CUSTOMER INTELLIGENCEMARKETGlobal Market Drivers, Opportunities, Trends, and Forecasts – 2020
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The Customer Intelligence (CI) solution has become a mandate across
the industries. With customers being empowered by the mobile and
accessibility to internet, there has been a change in the behaviour
patterns and the influencer which helps them in purchasing any
product or services. Increasing competition, lowering margins and
the drive to know the customer more is urging enterprises to opt
CI solution. The market, with the introduction of more real-time
analysis feature, focuses more on ease of usage and also more
of visualization features.
Large vendors, as a part of their expansion strategy, will continue
to acquire small players in the market. Solutions on cloud will
lower the total cost of ownership, which is encouraging
enterprises to opt for these systems and become more
competitive.
Enterprise should look to adopt these applications as
implementation gives them the capability to respond better to the
dynamic environment by analysing historic data and real time
information about the market, which increases the overall
flexibility and improves efficiency of the enterprises.
The Global Customer Intelligence market is expected to reach
$4,892.0 million by 2020. The solution segment is expected to
grow at a CAGR of 17.6%, whereas the services segment is
expected to grow at a CAGR of 27.0%. The healthcare & life
sciences vertical segment is expected to grow at a CAGR of 35.4% and is the fastest
growing vertical among other verticals during the period 2015–2020.
TRENDS & FORECASTBase Year: 2014
Forecast Year: 2015-2020
MARKET, BY PRODUCT TYPESolution, Services
MARKET, BY DEPLOYMENTOn-Premise, On-Cloud
MARKET, BY VERTICALSTelecom, BFSI, Retail, Manufacturing,
Healthcare & Life Sciences, Media &
Entertainment, Travel and Tourism,
Utilities
MARKET, BY REGIONSNorth America, Western Europe,
APEJ, Central Eastern Europe, Middle
East and Africa, Latin America
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Global Customer Intelligence Market Revenue, 2015–2020 (Y-O-Y)%
Some of the drivers of the Customer Intelligence market are:
Some of the restraints of the Customer Intelligence market are:
Key question answered in the report:
ü Customer Centric Market
ü Social Media Revolution
ü Identifying Market Trends
ü Lack of in House Expertise
ü Realization of ROI may not be Immediate
ü What will be the customer intelligence market size in 2015-2020?
ü What is the industry architecture – Also explains technology adoption, value chain and market evolution?
ü What is Total Addressable Market (TAM) of the industry?
ü What are the business opportunities for the related markets such as business intelligence & analytics and market intelligence?
ü What is the future deployment types of customer intelligence market?
ü What industry verticals such as Telecom, BFSI, Manufacturing, Energy, Travel & tourism and etc. are looking for?
ü What are the customer intelligence’s market drivers and inhibitors?
ü What are the future trends & opportunities to the customer intelligence market?
ü How is the customer intelligence market growing in the different regions such asNorth America, Western Europe, APEJ, Central Eastern Europe and MEA?
ü Who are the key vendors driving the market and their respectivecompetitive landscapes?
COMPANIES COVERED
ü SAS Institute Inc.
ü Open Text Corporation
ü Qlik International AB
ü Verint Systems
ü Tableau Software
ü FICO
ü Information Builders Inc.
ü Angoss Software Corp
ü IBM
ü SAP
ü ORACLE
ü Microsoft Corporation
Copyrights © 2015-2016 | Infoholic Research
TABLE OF CONTENTS
1 Industry Outlook 6.2.5 Others
1.1 Industry Overview 6.3 Services
1.2 Industry Trends 6.3.1 Consulting
1.3 Pest Analysis 6.3.2 Integration
6.3.3 Maintenance
2 Report Outline
2.1 Report Scope 7 Deployment: Market Size and Analysis
2.2 Report Summary 7.1 Overview
2.3 Research Methodology 7.2 On-Premise
2.4 Report Assumptions 7.3 On-Cloud
3 Market Snapshot 8 Verticals: Market Size and Analysis
3.1 TAM & SAM 8.1 Overview
3.2 Related Markets 8.2 Telecom
8.2.1 Overview
4 Market Outlook 8.2.2 Challenges
4.1 Market Overview 8.2.3 Customer Intelligence Impact
4.2 Market Segmentation 8.2.4 Market Size and Analysis
4.3 Market Trends and Impacts 8.3 BFSI
4.4 Porters Five Forces 8.3.1 Overview
8.3.2 Challenges
5 Market Characteristics 8.3.3 Customer Intelligence Impact
5.1 Evolution 8.3.4 Market Size and Analysis
5.2 Architecture 8.4 Retail
5.3 Market Dynamics 8.4.1 Overview
5.3.1 Drivers 8.4.2 Challenges
5.3.1.1 Customer Centric Market 8.4.3 Customer Intelligence Impact
5.3.1.2 Social Media Revolution 8.4.4 Market Size and Analysis
5.3.1.3 Identifying Market Trends 8.5 Manufacturing
5.3.2 Restrains 8.5.1 Overview
5.3.2.1 Lack of in House Expertise 8.5.2 Challenges
5.3.2.2 Realization of ROI may not be Immediate 8.5.3 Customer Intelligence Impact
5.3.3 Opportunities 8.5.4 Market Size and Analysis
5.3.3.1 Explore into New Markets 8.6 Healthcare & Life Sciences
5.3.3.2 Cross Sell and Up Sell 8.6.1 Overview
5.3.3.3 Marketing Optimization 8.6.2 Challenges
5.3.4 DRO – Impact Analysis 8.6.3 Customer Intelligence Impact
8.6.4 Market Size and Analysis
6 Product Type: Market Size and Analysis 8.7 Media & Entertainment
6.1 Overview 8.7.1 Overview
6.2 Solution 8.7.2 Challenges
6.2.1 Web Analytics 8.7.3 Customer Intelligence Impact
6.2.2 Social Media Analytics 8.7.4 Market Size and Analysis
6.2.3 Voice Analytics 8.8 Travel and Tourism
6.2.4 Mobile Analytics 8.8.1 Overview
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TABLE OF CONTENTS
8.8.2 Challenges 10.3.1 Overview
8.8.3 Customer Intelligence Impact 10.3.2 Financial Health
8.8.4 Market Size and Analysis 10.3.3 Business Units
8.9 Utilities 10.3.3.1 Overall
8.9.1 Overview 10.3.3.2 Market Specific
8.9.2 Challenges 10.3.4 SWOT Analysis
8.9.3 Customer Intelligence Impact 10.3.5 Key Business Priorities
8.9.4 Market Size and Analysis 10.3.6 Business Strategy and Views
8.10 Others 10.4 Verint Systems
8.10.1 Overview 10.4.1 Overview
10.4.2 Financial Health
9 Regions: Market Size and Analysis 10.4.3 Business Units
9.1 Overview 10.4.3.1 Overall
9.2 North America 10.4.3.2 Market Specific
9.2.1 Market Size and Analysis 10.4.4 SWOT Analysis
9.3 Western Europe 10.4.5 Key Business Priorities
9.3.1 Market Size and Analysis 10.4.6 Business Strategy and Views
9.4 APEJ 10.5 Tableau Software
9.4.1 Market Size and Analysis 10.5.1 Overview
9.5 CEE 10.5.2 Financial Health
9.5.1 Market Size and Analysis 10.5.3 Business Units
9.6 MEA 10.5.3.1 Overall
9.6.1 Market Size and Analysis 10.5.3.2 Market Specific
9.7 Latin America 10.5.4 SWOT Analysis
9.7.1 Market Size and Analysis 10.5.5 Key Business Priorities
10.5.6 Business Strategy and Views
10 Vendor Profiles: Market Size and Analysis 10.6 FICO
10.1 SAS Institute Inc. 10.6.1 Overview
10.1.1 Overview 10.6.2 Financial Health
10.1.2 Financial Health 10.6.3 Business Units
10.1.3 Business Units 10.6.3.1 Overall
10.1.3.1 Overall 10.6.3.2 Market Specific
10.1.3.2 Market Specific 10.6.4 SWOT Analysis
10.1.4 SWOT Analysis 10.6.5 Key Business Priorities
10.1.5 Key Business Priorities 10.6.6 Business Strategy and Views
10.1.6 Business Strategy and Views 10.7 Information Builders Inc.
10.2 Open Text Corporation 10.7.1 Overview
10.2.1 Overview 10.7.2 Business Units
10.2.2 Financial Health 10.7.2.1 Overall
10.2.3 Business Units 10.7.2.2 Market Specific
10.2.3.1 Overall 10.7.3 SWOT Analysis
10.2.3.2 Market Specific 10.7.4 Key Business Priorities
10.2.4 SWOT Analysis 10.7.5 Business Strategy and Views
10.2.5 Key Business Priorities 10.8 Angoss Software Corp
10.2.6 Business Strategy & Views 10.8.1 Overview
10.3 Qlik International AB 10.8.2 Business Units
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TABLE OF CONTENTS
10.8.2.1 Overall 11.3.3 Objectives and Progress
10.8.2.2 Market Specific 11.4 Microsoft Corporation
10.8.3 SWOT Analysis 11.4.1 Overview
10.8.4 Business Strategy and Views 11.4.2 Key Offerings
11.4.3 Objectives and Progress
11 Global Generalist
11.1 IBM 12 Competitive Landscape
11.1.1 Overview 12.1 Competitor Comparison Analysis
11.1.2 Key Offerings 12.1.1 Solution Analysis by Verticals
11.1.3 Objectives and Progress 12.1.2 Solution Analysis by Regions
11.2 SAP 12.2 Mergers & Acquisitions (M&A)
11.2.1 Overview
11.2.2 Key Offerings Annexure
11.2.3 Objectives and Progress Acronyms
11.3 ORACLE
11.3.1 Overview
11.3.2 Key Offerings
Total Pages Single UserSingle User
Multi User
Enterprise
List of Tables
List of Charts
128 3500
4000
5000
70
85Report Value in $
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