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tbli conference Europe, london, november 2011
Patricia von Papstein
which products maximize wealth?
products which cultivate exstasy and luxury, maximize wealth
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products with an Eros Impact have the vibration of sensuality, determination, abundance
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Eros attracts Wealth
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Eros creates material wealth
investing in products which represent a sensual value is extraordinarily lucrative, because they last.
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Eros creates social wealth
investing in arts, fun and knowledge establishes the safeness modern societies need to flourish
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Eros creates cultural wealth
investing in arts of living is a fertilizer for our collective human sense of beauty
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The longing for Eros Impactis ever-present
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„private space“ urban street arts project, berlin, sept 2011
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„ more good guys” private photo, occupy wallstreet, oct 15th, 2011, utrecht, nl
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„ food on the table“ “Nature Capitale”, France, Paris , May 2010
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Young farmerstransformed Champs Elysées into a farm
8,000 plots of earth
150,000 plants
700 trees
pigs, cows, horses, sheep
sustainability longs for pleasure
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the archilles heals of sustainable and social investing
• ascetic
• fanatic
• anxiety driven
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Steve Jobs prepared the way.
Now it is our responsibility to seek the next „sexy apples“
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my investment ambition
my investments build up infrastructureswhich cultivate ecstasy and luxury
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my investing strategy
• buy
• keep
• block
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my buy strategy
• empowers the „buccaneers“
• supports invention of sensual and playful products
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my keep strategy
• rewards the „shape shifters“
• honors modifications of existing products towards arts of living
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my block strategy
• unmasks „value fakers“
• boycotts monopolists who violate arts of living
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markets attracted by Eros Impact
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example market : liberating fashion
these „volupties“ celebrateclothes as the second intimate skin
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playing with function and meaning of clothingemily crane, micro-nutrient couture, uk
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example market: opened up living space
the „volupties“ value habitats as home bases
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connecting people and spacesnumen, austria, croatia
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example market: sophisticated beauty
these „volupties“ transmit intelligence of beauty
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cosmetics - lickableskinfood , south korea
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products , which cultivate exstasy and luxury, maximize wealth
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Arts of Living is the reward, if Eros creates Wealth
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US$1.3trillion turnover in 2009 = 7% of global GDP
x2 rate of service sectorx4 rate of manufacturing in
OECD countries) (source: worldbank.org)
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annual growth
(2002-2008) (source:www.UNCTAD.org)
creative industries – investors see growth
14.4 %
China leads market share creative industries
creative industries market share (% 2008)
(source: undp.org)
As international trade contracted by 12% in 2008, world exports of creative goods and services grew $592 billion
(source: undp.org)
(Source: artprice.com; worldbank)all rigths reserved by
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fine arts return to near pre-2008 values
fine arts sales($billiion)
global GDP growth %
taste counts
2 biggest companies - worth over $300billion
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13.1
design and taste brings prosperity to investors & consumers
25.9
37.5`
$385
108
$26
71
share price
(billions US$)
cash flow
net income
Revenue25.9
27.4`