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Confidential & Proprietary 1 OVERVIEW

MB_Overview-2016

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Page 1: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 1

OVERVIEW

Page 2: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 2

TRAFFIC OVERVIEW

Devices

Desktop

Info.

1 Million+

Registrations (2015-16) SEO80% Organic traffic 1 Lakh+ fans

Social Media

• Monthly Average - 1.2 M

• Page views - 3 million

• Monthly Average - 800K+

• Page views - 2 million

Mobile

Page 3: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 3

STUDENT OFFERINGS

Student Offerings

Branding, Engagement & Performance solutions

OTP verified leads India’s first virtual education fair

platform for international clients

Offerings

Advertiser Offerings

Easy access to find right colleges, courses & exams

Student beneficiary articles & latest alerts like (exams, results, scholarship & more)

Community - Q&A, Live Chat, Social Media, Mobile App

500+ educational providers worldwide

5 million+ aspired students & young professionals from 250+

cities

Page 4: MB_Overview-2016

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STUDENT OFFERINGS

Student Offerings

Student Offerings

Page 5: MB_Overview-2016

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Desktop site

Mobile app

Mobile site

Exam prep appsSocial media

StudentEngagement

Modes of Engaging Students

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Desktop Site

The new website offers best user experience for students to connect, navigate & find the right solutions for better career

Features: Latest news &

updates

Popular Streams

Trending Courses

College Guide

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Mobile App

The app gives you a platform to discover the new arena of education domain, handy features and user friendly interface.

Benefits: College Finder

Edu News

Community

FAQ’s

Page 8: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 8

Exam Prep Apps

We have 6 exam preparation apps for main courses like MBA, Engineering, Study abroad

List of Apps:

JEE

CSAT

GATE

CAT

GRE

CBSE

Page 9: MB_Overview-2016

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Social Media

Our Facebook page has got over 125K+ fans and it works as a platform for students to share their views globally

Our presence: Facebook

Twitter

Google+

LinkedIn

Page 10: MB_Overview-2016

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Virtual Fair [For only Study abroad students]

Benefits:

Top universities & colleges are participating across the globe

Students can:

Chat Live with admission counsellors

Get your queries answered related to admissions, scholarship, visa process and other info.

Know more about courses being offered & pre-requisites for the same

Direct connect with universities from top destinations like UK, USA, Australia, Dubai & other major countries

Page 11: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 11

Mobile / WAP site

The new upcoming mobile site will have amajor impact on traffic, registrations, branding & other key factors

Benefits: Improves user experience

Increase user avg. time in WAP

Easy access for students any where, anytime

COMING SOON

Page 12: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 12

STUDENT OFFERINGS

Student Offerings

Advertiser Offerings

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Copyright © 2016 Minglebox.com Confidential & Proprietary 13

Offerings to Colleges / Universities

• Extensive banner presence in high traffic pages

• Relevance of displaying the colleges on priority

• Standard banners

• Sponsored Listing

Branding Engagement

Performance

• New features & digital promotions helps students to keep engage in this journey

• To keep students engage we are doing Facebook promotions, mailers, answering queries & others

• We are capturing details of the students who have shown interest in higher education for current intake

• Two forms of leads

- Validated

- OTP verified

Page 14: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 14

KEY TO SUCCESS

Build relationship

with students

Target with Accuracy

Extend through

Digital media

Virtual support

Page 15: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 15

Advertising modes

Partners in your success

Sponsored

Articles

Landing Pages

&

Newsletters

Featured Colleges

&

Sponsored listing

Promotional Ad units

Page 16: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 16

Sponsored Articles

Build your brand and influence students with the relevant info. on prime spot of our website

Display latest info. about college activities, important notifications, alumni achievements for better engagement

The article will be displayed in Home page and relevant channel pages

Page 17: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 17

Promotional Ad units

We have upgraded our ad units to IAB standards for the next generation digital advertising

Ideal space to increase visibility and brand equity among students

Page 18: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 18

Featured Colleges

Institute highlighted on the MBA, Engineering & Home Page based on the client requirements

The given spot will includes College Logo, Name, Location & current activity like Admissions, Scholarships*

Page 19: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 19

Sponsored Institutes

Institutes highlighted on the MBA, Engineering & other main channel pages of the website

The given spot will includes College Logo, Name, accepted exams, current fees*

Page 20: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 20

Sponsored College Listing

Standard relevancy of positioning the colleges in listing page

Institutes will be relevant to category, courses & particular cities and it will be highlighted compared to non-sponsored

Page 21: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 21

City Listing

On the selection of top 10 cities, we are giving new option to promote college logo’s

Page 22: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 22

Client Landing Page

Brand highlighted through a standard landing page

Highlights – About institute, accreditation, ranking, scholarship, related exams

Placements info. and top recruiters logo’s

Registrations/Lead capture form with selection of particular course

Content:

Page 23: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 23

Virtual fair [For international clients only]

Dedicated Virtual box

Live chat & direct connect with students

Access to the transcripts

Students leads will be shared once the event sign-off

Benefits:

Page 24: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 24

Leads Capture

OTP verified

Client specific enquiries

Validated leads

We offer 3 kinds of leads:

Page 25: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 25

COMPETITIVE ADVANTAGES

Identify Engage Support

• Target Audience

• High traffic pages

• Most visited colleges/courses

• Education interests /streams

• Multi-channel campaigns – email, text, mobile

• Content Management

• Social Media

• Web campaigns

• Sharing high quality leads

• Analytics info based on branding like clicks, impressions

Page 26: MB_Overview-2016

Copyright © 2016 Minglebox.com Confidential & Proprietary 26

OUR CLIENTS

Page 27: MB_Overview-2016

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THANK YOU!