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WeekofAugust14,2016

DEBORAHWEINSWIG,MANAGINGDIRECTOR,FUNGGLOBALRETAIL&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2016TheFungGroup.Allrightsreserved.

WHAT’S INSIDE

WEEK OF

August 14, 2016

• Bloomingdale’sispromotingmoreitemsthisweekthanitdidduringthesameweeklastyear.Thisyear,theretailerisrunningmorerewardpromotions,offeringcustomersdiscountsandgiftcardswhentheyspendacertainamount,whereaslastyear,itonlyofferedonerewardcardpromotion.

• JCPenneyisrunningfewerpromotionsthanitdidduringthisweeklastyear.TheretailerispromotingitsJCPenneycreditcardthisweekbyofferingbetterdiscountswhencustomersusethecreditcard.Lastyear,itfocusedongiftcardpromotionsandaback-to-schoolsale.

• Kohl’sranmorepromotionsduringthisweeklastyearthanitisofferingthisweek.Thisyear,thecompanyisrunningmoreonline-exclusivesalesandispromotingits’Kohl’sCash.Lastyearduring,theretailerpromotedits’Kohl’sChargemoreheavily.

• Thisweek,Macy’sisrunningfewerpromotionalsalesthanitdidlastyear.Theretailerishavingaback-to-schoolsalethisweek,whichitdidnotofferlastyear.

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WeekofAugust14,2016


US PROMO YOY HIGHLIGHTS RETAILER 2016 2015

GOLDMEDALSAVINGS

• Thisweek,CVSisofferingsalesonsoftdrinksandchocolates.Householditemssuchaspapertowels,detergentsandtoothpastearealsoonsale,asarehealthproducts,includingprobioticsandvitamins.

• Ayearago,CVSranasaleonbeautyproducts,includingL’Oréal,MaybellineandRevlon.Theretaileralsopromotedhealthproducts,suchasfishoilandFlonase,andhouseholditems,includingbathtissueandpapertowels.

BACK-TO-SCHOOLSALE

• Thisweek,Kmartispromotingaback-to-schoolsalefeaturingpaperfolders,crayons,bindersandfashionbackpacks.Theretailerisalsoofferingsalesonstorageboxes,waterandwomen’sballetflats.

• Lastyear,Kmartofferedasimilarback-to-schoolsaleonpaperfolders,bindersandkids’backpacks.Theretaileralsopromotedhouseholditems,includingbathtissueandbodywash.

BACK-TO-COLLEGEFAVES• Thisweek,Targetisrunningasaleon

roomessentialsfurnitureanddécor,includingminifridges,storagebins,blackfutonsandsix-cubeorganizers.Theretailerisalsoofferingsalesonmicrowaves,televisionsandKeurigproducts.

• Lastyearduringthisweek,Targetrana20%offroomessentialspromotion.Similartothisweek,theretaileralsofeaturedsalesontelevisionsandKeurigproductslastyear.

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WeekofAugust14,2016


WEEKLY US YOY COMPARISON RETAILER 2016 2015

• 1-DayOnline-OnlySaleo Extra25%offselectedsaleandclearance

items• 6-DayIn-Store-OnlySaleo Extra25%offalmostallitemso Extra40%offgreenticketreducedandred

ticketclearance• 7-DayOnlineandIn-StorePromotiono $25offwithpurchaseof$150–$249.99o $50offwithpurchaseof$250–$499.99o $125offwithpurchaseof$500ormore

• OnlineandIn-StoreHomeSaleo 20%–60%offselecteditems

• Online-OnlyPromotiono Geta$25giftcardwithpurchaseof$150–

$249.99o Geta$50giftcardwithpurchaseof$250–

$399.99o Geta$100giftcardwithpurchaseof$400

ormore

• 11-DayOnlineandIn-StoreSummerSaleo Extra50%offpermanentlyreduced

items• 16Hours:Online-OnlySale

o 50%–70%offselectedhomeitemso Extra20%offselectedwomen’ssale

andclearanceitems• 7-DayOnlineandIn-StoreSalefor

Loyallistso Geta$50rewardcardforalmost

every$200spent• 2-DayOnlineandIn-StoreHomeSale

o 20%–65%offhomeessentials

• 3-DayOnlineandIn-StoreSaleo Extra30%offwithJCPenneycreditcardo Extra25%offwithanyothermethodof

paymento Extra15%offselectedwatches,optical,

portraitandelectrics/electronicso Extra10%offselectedmajorappliances

• 9Hours:Online-OnlySaleo Extra25%offselectedstyles

• 14-DayOnlineandIn-StorePromotiono Extra20%offwithJCPenneycreditcardo Extra15%offwithanyothermethodof

payment• 14-DayOnline-OnlyPromotion

o Extra25%offpurchasesof$100ormorewithJCPenneycreditcard

o Extra20%offpurchasesof$100ormorewithanyothermethodofpayment

• 3-DayOnlineandIn-StoreFriendsandFamilySaleo Extra25%offoriginal,regular,sale

andclearance-pricedapparel,shoes,accessories,finejewelry,home,furniture,mattresses,andcustomblindsandshades

o Extra15%offwatches,salonproducts,opticalandportrait

• HomeSaleo 30%–50%offhomecollections,wall

décor,kitchenanddiningo 40%–50%offwindow,furniture,

mattressesandluggage• 15-DayStore-OnlyGiftCardPromotion

o $10offand$10bonuscashcouponwitha$75purchaseofJCPenneygiftcards

• 15-DayOnline-OnlyE-GiftCardPromotiono $10offand$10bonuscashcoupon

witha$75purchaseofe-giftcards• Back-to-SchoolSale

o $9.99juniors’graphicteesandtankso 20%–50%backpacksinselectedstyles

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WeekofAugust14,2016


RETAILER 2016 2015 • 1-DayOnline-ExclusiveMysteryOffer

o 40%,30%or20%offatcheckout• 10-DayKohl’sCashPromotiono Get$10Kohl’sCashforevery$50spent

• 2-DayOnline-OnlySaleo Extra20%offpurchaseo 30%–50%offtops,bottomsanddresses

forwomeno 40%–50%offshoesandsandalsforthe

familyo $14.99characterbackpacksforkids

• 10-DayPromotiono $10offback-to-schoolpurchaseof$40or

moreo $10offintimatespurchaseof$40ormore

• 7-DayNikeSaleo 25%offNikeathleticappareland

shoesforthefamily• 3-DayDoorBusters

o Saleonhome,shoes,women’sandkids

• 13-DaySemi-AnnualIntimatesSaleo $10offintimatespurchaseof$40or

more• 13-DayKids’Sale

o $10offkids’apparelandshoepurchaseof$30ormore

• WeeklySaleo 40%–50%offtops,bottoms,graphic

tees,jeansandbackpacksforkidso $14.99allcharacterbackpacksfor

girlsandboys• 10-DayKohl’sChargePromotion

o 30%,20%or15%offwhenKohl’sChargeisused

o Get$10Kohl’sCashforevery$50spent

• 1-DaySaleo 50%offsmallappliances,TekGear

andFILASportworkoutclothesforwomen,dressandcasualshoesforwomen,andallsleepwearforgirls,boys,toddlersandinfants

• 5-DaySaleandSpecialso Extra25%offregular,saleandclearance

clothingandaccessorieso Extrasavingsonpurchasesof$75ormore

• Semi-AnnualJewelrySaleo 35%–55%offandextra20%offselected

styles• LancômePromotiono Free7-pc.giftwith$35Lancômepurchase

• Back-to-SchoolSaleo Extra20%offselectedregular,saleand

clearanceclothingandaccessorieso 40%–60%offkids’clothingo 25%offcustomizablebackpackso Extra30%offwomen’sclearanceshoes

• 2-DayExclusiveDiscounto Extra20%offwithpromocodeo Extra15%offhomeandselected

departments• Men’sPrivateSaleandClearance

o Extra25%offregular,saleorclearancepurchaseof$75ormore

• JewelrySaleo 30%–50%offplusanextra15%off

• WebBustersSpecialso 30%offandextra15%offselect

blendersandjuicerso 75%offselectedwomen’sswimwear

• 2-DayNikeSaleo 25%offselectedNikeactivewear

• Online-OnlyBeautyPromotiono Free6-pc.samplerwith$75online

beautypurchase• 3-DayFurnitureandMattressSale

o 50%–70%offandextra15%offselectedoutdoorfurniture

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WeekofAugust14,2016


DeborahWeinswig,CPAManagingDirectorFungGlobalRetail&TechnologyNewYork:917.655.6790HongKong:852.6119.1779China:86.186.1420.3016deborahweinswig@fung1937.comAmyLinResearchAssistant

HONGKONG:10thFloor,LiFungTower888CheungShaWanRoad,KowloonHongKongTel:85223002470LONDON:242-246MaryleboneRoadLondon,NW16JQUnitedKingdomTel:44(0)2076168988NEWYORK:1359Broadway,9thFloorNewYork,NY10018Tel:6468397017

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