PRESENTATION ON DELL INC.

DELL’S BUSINESS MODELDirect sales to customersPrice for performanceCustomizationShort delivery timeLatest technologyOnline service and support

Supplier

Supplier

Dell Customer

Sales

IISLC

SALES PROCESS AT DELL

No system ever built without customer orderSystem are custom built in app. 8 hours and shipped

Material pulled and delivered from SLC to factory every 2 hours

SCM coordinates infnormatio, material and logistics to customer support

Supply constraints continuously comm. To sales and managed at POS

INDIAN MARKET SHAREHP

HCL

DELL

ACER

LENOVO

Other manufacturers, Assembled Systems

15.6

9.8

9.7

7.3

4.7

52.9

COMPETITORSMajor Competitors are

Lenovo

IBM

Acer

Compaq

LENOVO

Lenovo Group Limited is a multinational computer technology corporation.Lenovo is the fourth largest seller of personal computers in the world. This company was started in 1984. liu chuanzhiis the chair man of the company. In indian market they have only 4.7% share .

ACERAcer is the second largest worldwide

personal computers seller behind HP and ahead of Dell

Acer was founded by Stan Shih  his wife Carolyn Yeh

J.T. Wang (Chairman & CEO of Acer Group)ACER have 7.3% share in indian market

COMPAQCompaq Computer Corporation was an

American personal computer company founded in 1982. Once the largest supplier of personal computing systems in the world[1]

Compaq was founded in February 1982 by Rod Canion, Jim Harris and Bill Murto

IBMInternational Business

Machines, abbreviated IBM, is a multinational computer, technology and IT consulting corporation

IBM was founded in 1896 as the Tabulating Machine Company by Herman Hollerith, in Broome County, New York

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