Employer & Recruiter Tip Randall Craig, Contributor

A WAYTO

BRAINSTORMBETTER

THECREATIVITYCONUNDRUM

THECREATIVITYCONUNDRUM11..

Creativity can help you solve some of the most difficult problems, which is why it is an important criteria in new job postings. Yet why are some people so creative, and others aren't?

Creativity in business is something that you can develop through practice with your team, using a more enlightened brainstorming approach.

In many organizations, brainstorming takes place in a meeting room where those who have the biggest voice "storm" those with littler voices. Sometimes there are ground rules (don't interrupt, never say no, etc), but still, if you didn't wake up on the right side of the bed that morning, it is unlikely that you will be contributing much.

1. THE CREATIVITY CONUNDRUM1. THE CREATIVITY CONUNDRUM

A DIFFERENTWAY TO BRAINSTORM

A DIFFERENTWAY TO BRAINSTORM22..

1) Have each person do a "brainstorm" by themselves beforehand, and send draft notes to the facilitator. The facilitator would combine all of the ideas into one working document, and send to everyone before the meeting for review.

2) Use the group meeting to develop the ideas further - and possibly come up with additional ones. Use ground rules to make sure that no idea gets shot down.

3) Change the paradigm to produce truly creative ideas. For example, have the group answer the question: "How would Company X solve this problem?" Repeat this with very different companies (eg Apple, General Motors, FedEx, Nokia).

2. A DIFFERENT WAY TO BRAINSTORM2. A DIFFERENT WAY TO BRAINSTORM

more on this topic:A Different Way To Brainstorm

more Employer/Recruiter/HR advice:

http://hiring.monster.ca/hr/hr-best-practices.aspx

join us on: