Download pdf - 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

Transcript
Page 1: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

Six#SocialMediaStrategiesto

PromoteYOURProgramNOW

•  CheerleaderforExcellenceinSchoolHealth&ChildNutri6on•  Consultanttoagencies,organiza6ons&districtsna6onwide•  2013MontanaSchoolNutri6onProfessionaloftheYear(MTSNA)

•  FacebookSchoolMealsThatRock

•  TwiWer@SchoolMealsRock

•  PinterestSchoolMealsThatRock

•  Instagram@SchoolMealsThatRock

•  [email protected]

DayleHayes,MS,RD

Hashtags#MTF2Ssummit#F2SMonth#farmtoschool

TwiWertags@SchoolMealsRock@SchoolLunch@farmtoschool@foodcorps

@TWITTER#PARTY POSTIT.PINIT.TWEETIT.

Making#SocialMedia

ChannelsWorkforYourProgram

GenerateposiYveinteracYonsandconversaYons

withoutusingtonsofYmeandenergy

• It’swhereourcustomersare.• It’swhereourcriYcsare.• It’swhereourinspiraYonis.

6

Page 2: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

GenZspendsupto70%oftheirmedia

6meonYouTube

AperfectplaOormtotellMillennialparentsaboutthequalityof

yourmenus

SOURCE:1Sta6s6ca.com;worldwideusers;Q12016;2Sta6s6ca2015;3hZps://www.youtube.com/yt/press/sta6s6cs.html

1.59BMonthlyAcYveUsers1

•  1/3oftheinternet-enabledworldlogsintoFacebookatleastonceaday.

400MMMonthlyAcYveUsers2

•  InstagramsurpassedTwiWerinQ3of2015withMAU

320MMMonthlyAcYveUsers1

1BMonthlyAcYveUsers3

•  TwiWerservesastheprimarysocialchannelforconversaYon,sociallisteningandprovidesreal-Ymedata.

•  YouTubeisthesecondlargestsearchengineonthewebandservesasaprimaryvideoconsumpYonplacorm.

MAU=MonthlyAcYveUser

#SocialMediaUsage

1.   TakeFOCUSEDphotosandvideos.2.   GrabGREATgraphics.3.   RepeatPOSITIVEmessages.4.   CreateCAPTIVATINGconversaYons.5.   PostandshareREGULARmessages.6.   #HASHTAG#ofenand#responsibly.

Page 3: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

Page 4: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

Page 5: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

25 26

Page 6: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

CONVERSATIONSAmplifying Messages•  FOLLOW folks

•  LIKE posts

•  COMMENT on posts

Sch

oolM

ealsTha

tRoc

k

Face

book

@Sch

oolm

ealsrock

Tw

itter

@ch

efsa

mRSU14

Tw

itter

@schoolmealsthatrock

Page 7: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

@brittroley

POSTINGRegularity more important

than total quantity•  Devote 10-15 minutes per day

•  1-2 post per day OR …

•  3-4 times per week

LivingstonFarmtoSchool

LoudounVACountyPublicSchools Windham-RaymondME

Page 8: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

CoppellISDTX BartowCountyGA

#hashtagsMaking Connections

•  #nationalconnections

•  #communityconnections

•  #schoolconnections

#F2SMonth#farmtoschool #feedmyschool#iamgeorgiagrown

Page 9: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

#tasteofcarrollton#trojansallin

#MTF2

Ssu

mmit

#Sprou

ting

Suc

ces16

#farm

toscho

ol

53 54

Page 10: 2016 MT F2S Summit · SIX #SocialMedia Strategies to Promote Your Program NOW Farm to School Summit ~ Bozeman, MT September 2016 Dayle Hayes, MS, RD ... 70% of their media 6me on

SIX#SocialMediaStrategiestoPromoteYourProgramNOWFarmtoSchoolSummit~Bozeman,MT

September2016

DayleHayes,MS,RDFACEBOOKSchoolMealsThatRockTWITTER@SchoolMealsRock

BLOGwww.SchoolMealsThatRock.orgPINTERESTSchoolMealsThatRock

55 56

1.   TakeFOCUSEDphotosandvideos.2.   GrabGREATgraphics.3.   RepeatPOSITIVEmessages.4.   CreateCAPTIVATINGconversaYons.5.   PostandshareREGULARmessages.6.   #HASHTAG#ofenand#responsibly.

•  CheerleaderforExcellenceinSchoolHealth&ChildNutri6on•  Consultanttoagencies,organiza6ons&districtsna6onwide•  2013MontanaSchoolNutri6onProfessionaloftheYear(MTSNA)

•  FacebookSchoolMealsThatRock

•  TwiWer@SchoolMealsRock

•  PinterestSchoolMealsThatRock

•  Instagram@SchoolMealsThatRock

•  [email protected]

DayleHayes,MS,RD


Recommended

PowerPoint Presentation … · 2016 Mt. Meru, Tanzania . 2016 Receding Glacier Mt. Kilimanjaro Summit . 07/25/2016 2016 Sunrise, Mt. Kilimanjaro Summit . CONGRATUCATIONS YOU ARE NOH
PowerPoint Presentation … · 2016 Mt. Meru, Tanzania . 2016 Receding Glacier Mt. Kilimanjaro Summit . 07/25/2016 2016 Sunrise, Mt. Kilimanjaro Summit . CONGRATUCATIONS YOU ARE NOH Documents
FICHA TECNICA RANGER 2018 - Auto Summit Perú … · Características y Especificaciones FORD RANGER ESPECIFICACIONES TÉCNICAS 2.2L XL 4x2 MT 2.2L XL 4x4 MT 3.2L XLS 4x4 MT 3.2L
FICHA TECNICA RANGER 2018 - Auto Summit Perú … · Características y Especificaciones FORD RANGER ESPECIFICACIONES TÉCNICAS 2.2L XL 4x2 MT 2.2L XL 4x4 MT 3.2L XLS 4x4 MT 3.2L Documents
VCPS Jun 06 Journal No 82From the summit of Mt Trus Madi, Mt Kinabalu can be seen at a bearing of 5o and Mt Pinosowita n (Crocker Range National Park) at 35o. It is possible to return
VCPS Jun 06 Journal No 82From the summit of Mt Trus Madi, Mt Kinabalu can be seen at a bearing of 5o and Mt Pinosowita n (Crocker Range National Park) at 35o. It is possible to return Documents
Gravitational sliding of the Mt. Etna massif along a …...but from points increasingly further WNWof the summit, the further the vectororigin is from the summit. This latterobser-vation
Gravitational sliding of the Mt. Etna massif along a …...but from points increasingly further WNWof the summit, the further the vectororigin is from the summit. This latterobser-vation Documents
Moreton Bay - Australian Electoral Commission...Mermaid Mtn The Summit Mt D'Aguilar Mt Samson Round Mtn The Pinnacle ARANA HILLS ARMSTRONG CREEK ALBANY CREEK ALBION ALDERLEY BALD HILLS
Moreton Bay - Australian Electoral Commission...Mermaid Mtn The Summit Mt D'Aguilar Mt Samson Round Mtn The Pinnacle ARANA HILLS ARMSTRONG CREEK ALBANY CREEK ALBION ALDERLEY BALD HILLS Documents
Summit Kilimanjaro...Summit Kilimanjaro Summit mighty Kilimanjaro on this dream mountain adventure! Follow MT Sobek's highly experienced guides up a less-traveled route with a 98%
Summit Kilimanjaro...Summit Kilimanjaro Summit mighty Kilimanjaro on this dream mountain adventure! Follow MT Sobek's highly experienced guides up a less-traveled route with a 98% Documents
Mt Taranaki Summit climb...Mt Taranaki Summit Climb Time: up 5–6 hr; down 3–4 hr. Distance: 6.3 km one way. For non mountaineers, the best time to climb the mountain is during
Mt Taranaki Summit climb...Mt Taranaki Summit Climb Time: up 5–6 hr; down 3–4 hr. Distance: 6.3 km one way. For non mountaineers, the best time to climb the mountain is during Documents
Summit Kilimanjaro - MT Sobek
Summit Kilimanjaro - MT Sobek Documents
I'*--'$n' - FarmOnline ·  · 2014-09-26Ratio Stage 1 1a. Mt Keira Rd ... Mt Keira Summit Park Power & Water connections ... the status of the road and undertaking planned repair
I'*--'$n' - FarmOnline ·  · 2014-09-26Ratio Stage 1 1a. Mt Keira Rd ... Mt Keira Summit Park Power & Water connections ... the status of the road and undertaking planned repair Documents
Katahdin, Maine (2006). Mt Katahdin summit Crawford Notch, NH
Katahdin, Maine (2006). Mt Katahdin summit Crawford Notch, NH Documents
Mt. Holyoke Senior Summit - Navigating in the Workplace
Mt. Holyoke Senior Summit - Navigating in the Workplace Education
Mixed-Domain vs. Multi-Domain Statistical Machine Translationhomepages.inf.ed.ac.uk/.../Huck-MTSummit-2015.pdf · Proceedings of MT Summit XV, vol.1: MT Researchers' Track Miami,
Mixed-Domain vs. Multi-Domain Statistical Machine Translationhomepages.inf.ed.ac.uk/.../Huck-MTSummit-2015.pdf · Proceedings of MT Summit XV, vol.1: MT Researchers' Track Miami, Documents
MT SUMMIT PPT: Language-independent Model for Machine Translation Evaluation with Reinforced Factors
MT SUMMIT PPT: Language-independent Model for Machine Translation Evaluation with Reinforced Factors Technology
Beef to School Basics MT Farm to School Summit
Beef to School Basics MT Farm to School Summit Documents
Mt Taranaki Summit climb - doc.govt.nz · Mt Taranaki Summit Climb Time: up 5–6 hr; down 3–4 hr. Distance: 6.3 km one way. For non mountaineers, the best time to climb the mountain
Mt Taranaki Summit climb - doc.govt.nz · Mt Taranaki Summit Climb Time: up 5–6 hr; down 3–4 hr. Distance: 6.3 km one way. For non mountaineers, the best time to climb the mountain Documents
SUMMIT · 4 Summit Living • ebruary 2020 February 2020 • Summit Living 5 Summit NJ 908.288.6800 379 Springfield Ave Summit, NJ 07901 Mt. Arlington NJ 973.601.1848 181 Howard
SUMMIT · 4 Summit Living • ebruary 2020 February 2020 • Summit Living 5 Summit NJ 908.288.6800 379 Springfield Ave Summit, NJ 07901 Mt. Arlington NJ 973.601.1848 181 Howard Documents
GRC Summit 2011 MT March 11
GRC Summit 2011 MT March 11 Documents
Mt.Gozaishoʼs SUMMIT PARK MAP Observatory (Mt. Fuji ......trail entrance URA-trail entrance Ontake Daigongen Shrine 10 Chouja Pond 9 Boukodai (Lake-viewing) Lookout 8 Summit of Mt
Mt.Gozaishoʼs SUMMIT PARK MAP Observatory (Mt. Fuji ......trail entrance URA-trail entrance Ontake Daigongen Shrine 10 Chouja Pond 9 Boukodai (Lake-viewing) Lookout 8 Summit of Mt Documents