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So, what does this all mean?It's time to get creative with your content & shoot for shares to stay squarely in your audience’s newsfeed.

Q: A:

SHARE I LOVE THIS SO MUCH!SHOW ME MORE.

COMMENT I DIG THIS. KEEP IT COMIN’.

LIKE I’M KINDA INTO THIS.

MEH. IT’S A’IGHT. NO ACTION

HIDE POST

UNFOLLOW

I’M NOT FEELING THIS RIGHT NOW.

NO THANK YOU. NOT NOW, NOT EVER.

A BRAVE NEW NEWSFEED:FACEBOOK’S ALGORITHM CHANGES

AND YOUR BRANDHow users engage with your posts is everything, and here’s what users’ actions are telling Facebook.