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Knowledge mobilization 101 Shawna Reibling, Knowledge Mobilization Officer

Kmb 101 19oct12 Reibling

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This is the deck from the "Knowledge mobilization 101" seminar offered at Wilfrid Laurier University on October 19, 2012. It is tailored to a social science and humanities audience, as there were no physical science researchers in the audience. To find out more about this workshop, visit, http://LaurierKnowledgeMobilization101.eventbrite.ca/

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Knowledge mobilization 101Shawna Reibling, Knowledge Mobilization OfficerEmail: [email protected] Twitter: @MobilizeShawna

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Agenda

DefinitionsWhat is knowledge mobilization Why it matters to you Laurier knowledge mobilization

ExamplesCultural Theory Communication Geography Music

SkillsClear language summaries Google profiles (if time)

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Agenda

DefinitionsWhat is knowledge mobilization Why it matters to you Laurier knowledge mobilization

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KM or KMb (SSHRC) Knowledge translation (CIHR), Knowledge exchange (CHSRF)Knowledge transfer partnerships (UK) Knowledge dissemination (MSFHR)‘Tech transfer’(S.T.E.M. disciplines)Extension (agriculture)

What is “kmb”?

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“End of Grant” KMb: (curiosity-driven research):

The researcher develops and implements a plan for making knowledge users aware of the knowledge generated.

“Integrated” KMb (problem-based research):

The researcher engages potential knowledge users as partners in the research process. Requires a colaborative or participatory approach to research that is action oriented and is solutions and impact focused.

Types of “kmb”

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“…knowledge mobilization…[is] a circulation of multiple

meanings and responsibilities, in multiple directions - not just

for diverse users, but also for the knowledge producers.”

Fenwick, T. (2008). Considering ‘Knowledge Mobilization’ in Educational Research: What knowledge, what mobilizes, what responsibilities? Educational Insights, 12(2). www.ccfi.educ.ubc.ca/publication/insights/v12n02/articles/fenwick/index.html

What is “kmb”?

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The process of “moving knowledge into active service for the broadest possible common good”

What is “kmb”?

People

Research

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Where did kmb come from?

• Community based research (CBR) • Community engaged scholarship (CES)• Action research/Practioner research• University commercialization• Relationship building• little “c” communications and Big “C” communications• Return on investment (ROI) for tax dollars

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It is a contested area

http://www.oise.utoronto.ca/rspe/KM_Products/Terminology/index.html

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• $$$• Shared desire to solve problems• Publish research results more widely• Promotion/demonstrating its value • Strengthening scholarship• Establishing relationships before grant opportunities• Innovation

Why kmb matters

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Why kmb matters

Values: relationships, processes, open access, mutual benefit, full-cycle involvement

People

Research

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KMb products

• Face-to-Face Meetings• Reports• Focus groups• Toolkits• Models• Procedures• Website content• Online tool• Policy brief• Meeting• Video• Audio lecture• Community work• Advisory committee• Networking event• Tweets, blog

• Dinner• Presentation• Panel presentation• Opinion piece• Interview (tv, radio, written)• One pager• Clear language summary• Journal publication, book, chapter• Open access publication• Conference presentation, keynote• Professional organization publication• Textbook• Testifying as an expert• Lay presentation• Webinar• Etc.

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Open Access

Open access (OA) is the practice of providing unrestricted access via the Internet to peer-reviewed scholarly journal articles.

• Green: authors publish in any journal and then self-archive a version of the article for free public use in their institutional repository.

• Gold: authors publish in an open access journal that provides immediate OA to all of its articles on the publisher's website.

• Hybrid: provide Gold OA only for those individual articles for which their authors (or their author's institution or funder) pay an OA publishing fee

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Open Access

Tri-Council Resources:• Tri-Council Guiding

Principles• Research Data Archiving

Policy• SSHRC: Open Access• CIHR: Access

to Research Outputs

Tools for faculty:• Using the

SPARC Canadian Author Addendum to secure your author rights.

• Greater Reach for Your Research : Expanding Readership through Digital Repositories

• What is a journal’s copyright policy? Here or here

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• Dissemination of faculty research to the broader public, through materials, events and social media  

• Brokering research partnerships between community members and university researchers  

• Assisting faculty with knowledge mobilization strategies for grants and research programs

• Clear language assistance• Faculty consulting• Social media and other capacity building• More….

Laurier services

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Next offering: http://laurierknowledgemobilization101.eventbrite.ca/

Contact:Email: [email protected]:@MobilizeShawna

Laurier services

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Barry Ries, Social Sciences and HumanitiesPh:519.884.0710 x3479 E:[email protected]

Charity Parr-Vasquez, Natural Sciences

Ph:519.884.1970 x4662 E:[email protected]

Susan Dimitry, Laurier BrantfordPh:519.884.0710 x5564 E:[email protected]

Research Facilitators

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Agenda

ExamplesCultural Theory Communication Geography Music

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Cultural Analysis & Social Theory: Ironstone

• Evolving content, but project listing is static• Ability to post links for students• Blend of images and text• An online CV, with navigable text• YouTube channel to be launched soon

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Research communication, media and culture: Pimlott

• Blog post, about "authoritarian language", was picked up by 404 System Error website, a blog run by some social activists (including a well-known Canadian activist, Min Reyes)

• my response about the action of page Brigitte de Pape (the "Stop Harper" sign in June 2011), got the most hits in one day because it was a reflection (drawing upon my experience and expertise about democracy and political communication via protest actions, such as de Pape's). I had 131 hits, normally the site averages 5-15 hits/day.

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Geography: Robert McLeman

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Geography: Robert McLeman

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Geography: Robert McLeman

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Music: Guy Few

• Highlight information important to the viewer

• Easy to find• Information in one

place for ease of updating

• Concert listing coming soon

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Adapted from www.stickyideas.org

Research outcomeWhat is your research outcome(s)?

AudienceWho? Why them? How do you reach them? (barriers, existing relationships) Short & long term ways to reach them.

EvaluationEvaluate impact (past & going forward)

How to plan kmb

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Research outcomeWhat is your research outcome(s)?

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AudienceWho? (Be specific) Why them?

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Audience reachHow do you reach them? (barriers, existing relationships) Short & long term

• Leverage what you already have

• Describe use of time, money, people resources.

Source: http://affirmyourlife.blogspot.com/

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EvaluationEvaluate impact (past & going forward)Don’t wait till the end to evaluate

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Source: Barwick, M (2008), Hospital for Sick Children, Toronto

EvaluationEvaluate impact (past & going forward)Don’t wait till the end to evaluate

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SkillsClear language Google profiles

Agenda

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What is Clear Language and Design?

• Uses words that your audience knows

• Gives readers information they need

• Combines what you write with how you write

• Uses design to help reader understand content

• Repurposes your content for a different audience

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Clear language

BEFORE“Understanding the Economic Integration of Immigrants: A Wage Decomposition of the Earnings Disparities Between Native-Born Canadians and Immigrants of Recent Cohorts”

AFTER:“Language use affects how much an immigrant earns”

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Source: onlinelibrary.wiley.com/doi/10.1002/14651858.CD007825.pub6/pdf

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Abstract

Source: onlinelibrary.wiley.com/doi/10.1002/14651858.CD007825.pub6/pdf

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More than an abstract

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More than an abstract

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Clear language summaries

Source: researchimpact.ca Source: www.csahs.uoguelph.ca/pps/clear_research

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Section titles

• What is this research about?

• What did the researchers do?

• What you need to know?

• What did the researchers find?

• How can you use this research?

• About the researcher

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Google scholar profile

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Source: http://blogs.lse.ac.uk/impactofsocialsciences/ 2012/10/18/mann-using-google-impact-nobel/

• Roth: blog, website & CV, Google Scholar profile, consultancy services , institutional promotion, interviews. 24 paper downloads.

• Shapley: retired, last website update in 1997. 10 paper downloads

2012 Nobel: Roth of Harvard Bus. School & Shapley, UCLA. Market design & economic engineering.

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Google Scholar Profile

Google analyzes your articles (as identified in your Scholar profile), scan the entire web looking for new articles relevant to your research, and then show you the most relevant articles when you visit Scholar.

create a public Scholar profile

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Follow Up

Evaluation (using fluidsurveys.com): http://bit.ly/T3ki4k Next offering: http://laurierknowledgemobilization101.eventbrite.ca/

Contact:Email: [email protected]:@MobilizeShawna

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How would you mobilize your work?

People

Research