A Primer On Play: How to use Games for Learning and Results

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Discover the power games have to produce learning and business results. View the latest research and case studies on game-based learning and gamification. See a demo of Knowledge Guru, a game engine your team can use to quickly build your own games.

Text of A Primer On Play: How to use Games for Learning and Results

  • 1.A Primer on Play

2. Welcome! Sharon Boller BLP Prez Game Junkie Lead designer: Knowledge Guru UsingTwi)er?Followalong:@thekguru 3. We produce a lot of learning games 4. But were here to talk about Knowledge Guru game engine: LOTS of different Games! 5. But were here to talk about Knowledge Guru game engine: LOTS of different Games! 6. But were here to talk about Knowledge Guru game engine: LOTS of different Games! 7. But were here to talk about Knowledge Guru game engine: LOTS of different Games! 8. But were here to talk about Knowledge Guru game engine: LOTS of different Games! 9. Our Game Plan Why games? What problems can they solve? Overview of Knowledge Guru Play Learn Track - Remember Game Creation Wizard walkthrough Player Reactions & Business Results How to get a free trial 10. A Poll Whats True for You? 1. My organization is currently developing and using serious games or learning games. 2. My organization is evaluating whether serious games/gamification of learning is a good idea. 3. I just needed a place to hang out during lunch. 11. What do we even MEAN by game? Anac.vitywithadenedgoalorchallenge,rulesthatguide achievementofthegoal,interac6vitywitheitherother playersorthegameenvironment(orboth),andfeedback mechanismsthatgiveclearcuesastohowwellorpoorly youareperforming.Playingresultsinaquan6able outcome(youwin/youlose,youhitthetarget,etc).Usually generatesanemo6onalreac6oninplayers. 12. Why do games work? The short answer? 13. Why do games work? Because they are FUN. 14. The more detailed answer. LearningElement GameElementsthatMatch Mo.va.on Gamegoalsorchallenges,conict,.me,coopera.on,reward structures(feedback,points,achievements),-allhelpequate tothefuningames. Relevantprac.ce Gamegoalorchallenges,ruleswithingame,rewardstructures, gameloops Feedback PreLymucha1:1hererewardstructuresingamesupply feedback.Gameloopalsosuppliesfeedback Retrievallater Lotsofwaysgameshelpwithretrieval:Context,story,desirefor repeatplay,emo.onaLachedtogameplay. INFOONYOURTABLES!!TAKEASCROLL. 15. Reduction in Forgetting Curve 30% in 3 to 6 days time 50% in 3 to 6 days time 70% in 3 to 6 days time 90% (or more) in 3 to 6 days time A. B. A. C D. 16. Reduction in Forgetting Curve 17. What the Research Says Review of meta-analysis studies in Chapter 4. Games are effective for learning. Advantages over traditional non-interactive instruction. 18. What the Research Says 19. Case Study: McDonalds Japan 20. Case Study: McDonalds Japan Source:Bloomberg Invested $2.2M; created Nintendo DS game for front-line employees. Cut training time in half. 21. Very cool but How many of you have $2.2M to spend? How many of you have game designers on staff? Scary Stat Gartner: By 2014, 80% of gamification initiatives will fail. SIGNUPTORECEIVEMOREDATALIKETHIS 22. Round 1: Starbucks Game You win. Your neighbors win (people on either side of you). What are the FOUR elements required for learning? Write responses onto index card. Raise your hand when ready. Well do our best to spot the first hand up and have you read your response. 23. Our Game Plan Why games? What problems can they solve? Overview of Knowledge Guru Play Learn Track - Remember Game Creation Wizard walkthrough Player Reactions & Business Results How to get a free trial 24. Organizations biggest challenges Product knowledge Industry facts Policies and procedures Research data Sales messages 25. We wanted For people to be able to PLAY. To LEARN while they play. To TRACK whats being learned and identify whats not being learned. For players to REMEMBER. 26. A game engine that makes it easy to create learning games that get results. Authoring and publishing tool Web-based solution; we host Powerful game linked to learning science; helps people build long-term memory 27. Play Game Goal Theme Story Aesthetics Competition Rewards, achievements 28. Play Game Goal: Become a Knowledge Guru 29. Play Theme & Story - Fantasy 30. Play Theme & Story - Business 31. Play Aesthetics 32. Play Competition, Rewards, Achievements 33. Play Competition, Rewards, Achievements 34. Play Competition, Rewards, Achievements 35. Play Competition, Rewards, Achievements 36. Learn Game TITLE - what you want learner to become a Guru on. Within each TOPIC, 1 to 5 LEARNING OBJECTIVES that specify what learner should know or do TOPICS (up to 4); broad categories associated with what people need to know or do. For each learning objective, at least one QUESTION SET. A question set is 3 questions each an iteration of the other one. 37. Learn Identify and define eight common game elements and recognize their use in games: story, aesthetics, time, levels, competition, cooperation, chance, strategy. 38. Learn 39. Learn 40. Learn 41. Learn 42. Learn 43. Track 44. Track 45. Track 46. Track 47. Track 48. Track LMS Tracking Power-Up 49. Remember Learning Objective Identify and define eight common game elements and recognize their use in games: story, aesthetics, time, levels, competition, cooperation, chance, strategy. 50. Remember Iteration A: This game element involves the use of a narrative thread What is it? Iteration B: Defeat the Martians and regain control of earths manufacturing sites is an example of the use of story in a game. True or False? Iteration C: Review the quote. Decide what game element it represents. Martians have invaded. 51. Remember Iteration A Iteration B Iteration C One iteration per path. Learners climb all three paths to achieve Topic Mastery. 52. Remember Spaceoutlearningw/a distributedprac.cesession. Addanaddi.onalrepe..on 53. Round 2 Starbucks Game We created Guru game because we wanted For people to be able to ___________. To ____________ while they play. To _________ whats being learned and identify whats not being learned. For players to ________________. 54. Our Game Plan Why games? What problems can they solve? Overview of Knowledge Guru Play Learn Track - Remember Game Creation Wizard walkthrough Player Reactions & Business Results How to get a free trial 55. Testimonial Fortune 500 tech company Rated game 4.93 out of 5 in terms of its value as a learning experience Players averaged 3.5 hours of play. 56. Testimonial Fortune 500 tech company Rated use of repetition 4.93 out of 5 in terms of the value it provided in building long- term memory. 57. Testimonial Fortune 500 tech company I thought the game was excellent. Great way to study and reinforce learning. Should be implemented for each technical module. 58. Testimonial Agriculture Co./Fortune 1000 I playedand found it very interesting and fun. Its a powerful education tool Hope it will be available for other key crops/pests. 59. Testimonials ExactTarget player The game was great! It was a fun way to learn about MobileConnect. I enjoyed the scenario-type questions, which put it all in perspective. 60. Testimonials ExactTarget player Im a pretty competitive person, so challenging myself to get one of the top scores added a layer of fun to learning about the product. 61. Testimonials ExactTarget player The repetition of the different paths helped me retain the information. 62. Business Results 63. Business Results Quicker pipeline built: Of all the launches done in the two years previous to the MobileConnect launch, the sales team built one of the quickest pipelines for this product. Dramatic increase in first-call support resolution. Greatly increased contract values. SIGNUPTOGETMOREINFOONGURUPRODUCT 64. Our Game Plan Why games? What problems can they solve? Overview of Knowledge Guru Game Creation Wizard walkthrough Player Reactions & Business Results How to get a free trial 65. Game Creation Wizard Most organizations lack the expertise, people resources, or $$ to create meaningful serious games that enable PLAY, LEARN, TRACK, REMEMBER. 66. Game Creation Wizard 67. Edit Topics Screen 68. EDIT OBJECTIVES screen 69. View Questions Screen 70. Edit Questions 71. Preview Questions 72. Export Questions 73. Make Game Live 74. Power-Ups Customized Gurus, branding Instructional design help Customized registration fields LMS data import 75. The Game Creation Wizard lets you create games based on these three research-based ways of building long-term memory. They are: R_______________ D____________ Practice or Spaced Learning F______________ 76. Get Your Own Game On Why games? What problems can they solve? Overview of Knowledge Guru Game Creation Wizard walkthrough Player Reactions & Business Results How to get a free trial 77. http://theknowledgeguru.com/free-trial $100 off with promo code SHOWGURU1 78. Thanks for playing! Reach us at Twitter: @thekguru guru@theknowledgeguru.com 317-861-7326 http://theknowledgeguru.com/free-trial SIGNUPTORECEIVEMOREDATALIKETHIS