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www.bretagne-valorisation.fr
Business Units & technological Plateforms
Structuration, economic models & commercialisation activities
Vincent LAMANDE, Deputy Direcctor Bretagne Valorisation
Past president Réseau C.U.R.I.E.
11 academics : 4 univs. ; 4 ecoles ; 2 CHU ; 1 agrocampus
Atlantic Leader
Bretagne Valorisation3000 FTE researchers 5% national Public R&D
Ouest Valorisation 15400 FTE researchers9% national Public R&D
Ouest Valorisation 28000 FTE researchers11% national Public R&D
www.bretagne-valorisation.fr
Bretagne Valorisation
2010
Bretagne Valorisation
2010Ouest Valorisation 2011
Ouest Valorisation 2011
Ouest Valorisation 2 2014
Ouest Valorisation 2 2014
Team
Staff : 30• 12 business developers • 1 technology market officer• A single IP portfolio covering 5% French public research
org.• A single Communication – Marketing department (comm.,
events) • Licensing dpt • 6 Collaborative research team
www.bretagne-valorisation.fr
Valorisation processValorisation process
Core activity
research contract
sIP
Business
units
Proof of concep
t
Techno. Pft
Spin out
licensing
TTO project managers support
Business Units
Profit center based on commercialization of new services and innovations to industry
Objectives• Understand customers & their needs • Evaluate the market interests / industrial specifications• First clients, first business deals • Validate the market demand• Make your trademark known• Put the BU Developer In real conditions
(competences/capacity) • Before, …spin off creation
MANAGED AT TTO LEVEL: INTERNALLY AT UNIV. OR PRIVATE TTO
C.Chapon & V. Lamande6
Technological Plateforms
Resources Centre (Research lab) giving access to scientific apparatus & equipment's to public or private clients on commercial basisTwo targetsAcademic need for research programsCommercial offers
Objectives• Increase the equipment use • Diversify financial resources of faculties • Offer Hi-tech services to SME’s (good price-quality index)• Reinforce university-industry collaborations (improve client-
customer relationships)
MANAGED AT LAB LEVEL: INTERNALLY AT UNIV. (close to research)
www.bretagne-valorisation.fr
Supplier
SME’s
Big Corp.
Internal researchunits
Research labs from other universities
Labs Research teamExpertise
Material resources- Technology- Scientific platforms
Human resources- Technology- Know-how- Competencies
Services to industry
Services to academics
8
Legal obligation: respect of fair
competition (price)
Additional revenues to academia:Maintenance, consumables
-Education, Formation, participation, colloquium
Give access to equipments Renew scientific parcInvest in up-to-date sc.
Instruments
Motivation for joint research programs
Clients
Objectives: selection criterias
Sta
rt-up
Pla
tefo
rme
Tech
nolo
giq
ue
Pla
tefo
rme
Tech
nolo
giq
ue
• Plateform access to labs & industry• Finance equipments, maintenance, consommables, • Diversify financial resources of faculties • Offer Hi-tech services to SME’s
• Operational costs covered by commercial activity • Long term commercial activity/visibility• Structured commercial offers portfolio• Market study, business plan
Business units
C.Chapon & V. Lamande10
An entrepreneurial visionAn entrepreneurial visionEvery single project is considered as a business oriented project
Give density and credibility to interface « research-industry:• preindustrial development (prototypes)• Technical & commercial development• Job & revenues generation
Tech transfer is considered as “transfer of activity” • Proof of the technology value (economic viability of the technology)• Activity transfer: IP + KH + economic validation (commercialization)• Increase the transfer value by diminishing the perception of the risk
from enterprise
The business The business developer/entrepreneurdeveloper/entrepreneur
Every single project is run by a business developer.
3 major means • Initial financial capacities (BU initialization)• A team : which make the R&D & commercializes (BU BD)• Technical capacities : owned by the BU or rent to the research lab
Financial follow-up• Systematized Reporting: turnover, operating costs, cash disposal, etc. • Individual Balance sheet• Identified assets (machines, IP, etc.)
Operational Supports• University : administration means (when reactive): Human resources,
commands, accountancy, billing. • TTO : Licensing (patent, trademarks,…), projects managers, IP portfolio, BD,
Communication -website, mkt, press relations
R&D FIRST COMMERCIAL CONTRACT
DEVELOPMENT
B.U. PIPE AT BRETAGNE VALORISATION B.U. PIPE AT BRETAGNE VALORISATION FIRST OFFER START-UP
Current B.U. pipe (nov.2010)Current B.U. pipe (nov.2010)
Methathese Catalysis (Olefins)
Wood Datation
Pulsed Nozze supersonic speed
Near Field Communication Based Mobile Coupons
Luminescent tags anticounterfeit
Archeologia, pollution detection, agricultural water management
Portfolio: outputs Portfolio: outputs 25 active business unit50 to 200 k€ /year/B.U. 1-4 technicians & engineers/B.U.TTO Follow up & assistance (5 TT officers)
A privileged way for start-up 30% of our start-up where B.U. 100% still active & aliveVertuous circle for licencing: correct valuation of IP right
transferred
Start-up in 2009-2010 Dendrotech Elliptika Olnica Omega Cat (end 2010)
Technological Plateforms
C.Chapon & V. Lamande15
Platform ObjectivesPlatform Objectives
Research support • Primarily oriented to research lab support. • Give access to reliable and up to date scientific instruments : performance &
quality• Enhance/Reinforce research lab Know-how
Openness to external needs • Platforms are available to public research labs (Europe level)• Platforms available to industry / specially SME• Good product for extensive collaborations credibility • A positive image for university
A coherent managerial framework • Adapted management (accountancy separated from university budget) • Long term Human resources management (keep competencies in-house)• Look for additional resources through openness to industry
First commercialisation Quality insurancePROGRAMME PFTPROGRAMME PFT
Structuration (inter)National Label
Platform portofolioPlatform portofolioBIODIMARBiomolecule extraction & purification
Regional label
Centre régional de mesuresPhysiques de l'ouest Process,
environnementaldiagnostic
EUROPIA : Imagerie analytiqueet fonctionnelle
Biological resources center of XENOPE
cellular chipHistopathologie
Synthesis vectors
Animalerie de Brest
Hyperfrequency techniques
Hyperspectral imaging
Optical telecom systems Performances
Méthodological focus
www.bretagne-valorisation.fr
www.bretagne-valorisation.fr
Diagnostic ante creation
Stages:
> Identification of technical platform (sc. appartus)
> Identification of human resources (phD, post doc, technician, etc)
> Evaluation of material resources (office, computer, etc.)
> Backgroung of the technical platform
> Communication et technological interiorities (veille)
> Elaboration of the Roadmap
- Economic model (financial objectives, etc.)- Governance (autonomous versus guided)- Strategy
www.bretagne-valorisation.fr
L'évolution des plates-formes de décembre 2008 à juin 2009
• Creation of a Consortium between different partners • Hiring a business developper (with technical profile) • First sales (industrial feedback)• Resarch project elaboration (technology is too early stage)
www.bretagne-valorisation.fr
L'évolution des plates-formes de décembre 2008 à juin 2009
Lauréat du concours émergence du MESR, Oséo, premières commandes, problème de la dépendance à la MP réglé
Thank you for your attention! …and welcome french-egyptian
friendship
Contact: http://www.bretagne-valorisation.fr
www.bretagne-valorisation.fr