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Catalyst Conferences: How To Plan & Produce Next-Generation Conferences & Events

Catalyst Conferences: How To Plan & Produce Next-Generation Conferences & Events

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People today are learning in new and different ways that are both collective and democratic. So how does this affect the traditional conference or event? Conference organizers should capture and apply new social and informal ways of learning or risk seeing their conference education become obsolete.

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Catalyst Conferences: How To Plan & Produce Next-GenerationConferences & Events

1) Discuss how room environments & traditional setups affect learning

2) Identify 5 principles for redesigning learning elements during conferences

3) Explain the impact of traditional hierarchy, of top down, controlled, presentations

4) Discover new ways to integrate horizontal, collaborative learning opps

1) Discuss how room environments & traditional setups affect learning

Traditional Theater & Classroom

LO #1

DecreasesPeer Engagementlooking at back of heads & not eyes

LO #1

Decreases Attention & LearningThose sitting stage right & stage left must turn head and body up to 80 degrees to see presenter

LO #1

Decreases Blood Flow To BrainAny attendee that must turn neck 15 degrees or more to either side

LO #1

Decreases OxygenIf presenter moves around room or down aisles, turning bodies up to 180 degrees causes lower back & leg pain and the ability to breath deeply

LO #1

How To Resolve Set to the long wallCurve seating or use Chevron Face each chair directlySet outside chairs, still in straight rows, toward presentationProvide multiple screens

LO #1Source: Dr. Paul Radde, Ph.D.Seating Matters

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People usually forget 90% of what they learn in a class within 30 days. Majority of loss occurs within hours of class.German psychologist & memory researcher Hermann Ebbinghaus

LO #114

Stimulate More Of The Senses

LO #1

Visuals Trump Other Senses

LO #1

LO #180% of the info the brain receives is visual

Source: Dr. Robert LeamnsonUniversity of Massachusetts at Dartmouth

LO #1Light & Color affects how the brain learnsSource: Dr. Robert LeamnsonUniversity of Massachusetts at Dartmouth

LO #1Long Wave Colors (red, orange, yellow) stimulate more active brain responsesSource: V. Vuontela, 1999

LO #1Short Wave Length (green, blue, violet) more conduciveto relaxationSource: V. Vuontela, 1999

+Combine Audio With Visual

LO #1

LO #1Source: Edgar Dale, Audio-Visual Methods in Teaching22Odors Help With Brain Recall

LO #1

When tested on details of movie while smell of popcorn wafts into air, remember 10%-50% more

LO #1Source: Proust Affect, Chue, S. & Downes, JJ (2002)

LO #1Source: Proust Affect, Chue, S. & Downes, JJ (2002)

Active Learning Increases Memory Retention & Stability

LO #1Source: Edgar Dale, Audio-Visual Methods in TeachingActive Learning: Discussions help recall

LO #1

LO #4Pair SquaredResearch Into Practice

LO #1

LO #4Turn to your neighbor.Discuss something you just learned & how youll apply it.

2) Identify 5 principles for redesigning learning elements during conferences

Sources: Digital Media & Learning funded by John D. and Catherine T. MacArthur Foundation from the University of Michigan & MIT

LO #2#1: Conference sessions must be communal & democraticParticipatoryInfluence Experience, Planning & LearningGroups & Shared LearningCrowdsourcing, Openspace

LO #4

LO #3

LO #2#2: Conference sessions must include horizontal structuresLimit Monologues, One To Many, Vertical Panels better, still dialogue limitedTrust in collective credibilityPeer2Peer LearningGap between audience & presenter shrunk

LO #4

LO #3

LO #2#3: Conference sessions must transition from push to pullOldTrainingRigidProgramMandatedFormal

LO #4NewLearningFlexiblePlatformSelf-ServiceInformal

LO #2#3: The Traditional ConferencePush Method Conference & Event Organizers decide where bus going, attendees along for ride.(Good for newbies, bad for veterans)

LO #4

LO #2#3: The New ConferencePull Method Riders choose destination, speed, route & decide if they want to take detours or help others. (Best for veterans and experienced professoinals)

LO #4

LO #2#3: The New ConferencePull Method: Practical StepsProvide Peer2Peer RoundtableHold breakout discussions following general sessionsProvide lounge areas for informal learningPromote OpenSpace

LO #4

LO #3

LO #2#4: Conference Learning Must Be Interactive & Without WallsListening to lectures worstSecure venues with free WiFiTradeshows with lounges and recharge stationsEncourage social media sharing of experiences

LO #4

LO #2#5: Conference must include structured human connectivity, socialization & networked learning80% of adult learning is informalFacilitated conversations on conf contentUnusual networking opps: TweetUps, Tradeshow Scavenger Hunts W/ Mobile Devices, Speed Networking

LO #4

LO #3

3) Explain the impact of traditional hierarchy, of top down, controlled, presentations

LO #3

Hierarchy of expertise, top-down controlled, presumed authority presentations leads to decrease in learning, retention Lack of participation and activity attendees loose attention

LO #3Embrace Learnscaping For Conferences & Events Remove barriers to learn & networkSeed communities with content to discussIncrease the bandwidth of learning oppsBe a conduit for facilitated conversations

LO #3Plan Structured, Facilitated Opportunities For Peer Discussion Conversations are the stem cells of learning for they both create and transmit knowledgeOpen conversations increase innovation

LO #3

1) Discuss how room environments & traditional setups affect learning

2) Identify 5 principles for redesigning learning elements during conferences

3) Explain the impact of traditional hierarchy, of top down, controlled, presentations

4) Discover new ways to integrate horizontal, collaborative learning opps

[email protected] jeffhurtblog.com @JeffHurt

Catalyst Conferences: How To Plan & Produce Next-GenerationConferences & Events