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Using Financial Analytics for Performance Management Richard Gristak Sr. Practice Dir. Business Analytics Ciber Inc. November 21, 2013 Presentation to the Pittsburgh Association for Financial Professionals

Financial Analytics pafp 11-21-13

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Trends and financial management of the analytics processes

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Page 1: Financial Analytics   pafp 11-21-13

Using Financial Analytics for Performance Management

Richard Gristak Sr. Practice Dir. Business Analytics Ciber Inc.

November 21, 2013

Presentation to the Pittsburgh Association for Financial Professionals

Page 2: Financial Analytics   pafp 11-21-13

RoadmapCiber IntroTrends TodayThe Data Dilemma What are the Business Goals? A Framework for a BI Support CenterAnalytics and Predictive AnalyticsMetadata and Contextual AnalysisGovernance Issues Some vendor product stacks

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Page 3: Financial Analytics   pafp 11-21-13

About Ciber

Founded in 1974More than 7,000 employeesNYSE: CBR - Headquartered in Denver72 Offices in 19 countriesLocal Accountability with Global Delivery:

Domestic & Off-ShoreGrowth & Profitability for 35 yearsFocus on Quality: ISO, CPMM, SAS 70Best-in-Class Client Satisfaction

A $1.1 billion Global IT services company that builds, integrates and supports applications and infrastructures for business and government in 72 offices and 19 countries.

As a result of an independent customer satisfaction survey, asking more than 150 international CIBER customers, 96% respond that they will choose CIBER again.

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Core Capabilities & ServicesEnterprise Architecture• Enterprise Architecture Program Design and

Implementation• Business Architecture Development• SOA Strategy, Roadmap, Governance• Data /Information Governance• System & Technology Roadmap• Long Term Technology Planning

Strategy• Development of IT Strategic Plans• Design and Implementation of IT

Governance Frameworks• Design, Evaluation and

Implementation of IT operating Models

• Design and implementation of Portfolio Management (Project & Application)

• Development of IT Business Cases• Cloud Adoption Strategies

Quality Assurance & Testing Test Maturity Improvements Managed Testing Services IV&V Test Centers of Excellence Automation and Automated

Regression Technical Support of Testing Independent Test Organization

Enterprise Mobility Mobile Roadmap & Strategy Mobile App Development (HTML5,iOS,Android,

Windows Mobile Testing & Security

Application Development Design, build, test & implement

custom applications Application modernization &

enhancement Collaboration Mobility & wireless Portal development Document Management and

Enhanced ECM Web 2.0 and Social Media Records/Contract Management Platform Integration and

Consolidation

BI/DW Data Warehousing Data Architecture Business Intelligence Systems SAP Business Objects Master Data Management

(MDM) Data Governance Common Data Definitions Single View of the Customer

Data Metadata Architecture`

Managed Services Application Management ERP Help Desk Hosting

Project Management & PMO Project Management Process Definition Complete PMO solution offering

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Page 5: Financial Analytics   pafp 11-21-13

Trends Today3

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Trends Today

CFO is increasingly involved in IT Close to 50% of IT Leaders report to the CFO; 25%

report to the CMO 63% of CFOs plan upgrades to BI in the coming year 92% of CFOs DO NOT believe IT provides

transformational or differentiation capabilities Analytics today continues to overwhelmingly rely on

lagging KPI indicators rather than Predictive Analytics even as more and better tools are available for moving to predictive models

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Trends Today

CFOs indicate new applications for Financial Governance are needed Cloud and Mobile are cited as opportunities BUT

91.8% of all devices connecting to the web were PCs in 2012 – only 5.2% were smartphones, and 2.5% were tablets; Predictions for 2014 are over 80% of devices connecting will still be PCs Big Data is a much talked about subject BUT 90% of

Big Data projects are failures

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BI Investment Needs

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CFO 2013Initiatives9

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2014 Enterprise Initiatives

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Initiatives in Finance Today11

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The Data Dilemma12

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The Data Dilemma

EXECS

EXTERNAL INTERNAL

DATA DILEMMA

INTEGRATE MANAGE LEVERAGE

MANAGE ~ ANALYSIS ~ PLANNING

$

ACCTGPRODUCTIONINVENTORY

MSGEXP/DBFILES

CUSTOMERSCOMPETITORSMARKET

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Making sense of it allClarity of purposeDefinition of scopeAllocation of resourcesConcrete result expectationsComparative Analytical Measures (e.g. KPIs)

Rationalization of measures into actionable items and hierarchical groups

Defining predictive analytics workspaces

!

!

!

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Page 15: Financial Analytics   pafp 11-21-13

Metadata and Contextual Analysis15

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Social Network Diagram

• Contextual analytics is one of the hottest areas of interest pertaining to big data today

• Smart companies know there is tremendous value in contextual analytics. But aggregating, categorizing, summarizing, exploring and contextualizing unstructured data is a big undertaking.

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Page 17: Financial Analytics   pafp 11-21-13

Contextualization Context is the interrelated conditions in which something exists or

occurs . Helping define context is Environment, Setting, Timeline, Genre

Why is context important? Consistency needed in returned result sets

The context describes the internal or external “framework”

Internal contextual information is crucial

External contextual information is knowledge that which cannot be gotten from the text of the item itself

Time and resources are wasted in searching irrelevant and non-material information

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Page 18: Financial Analytics   pafp 11-21-13

Business Goals18

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Vision to Execution Road Map Alignment

Business Context

IT Context

Planning & Analysis

3-Year IT Vision – Business Plans

FY 1 Plan FY 2 Plan FY 3 PlanIT Strategies; Business Outcomes with Target Results; Goals and Objectives;

Risks; Business Capabilities; Key Stakeholders; Committed Investments; Financial Models

Business Outcome MilestonesIT Business Model,

IT Services Portfolio,Major

Initiatives/Programs, IT Operating Model,

Performance Target Results

Updates to FY 1 plusNew Capabilities,

IT Services, Portfolios Refresh, and Performance Targets

Updates to FY 1 plusNew Capabilities,

IT Services, Portfolios Refresh, and Performance Targets

Project portfolios sync'd to ISS releasesCross-stack road mapsReference architectures & solution patternsStandards & principlesCurrency schedules & road mapsBudgeting/investment/resource profilesAppDev, security and integration guidelines

ISS FY PlanningEnterprise ArchitectureIT ServicesApplicationsCommon ServicesProcessesData / InformationInfrastructure Shared Services (SIS)

SIS CatalogApp ServicesComputeStorageContent DeliverySupport ServicesNetworkingDeploymentManagement & MonitoringEIM & Enterprise EndpointsSecurity Management

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Align Change/Development/Investmentto Business Outcome Milestones

Business Outcome Milestone (final or interim)

Functional Milestone within a level of analysis (depends on approach)

Business Solutions Approach

People

Process

Technology

Information

Governance

Money

Management

Business Unit Approach

BU 1

BU 2

BU n

Region 1

Region 2

Corporate Shared Services

Technical Shared Services

Architecture Approach

Application

Infrastructure

Cloud Services

Information

IT Services

Business Processes

Supply Chain Partners

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Page 21: Financial Analytics   pafp 11-21-13

In Order to Realize New Opportunities, You Need to Think Beyond Traditional Sources of Data

Transactional and Application Data

Machine Data Social Data

Volume Structured Throughput

Velocity Semi-structured Ingestion

Variety Highly unstructured Veracity

Enterprise Content

Variety Highly unstructured Volume

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Page 22: Financial Analytics   pafp 11-21-13

Framework for A BI Support Center22

Page 23: Financial Analytics   pafp 11-21-13

An Analytics Framework

Engine Components

Accelerators

User Interfaces

Visualization Admin Console

Text Analytics

Application Accelerators

Integration

Databases

Information Governance

Content Management

Apache Hadoop

IndexingMap Reduce +

Workload Mgmt Security

Dev Tools

• Performance & workload optimizations

• Unique text analytic engines

• Spreadsheet-style visualization for data discovery & exploration

• Built-in IDE & admin consoles

• Enterprise-class security

• High-speed connectors to integration with other systems/sources

• High availability

• Machine data and social dataanalytics accelerators

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Data Exploration

Discover the Data Provide discovery and navigation Connect securely to applications that manage

data—regardless of location Leave big data in place

Analyze Structured andUnstructured Data Visualize relationships and

reveal themes Identify the value of the data Recognize users of the data Establish context of data usage

Collaborate on the Data Augment the data with user knowledge Create personalized views of the data Identify ongoing user and system integration

points

FileSystems

RelationalData

ContentManagement

Email

CRM

SupplyChain

ERP

RSS Feeds

ExternalSources

Cloud

CustomSources

Data Explorer Platform

Big Data PlatformSystems

ManagementApplication

DevelopmentVisualization & Discovery

Accelerators

Information Integration & Governance

HadoopSystem

Stream Computing

Data Warehouse

Application/Users

Commenting

Rating

SharedFolders

Tagging

Social Tools

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Page 25: Financial Analytics   pafp 11-21-13

Analytics and Predictive Analytics25

Page 26: Financial Analytics   pafp 11-21-13

Historical Analytics

Presentation of historical data Dashboards, Drill-downs, interactive reports, static reports

New methods and devices

Identifying the metrics that affect key objectives

Synchronizing those metrics through an organization

Creating user tools to show effects of good (and bad) choices

Tying the financial, operational, and sales worlds together

Analyzing to predict the future

Refining models for accuracy

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Page 27: Financial Analytics   pafp 11-21-13

Predictive Analytics

Manipulation of data Dashboards, Drill-downs, interactive reports

New methods and devices

Varying the metrics that affect key objectives

Synchronizing the impact of metrics through an organization

Creating user tools to show effects of good (and bad) choices

Tying the financial, operational, and sales worlds together

Creating models that show potential future scenarios

Refining models for accuracy using advanced tools and statistics

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Page 28: Financial Analytics   pafp 11-21-13

Governance Issues28

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Issues29

Data Quality Repeatability Best Fit Models Naming Consistency Formula Consistency Calculation Consistency Plugging Numbers

(see Pentagon*)

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Sample Product stacks30

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Analytics Toolscape32

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Data Exploration: Visual data exploration to quickly understand and analyze data within the database

OLAP Optimization: Built-in multidimensional analytics optimization Geospatial: Native in-database geospatial data types and analytics Temporal: Native in-database temporal support to manage and

update time data and analytics Advanced Analytics: Optimized in-database data mining

technology from leading vendors, open source, and Teradata Agile Analytics: In-database data labs to accelerate exploration of

new data and ideas Big Data Integration: Partner tools to analyze unstructured and

structured data Application Development: Tools and techniques to accelerate

development of in-database and Hadoop analytics

A Vendor Sample Toolbox33

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Sample Big Data AppliancesIBM - Pure Analytics (Netezza)Oracle – Exodata, ExalyticsSAP – HanaTeradata Other vendors entering the marketplace

Sample ToolkitsIBM – InfoSphere, Open source, HadoopOracle – Hyperion, OBIEE, HadoopSAP – BO, BPCTeradata – Vision, HadoopSAS – BI Software, BI Analytics, Visual AnalyticsTibco – Spotfire

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Page 35: Financial Analytics   pafp 11-21-13

Thank You

[email protected]

720 326 9422

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