Meaghan Fitzgerald – Navigating the App Store Landscape
Navigating the App Store Landscape(And getting featured)
The App StoreBy Apple
Meaghan Fitzgerald – Navigating the App Store Landscape
TotalDownloads: 50b Total Number
of Apps: 900,000 StoreAccounts: 575m
The Play StoreBy Google
Meaghan Fitzgerald – Navigating the App Store Landscape
TotalDownloads: 48b Total Number
of Apps: 850,000 AndroidDevices Sold: 900m
The Windows App StoreWindows Phone 8 andWindows 8
Meaghan Fitzgerald – Navigating the App Store Landscape
MonthlyDownloads: 200m Total Number
of Apps (WP8): 160k Total Numberof Apps (W8): 100k
Alternative App StoresOverview
Meaghan Fitzgerald – Navigating the App Store Landscape
Platforms: Android
Downloads: Not disclosed (but estimated to be comparable to Apple)
Platforms: iOS, Android, Windows, Java, Symbian, Blackberry, HTML5
Downloads: 2m per day
Platforms: Blackberry (Android apps accepted)
Downloads: 6m per day
Getting FeaturedOverview
Meaghan Fitzgerald – Navigating the App Store Landscape
Where Can You Get FeaturedOverview
Meaghan Fitzgerald – Navigating the App Store Landscape
Main PageHeaderNew & NoteworthyWhat’s Hot
SubcategoriesHeader (US Only)New & NoteworthyWhat’s Hot
Collections
PromotionalApp of the Week
What You Need to Do First
Meaghan Fitzgerald – Navigating the App Store Landscape
1) Perfect your app
2) Get great reviews
3) Check (and meet) the requirements
4) Make sure you’re a good fit
5) Get in touch with the App Store
6) Wait.
How to Make a Successful App (Infographic)
Thank You and Good Luck!
Meaghan Fitzgerald – Navigating the App Store Landscape
Meaghan [email protected]://www.23snaps.com
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