Integrated Media Management

AnalyzeAssess your best opportunity for revenue growth

De�ne and con�gure optimal campaign for your business

Setup

Launch and promote campaign

ExecuteCompile your results and adjust as needed

Measure

Understand target demographic Establish revenue growth goals Opportunities to impact business

Train sta� to promote campaign

Integrate existing traditional and social media

Execute promotional broadcast plan

Report opt-in database growth

Track and measure redemption rates

Calculate campaign ROI (return-on-investment)

Establish initial keyword & loyalty o�er Promotional collateral & web integration Promotions (sweepstakes/ trivia contest/etc)

TEXT

TEXT 2 WIN

TRADITIONAL

WEB

SOCIAL

EXPOSURE

REPORTING

MANAGEMENT

MOBILE

PROMOTION