Leather Goods Industry
Manisha MisraHEC MBA Class of 2010
Agenda
o Company overviewo Market overviewo Competitors o Drivers of Growtho Recommendations
Company OverviewCentre Technique du Cuir
Quality assurance, consultancy and training services for leather goods and footwear industry
Over 100 years of accumulated expertise
Subsidiaries in 13 countries and inspection offices over 4 continents
Comprehensive and ever expanding R&D program and competitive intelligence system
Market Overview
Leather industry is concentrated mostly in the cities of New Delhi, Agra and Chennai
India - 3% of international share in leather trade
China - 17% extra market share.
Source: http://blog.mapsofindia.com/category/india-business/
A significant growth trajectory for production of tanned and dressed leather in India
Source: Production of Tanned and Dressed Leather, Luggage, Handbags, Saddlery, Harness and Footwear, ISIC Classification 19: Euromonitor International from national statistics/UN/OECD
Footwear sales is also rising to new highs in Indian market
Footwear market value grows 11% in 2008 to reach a value of Rs 61.8 billion
Women’s footwear value grows highest at 15.1% year on year
In 2010, the footwear market value is expected to grow at CAGR of 12.2%
Source: Euromonitor Report – “Footwear - India”, Oct 2009
Demands for Leather
Leather has its dedicated trade fairs all over in main cities of India
Competitors for CTC
Main Indian players in technological and design development of leather
Central Leather Research Institute, Chennai
Footwear Design & Development Institute, NOIDA
National Institute of Fashion Technology, New Delhi
Source: Euromonitor Report – “Footwear - India”, Oct 2009
Drivers of Growth
Leather production and processing very likely to grow further in India
Leading footwear players like Adidas, Puma and Nike are likely to channel a part of their purchase and production from China to India.
India has one of the largest raw material for leather – with the largest bovine population (19%) and third largest sheep and lambs population (share of 6%)
Source: 1. Euromonitor Report – “Footwear - India”, Oct 20092. Exim Bank : Research Brief No. 22 March 2006
New legislations and regulations are likely to drive R&D efforts for eco-leather
European Union’s directive on End of Life Vehicles (2000) are getting adopted worldwide as a standard for Chromium free leather
Consultancy and audit services would be required even more for norms adherence, growing the market further for CTC
Source: www.unctad.org
Recommendations
Make the most of the good time for leather industry in India
CTC can fill in the gap for: Lack of consultancy firms/agencies/institutions in
India who can provide assistance. Lack of International environmental product
standards association in India.
A few words about myself
1979
1998
2004
2010
EARLY CHILDHOOD
EDUCATION – UNDER GRADUATE &
POST GRADUATE
PROFESIONAL EXPERIENCE
MBA
Born and raised in a small town in India Excellent academics Avid debater and theatre artist
1998 – 2001: Bachelor in Computer Applications
All rounder in university Professional street theatre artist
2001 – 2004: Master in Computer Applications
Top 10 all over India in advanced computer science test organized by Government of India Prestigious Internships
A few words about myself
1979
1998
2004
2010
EARLY CHILDHOOD
EDUCATION – UNDER GRADUATE &
POST GRADUATE
PROFESIONAL EXPERIENCE
MBA
2+ years of experience in Media Business Development 4+ years of experience in IT Consulting India, Middle East Received Client Satisfaction Awards
2009 – 2010: MBA, HEC Paris Consulting Internship with Thales (HQ, France) Marketing Internship with Marico (Mumbai, India) Student representative Vice-President – Marketing Club
Thank you for your time
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