GENERATION F

“Generation Fragmentation”

Concept by Beata Staszynska and Onno Hansen

Selected sources

Sources (2) - Report

https://ezzev.files.wordpress.com/2016/02/outcomes-v21.pdf

Fragmentation circle

Fragmentation amplifiers

• Media: Incidents and sound bites

• Social media: No-context information, short messages and trolling

• Politics: Rise of populism and polarization

• Parent and education: Scarce quality time and fear to be an authority

• Age peers: Echo rooms

How Generation F selects information

• Social evidence, cognitive bias

• Short attention spans

• No filter for negative information

• No dreaming, rather realism

• No learning experience

Generation F wants to communicate

• Preference for asynchronous communication

• By means of technology

• Want:

– Privacy

– Affirmation, be important, be understood

– Security

How Generation F views adults

• Do not understand online communication

• Do not understand new technologies

• Do not want and have no time to communicate – just interfere

• Calculate, lie

• Check, spy

• Are moralistic

• Use different ‘frames’

How to approach Generation F?

• Online contact – Asynchronous, casual

• Positive empathy

– Interactive didactics, prophylactics

• Constructive confrontation – Putting sure identity labels in perspective

• Empowering citizens’ skills

– Conduct a dialogue, negotiate, attain common understanding, solve conflicts, react to new situations, lifelong learning

– Be able to deal with ‘Others’ and new situations

Effect on Generation F

• Less isolation

• More trust

• More resilience

• Less us/them thinking

• Longer concentration spans

• Less fatigue

• More critical and logical thinking

• More ‘flow’

Contact – Onno Hansen

E: onno.hansen@gmail.com

Twitter: @onnoh

M: +31 6 27037165

LinkedIn: www.linkedin.com/in/onnohansen

Blog: identifeye.wordpress.com