DROWNINGIN BIG DATA:
What’s your DataSaying?
SO MUCH DATAso little time....
GOOD STORIES = GOOD DATA
BAD STORIES = BAD DATA (TOO MUCH/NOT ENOUGH)
yourSTORIES
ENGINEERING
CHICKENor the
EGG?
develop aTACTICAL
PLAN
(especially in architecture)
RESTRICTIONS can be very real
BIG DATA IN ARCHITECTURE
STORIES STORIES = DATA DATA
PREDICTIVE > PRESCRIPTIVE