CARPE DIEM.
Attention , Awareness & Interaction Design 2009
Dan Saffer
William James
(1842-1910)
Our beliefs and our attention are the same fact.
William James
What have we been paying attention to?
Form ValidationStyle GuidesPDF vs HTMLAriel vs VerdanaEmbedded IxDWord Processing
Macbook AirDefining UCDCrappy InterfacesMyers BriggsUI vs IxDSave and Cancel
Cooper KeynotePrototypesMusic for IxDsPower IconiPhones on CampusFighting Trolls
Eye TrackingDesign ThinkingEase of UseUX Hall of ShameIron ManIRC and RSS
SEO and UsabilityOmniGraffleIntroducing IxDPredictabilityPatents (!!!)New IxD MFA
IxD CurriculumUCD Broken?Hiding Menu ItemsPassword ConfirmsCuilClients are Funny
Google ChromeFont SizesDrop Down MenusFacebook RedesignNext & PreviousSite Maps
Design BooksACD vs UCDVisual DesignInterface vs IxDTwitterDesign Research
SimplicityCrowdsourcingACDPersonasElevator Pitch“Used to It”
Our beliefs and our attention are the same fact.
What should we be paying attention to?
Not just problems.
Technologies reshape the very ends we use them to reach.Peter-Paul Verbeek
Design is also about invention.
New subjects of design: health care, education, government, energy, services, organizations.
1995: Intel 486 costs ~$1500
2009: <50 cents
1995: 1gb ~$850
2009: <$1
UbicompSoftware AgentsWearables RobotsGreen Technology
WebSoftwareMobileCE
New technology makes its way almost everywhere within two years.
Jan Chipchase
New interaction paradigms: gestures, voice, touch.
Making the visible, invisible; and the invisible, visible.Adam Greenfield
How we live is slowly destroying the planet.
But I have hope, because attention is finally being paid. It’s not too late.
It’s the economy, stupid.
Don't despair, not even over the fact that you don't despair.
Franz Kafka
We need a buildup. We need to get back to making stuff.
Thomas Friedman
It has been the risk-takers, the doers, the makers of things...who have carried
us up the long, rugged path toward prosperity and freedom.Barack Obama
I am not afraid of storms, for I am learning how to sail my ship.
Louisa May Alcott
Let us not look back in anger or forward in fear, but around in awareness.James Thurber
How should we show awareness?
Resist the “Defining Interaction Design” discussions.
Each individual develops his own way of framing his role.
Donald Schön
Move between the frames.
Avoid the UCD vs. ACD vs. Genius Design debates. They are frames too.
Stop looking for the magic bullet.
There are no best practices.
Don Rheinertsen
Instead of “design thinking” let’s think and make.
Design details.
Stop fetishizing simplicity.
Don’t forget that for most, the interface is the system.
Aesthetics matter.
Follow the emotion.
It sometimes benefits us to be more like artists than like scientists.
What cannot be overcome by reason can be subverted with glamour.Bruce Sterling
Nobody gets excited about a wireframe.
David Verba
Steal from other disciplines.
Movies.
Biology.
Architecture.
Look to the past for inspiration.
Always keep the future in mind.
The future is not Google-able.
William Gibson
The best way to predict the future is to invent it.
Alan Kay
Make interaction design stars.
Stop waiting for permission.
I must create a system
Or be enslav’d by another man’s
I will not reason and compare:
My business is to create.
William Blake
You already know everything you need to know to design the future.
I learn by going where I have to go.
Theodore Roethke
May tomorrow be more uncertain than today.
Deepak Chopra
It is the business of the future to be dangerous.Alfred North Whitehead
I am not afraid of storms, for I am learning how to sail my ship.
Our beliefs and our attention are the same fact.
Look for the moonwalking bears.
Now go do it.
CARPE DIEM.