Simple Steps to Customer Delight
By Stephanie Orange
Surprise your custom
er
“Wow!”
Go the extra mile for them
Be OUTSTANDING!
“You’ve exceeded my expectations!”
Get an Emotional response
92% of customers considerWord of mouth the most
RELIABLE resource
Because…
Happy customers = $
5% retention can = 25-100%PROFIT
New customers cost 4-9x as much as an
existing one
So, what are you doing to keep your customers
happy?
And, what are your customers saying
about you?
Any questions?
Information Stock images from http://www.sxc.hu/
Information from http://en.wikipedia.org/wiki/Customer_delight
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