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BizWorld at YMCA
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Welcome to the BizWorld Teacher
Training!
Agenda• Program Overview• Program Components• Preparing Your Classroom• Teaching Part A: Design
Break
• Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Program Overview
VIDEO
BizWorld Foundation
Video
Setting the Stage: The Entrepreneurial Cycle
Design
Manufacture
Market
Sell
Agenda Program Overview• Program Components• Preparing Your Classroom• Teaching Part A: Design
Break
• Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Program Components
Teacher Manual
Teacher Manual• lesson plans
Teacher Manual• lesson plans• answer keys
Teacher Manual• lesson plans• answer keys• ideas for
extensions
Teacher Manual• lesson plans• answer keys• ideas for
extensions• curriculum
standards
The Teacher Manual is the best, easiest way to
prepare for each session.
• photocopies • transparencies• materials
Pages iv and v of the Teacher Manual list everything you need
to prepare for your teaching:
Teacher Manual pp. iv-v
Resource Guide
Resource Guide• teacher
worksheets
Resource Guide• teacher
worksheets• classroom signs
Resource Guide• teacher
worksheets• classroom signs• assessments
Resource Guide• teacher
worksheets• classroom signs• assessments• Parent/Guardian
letter
Resource Guide• teacher
worksheets• classroom signs• assessments• Parent/Guardian
letter• Student Packet
Resource Guide• teacher
worksheets• classroom signs• assessments• Parent/Guardian
letter• Student Packet• Company Packet
BizWorld Currency
Stock Shares
Raw Materials
Resource CD
Agenda Program Overview Program Components• Preparing Your Classroom• Teaching Part A: Design
Break
• Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Preparing Your Classroom
Teacher Tip:
Word Walls Rock!
Agenda Program Overview Program Components Preparing Your Classroom• Teaching Part A: Design
Break
• Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Teaching Part A: Design
Assessments
Pre-/Post-Assessments
Pre-Assessment Post-Assessment
• The Business World• Corporate Jobs• Raising Capital• Company Ledger• Creating a Prototype• Finance Worksheet A
Activity OverviewPart A: DESIGN
The Business World
Lemonade Stand
Revenue
Expense
Product Service
SalaryRent
The Profit Equation
Revenue - Expenses = Profit (or loss)
(high) (low)
Revenue High!
Corporate Jobs
Creating Companies
Student Packet p.
S5
Job Application
Student Packet p.
S7
Creating Diverse Companies and Applying for Jobs
President• Organized• Leader• Confident
VP of Finance • Strong Math Skills• Detail-oriented
VP of Design • Creative• Enjoys drawing/art
VP of Manufacturing• Kinesthetic learner• Enjoys being out of
his/her seat
VP of Marketing• Creative• Enjoys acting/public
speaking
VP of Sales• High energy• People person
When matching companies and job, consider…
• gender balance• leadership skills • math skills
Company Name
Student Packet p.
S8
Company Name
Team Challenge #1!
Take the next 5 minutes to come up with a company name.
When creating your name remember…
1. You are running a bracelet business 2. The more creative the name the better
Business Contract
CompanyPacketp. C3
Raising Capital(Incorporation and Pitching to the Venture Capitalist)
Do you have enough money
to start a business?
No!
How are you going to get more money?
You could go to the bank and ask
for a loan…
…but there are people called venture capitalists
who are interested in investing money in new
businesses
And you are lucky, because one is coming to our classroom who is very interested in the friendship
bracelet industry
Do you think the venture capitalist will
just GIVE you the money you need?
Not a chance.
Venture capitalists make money by buying pieces of companies that they think will
make a lot of money.
“But how can we sell a piece of our company?”
you ask.
Simple.
You can pay $1BB to incorporate with the state. That means the
state recognizes you as an official company and you get 10
shares of stock.
These 10 shares of stock represent the value of your company. When you hold the shares in your hands, it’s like
holding your company.
So, how do you think you can sell a piece of
your company?
Explaining Stock
Teacher Resource
p. TR6
Students will need $15-20BB for Part A
Preparing the Pitch
Student Packetp. S12
The VC Pitch
VC Pitch Rubric
Teacher Resource
p. TR7
Introduce Yourself & Make an Offer!
VIDEO
Finance: Getting Ready to Raise Capital
Team Challenge #2!You and your company will have 5 minutes
to create a VC Pitch. The VP of Finance and President will be giving your pitch.
Use Memo 5 in your packet to create your pitch. You can refer to the VC Rubric for pointers.
The Company Ledger
Tracking Finances: Company Ledger
Student Packet p. S31
Tracking Finances: Company Ledger
Student Packet p. S31
Teacher Ledger
Teacher Resource
p. TR 5
Creating a Prototype
BizWorld General Store
Price List
Student Packet p. S13
Design: Making A Prototype
Team Challenge #3!
You have 5 minutes for each person in your company to make one prototype of
a friendship bracelet.
Finance Worksheet A
Finance Worksheet
ATeacher
Resourcesp. TR9
Don’t forget rent and salaries!
Rent: $1BB per companySalary: $1BB per employee
Agenda Program Overview Program Components Preparing Your Classroom Teaching Part A: Design
Break
• Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Part B: Manufacturing
Activity OverviewPart B: MANUFACTURING
• Raising more capital
• Manufacturing your product
Raising More Capital
Price List
Student Packet p. S13
How a Bank Makes Money
Company Packetp. C6
Raising More Capital: Banks vs. VCs
Team Challenge #4!
As a team, check the boxes that you think correspond to a VC, bank or both.
Raising More Capital: VC vs. Bank
Company Packet p. C7
Raising More Capital: VC vs. Bank
Press Release #1
Teacher Manual,
Session 6, p. 37
Bank Loan & Repayment
Teacher Resources
p. TR8
Manufacturing Your Product
Finance Worksheet
BTeacher
Resourcesp. TR 10
Agenda Program Overview Program Components Preparing Your Classroom Teaching Part A: Design
Break
Teaching Part B: Manufacturing• Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Part C: Marketing
Activity Overview Part C: MARKETING
• Pricing Worksheet• Packaging• Raising More Capital• Logos & Slogans• Marketing Campaign• Finance Worksheet C
Pricing Worksheet
Pricing WorksheetStudentPacketp. S22
Price List
Student Packet p. S12
Packaging
Raising More Capital
Press Release #2
Teacher Manual,
Session 10, p. 57
Logos and Slogans
Logos
StudentPacketp. S24
Slogans
“Just do it.”
“I’m lovin’ it.”
“Have it your way.”
“Melts in your mouth, not in your hand.”
“The thirst quencher.”
Marketing Campaign
Marketing Poster
Company Commercial
Marketing: Commercials
Team Challenge #5!
Your company has 10 minutes to create a 60-second commercial.
You will act out your commercial. Remember creativity counts!
Finance Worksheet C
Finance Worksheet
CTeacher
Resourcesp. TR11
Agenda Program Overview Program Components Preparing Your Classroom Teaching Part A: Design
Break
Teaching Part B: Manufacturing Teaching Part C: Marketing
Dinner
• Teaching Part D: Sales• Additional Info & Resources
Part D: Sales
Activity Overview Part D: SALES
• Sales bazaar worksheet• Sales bazaar • Income statement• Finance worksheet D• Company Performance
Sales Bazaar Worksheet
Sales Bazaar Worksheet
CompanyPacketp. C9
Sales Bazaar
Sales Bazaar: Key Details
1. Secure shoppers 2. Sell out 3. $15BB/shopper
Finance Worksheet D
Finance Worksheet D
Teacher Resources
p. TR12Other
Cash Out:LOANS!
Company Performance
Income Statement
Student Packetp. S36
Valuing Companies
Teacher Resources
p. TR15
Agenda Program Overview Program Components Preparing Your Classroom Teaching Part A: Design
Break
Teaching Part B: Manufacturing Teaching Part C: Marketing
Dinner
Teaching Part D: Sales• Additional Info & Resources
Additional Info & Resources
Volunteer Engagement
• Company Advisors• State Government• Venture Capitalist• Store Keeper• Banker• Shoppers
bizworld.org/teachers/index.php?Resources-19
Create Awareness
