COMMUNICATIONLECTURE NO. 1

ENG 124

Man is a social animal.

He does not stand alone directly confronting the tumult of events around

him.He cannot live without talking or engaging

in conversations, whether in written or spoken mode.

COMMUNICATION

• Late 14c , from Old French “comunicacion”

• From Latin “communicationem” • From Latin “communicare” which means

to share, to divide out , communicate, impart, inform, join, unite, participate in

• From Latin “communis” which means common

Process of Communication

Communication is…

• The exchange of messages between and among human beings• Transfer of knowledge or information

from one to another

The Seven C’sOf

EffectiveCommunic

ation

Correctness

Clarity

Conciseness

CompletenessConsideration

Concreteness

Courtesy

1. CorrectnessUse the right level of languageCorrect use of grammar, spelling and

punctuationAccuracy in stating facts and figures

Correctness in message helps in building confidence.

2. Claritydemands the use of simple language and

easy sentence structure in composing the message

Clarity makes comprehension easier.

3. Concisenesssaves time of both the sender and the

receivercan be achieved by avoiding wordy

expressions and repetitionUsing brief and to the point sentences

Conciseness saves time.

WORDY CONCISEDue to the fact that because

In due course soon

At this time now

Few in number few

On a weekly basis weekly

In spite of the fact that although

Until such time as until

Meet together meet

4. CompletenessThe message must bear all the necessary

information to bring the response you desire.

answer all the questions go for extra details if needed

Completeness brings the desired response.

5. Considerationdemands to put oneself in the place of

receiver while composing a messageemphasizes positive pleasant facts, visualizing

reader’s problems, desires, emotions and his response

Consideration means understanding of human nature.

NEGATIVE EMOTION/

EXPRESSION

TRANSFORMS INTO

Anxious A little concerned

Confused curious

Destroyed Set back

Stressed busy

Lost searching

NEGATIVE EMOTION/

EXPRESSION

TRANSFORMS INTO

I hate I prefer

Insulted misunderstood

Painful uncomfortable

Disgusted surprised

Failure learning

GOOD WORD GREAT WORD

Attractive gorgeous

Fortunate blessed

Smart gifted

Curious fascinated

Confident unstoppable

6. Concreteness Being definite, vivid and specific

rather than vague, obscure and general

Putting action into the verbs

Concreteness reinforces confidence.

7. Courtesynot only thinking about receiver but also

valuing his feelingsusing polite words and gestures, being

appreciative, thoughtful, tactful, and showing respect to the receiver

build goodwill

Courtesy strengthen relations.

COMMUNICATIONPSYCHOLOGY:

Understanding human behavior through communication

“How can an English teacher understand his

student through communication?”

Need to help others and be creative

Need to be “somebody”

Need to belong

Safety and Security needs

Basic Physical needs

MASLOW’S HIERARCHY OF HUMAN NEEDS

Our needs

determine our

reaction.

Walk your talk.

Thank you!