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OVERVIEW
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TRAFFIC OVERVIEW
Devices
Desktop
Info.
1 Million+
Registrations (2015-16) SEO80% Organic traffic 1 Lakh+ fans
Social Media
• Monthly Average - 1.2 M
• Page views - 3 million
• Monthly Average - 800K+
• Page views - 2 million
Mobile
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STUDENT OFFERINGS
Student Offerings
Branding, Engagement & Performance solutions
OTP verified leads India’s first virtual education fair
platform for international clients
Offerings
Advertiser Offerings
Easy access to find right colleges, courses & exams
Student beneficiary articles & latest alerts like (exams, results, scholarship & more)
Community - Q&A, Live Chat, Social Media, Mobile App
500+ educational providers worldwide
5 million+ aspired students & young professionals from 250+
cities
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STUDENT OFFERINGS
Student Offerings
Student Offerings
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Desktop site
Mobile app
Mobile site
Exam prep appsSocial media
StudentEngagement
Modes of Engaging Students
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Desktop Site
The new website offers best user experience for students to connect, navigate & find the right solutions for better career
Features: Latest news &
updates
Popular Streams
Trending Courses
College Guide
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Mobile App
The app gives you a platform to discover the new arena of education domain, handy features and user friendly interface.
Benefits: College Finder
Edu News
Community
FAQ’s
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Exam Prep Apps
We have 6 exam preparation apps for main courses like MBA, Engineering, Study abroad
List of Apps:
JEE
CSAT
GATE
CAT
GRE
CBSE
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Social Media
Our Facebook page has got over 125K+ fans and it works as a platform for students to share their views globally
Our presence: Facebook
Google+
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Virtual Fair [For only Study abroad students]
Benefits:
Top universities & colleges are participating across the globe
Students can:
Chat Live with admission counsellors
Get your queries answered related to admissions, scholarship, visa process and other info.
Know more about courses being offered & pre-requisites for the same
Direct connect with universities from top destinations like UK, USA, Australia, Dubai & other major countries
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Mobile / WAP site
The new upcoming mobile site will have amajor impact on traffic, registrations, branding & other key factors
Benefits: Improves user experience
Increase user avg. time in WAP
Easy access for students any where, anytime
COMING SOON
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STUDENT OFFERINGS
Student Offerings
Advertiser Offerings
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Offerings to Colleges / Universities
• Extensive banner presence in high traffic pages
• Relevance of displaying the colleges on priority
• Standard banners
• Sponsored Listing
Branding Engagement
Performance
• New features & digital promotions helps students to keep engage in this journey
• To keep students engage we are doing Facebook promotions, mailers, answering queries & others
• We are capturing details of the students who have shown interest in higher education for current intake
• Two forms of leads
- Validated
- OTP verified
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KEY TO SUCCESS
Build relationship
with students
Target with Accuracy
Extend through
Digital media
Virtual support
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Advertising modes
Partners in your success
Sponsored
Articles
Landing Pages
&
Newsletters
Featured Colleges
&
Sponsored listing
Promotional Ad units
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Sponsored Articles
Build your brand and influence students with the relevant info. on prime spot of our website
Display latest info. about college activities, important notifications, alumni achievements for better engagement
The article will be displayed in Home page and relevant channel pages
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Promotional Ad units
We have upgraded our ad units to IAB standards for the next generation digital advertising
Ideal space to increase visibility and brand equity among students
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Featured Colleges
Institute highlighted on the MBA, Engineering & Home Page based on the client requirements
The given spot will includes College Logo, Name, Location & current activity like Admissions, Scholarships*
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Sponsored Institutes
Institutes highlighted on the MBA, Engineering & other main channel pages of the website
The given spot will includes College Logo, Name, accepted exams, current fees*
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Sponsored College Listing
Standard relevancy of positioning the colleges in listing page
Institutes will be relevant to category, courses & particular cities and it will be highlighted compared to non-sponsored
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City Listing
On the selection of top 10 cities, we are giving new option to promote college logo’s
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Client Landing Page
Brand highlighted through a standard landing page
Highlights – About institute, accreditation, ranking, scholarship, related exams
Placements info. and top recruiters logo’s
Registrations/Lead capture form with selection of particular course
Content:
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Virtual fair [For international clients only]
Dedicated Virtual box
Live chat & direct connect with students
Access to the transcripts
Students leads will be shared once the event sign-off
Benefits:
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Leads Capture
OTP verified
Client specific enquiries
Validated leads
We offer 3 kinds of leads:
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COMPETITIVE ADVANTAGES
Identify Engage Support
• Target Audience
• High traffic pages
• Most visited colleges/courses
• Education interests /streams
• Multi-channel campaigns – email, text, mobile
• Content Management
• Social Media
• Web campaigns
• Sharing high quality leads
• Analytics info based on branding like clicks, impressions
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OUR CLIENTS
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THANK YOU!