Your Tweets

Try HootSuite, Seesmic, Tweetdeck

Page 44: Language of Social Media

How To Write The Perfect Tweet - AllTwitter http://bit.ly/1cpdzMH

The Perfect Tweet

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Maximum readabilityMaximum retweetabilityTry these 3 tips

The Perfect Tweet

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Take the time to craft your tweet accurately and pleasingly.

The Perfect Tweet #1

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Just so fed up with the bad news on #sghaze. Can you stop complaining?!?

Gloom and doom of #sghaze surround us but we can get through this together!

The Perfect Tweet #1

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Read before you RT. Modify headline as you wish. Share discriminately.

The Perfect Tweet #2

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Check for correct spelling and punctuation.

The Perfect Tweet #3

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Flickr: juque

vs.

Language of Websites Language of Social Media

Now that you’re more familiar with tweeting, what’s the difference between the language of

websites and the language of social media?

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Websites

Social Media

Word countSearchability

SEO

Repeated key words Words = $

The right length

InformativeDirect

One way

Readability Short and sweet

Two way CreativeInformal

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Twitter = short form communication

Content + Context = Communication

To master Twitter, find your voice.

Dare to have a personality.

Be creative, get poetic!

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AlliterationRepetition of similar sound at the beginning of words

Better busy than bored

Keep tweets short, simple and sweet.

Fantastic fun in fantasy funland!

Your turn!Craft a tweet with 3 or 4 words in alliteration

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Flickr: BarbaraMae

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OnomatopoeiaNaming of a thing or action by a vocal imitation of the sound

Oof. Fell over in my heels.

BARK BARK BARK my neighbour’s dog BARK BARK BARK

Grrr. Burnt toast again.

Your turn!Craft a tweet with 1 or 2 onomatopoeias

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PersonificationRepresenting a thing or an object as person.

Please don’t die lappy! I need you so bad!

Meenie, I’m sorry I left you in the ladies. I will miss you!

Nothing comes between me and my Sam!

Your turn!Craft a tweet to include personification.

Page 57: Language of Social Media

Flickr: MR38

Flickr: Cedric Canard Flickr: Carlos Zavala

Page 58: Language of Social Media

OxymoronFigure of speech that combines normally contradictory terms

jumbo shrimp

extremely normal

common delicacy

Your turn! Craft a tweet that contains an oxymoron.

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NeologismA newly coined term made up of existing words

unfriend

twitterholic

bromance

Your turn! Craft a tweet that includes a newly coined term.

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Get creative with your tweets!

On your own or in pairs, compose tweets or RT with comments that contain the following:

Alliteration , Onomatopoeia, Personification, Oxymoron, Neologism

Remember to include #LAworkshop so we can track your tweets.

Twitter Task #4

Page 62: Language of Social Media

What are the dos and don’ts of using language in social media?

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short

hashtag

linksimages

acknowledge

gr8

meh

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jargoncomplain SHOUT

blab!!!!!

show off

Page 65: Language of Social Media

Twitter | LinkedIn | SlideShare@orangecanton