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Worldwide Farm Machinery Markets
New Delhi, 6th December 2013
Gerd WiesendorferCoordinator Agrievolution Economic [email protected]
Fourth World Summit on Agriculture MachineryDecember 5-6, 2013 ~ New Delhi, India
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
2
Business climate in the global industry is favourable …Agritech Business Climate Index
Possible range from -100 to +100
Source: Agritech Business Barometer, Agrievolution weighted global average
Apr 10 Oct 10 Apr 11 Oct 11 Apr 12 Oct 12 Apr 13 Oct 13
Climate Index 1 34 65 44 35 19 29 32
Current Situation -23 8 60 49 37 25 25 36
Future Situation 26 61 71 38 33 13 33 27
-40
-20
0
20
40
60
80
Climate Index
Current Situation
Future Situation
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
3
… with clear upward trends in most regionsAgritech Business Climate Index
Possible range from -100 to +100
Source: Agritech Business Barometer Survey, Agrievolution *weighted global average
-80
-60
-40
-20
0
20
40
60
80
100
World* USA Brazil WesternEurope
Turkey China Korea Japan
Oct 10 Apr 11 Oct 11 Apr 12 Oct 12 Apr 13 Oct 13
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
4
Increasing orders for agricultural machinery in major markets …
Answers from manufacturers / importers according to location, in % of interviewees
Source: Agritech Business Barometer October 2013, Agrievolution - Western Europe: comparison Oct 13/Oct 12 * weighted global average
Question: Our volume of incoming orders on our domestic market, compared to the same period a year ago, has developed as follows in the past 3 months:
5
8
9
10
7
8
8
18
14
19
8
29
30
27
26
24
33
31
46
35
49
36
35
24
14
44
46
20
5
9
35
14
24
25
2
2
14
2
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
World*
USA
Brazil
Western Europe
Turkey
China
Korea
Japan
more than +40% +21% to +40% +5% to +20% unchanged (+/- 4%) -5% to -20% -21% to -40% more than -40%
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
5
… lead to expansionary turnover expectations for the next months.
Question: We expect our overall turnover within the next 6 months to …Answers from manufacturers / importers according to location
Source: Agritech Business Barometer Survey October 2013, Agrievolution * weighted global average
45 4642
35 38
61
50 54
3744 50
3938
2035
46
1810 8
26 2420
15
0%
20%
40%
60%
80%
100%
World* USA Brazil WesternEurope
Turkey China Korea Japan
decrease
remainunchanged
grow
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
6
Fläche für Grafik
Source: VDMA (Forecast status October 2013)
Development of the agricultural machinery production Index 2008 = 100, based on nominal terms in Euro
50
100
150
200
250
2009 2010 2011 2012 2013e
World
European Union
China
North America
India
Latin America
Production has experienced a very dynamic phase in the past 5 years
Average annual growth rates2009 - 2013
European Union 2%
Eastern Europe 3%
Japan 4%
Latin America 4%
World 7%
India 7%
North America 9%
China 19%
Turkey 23%
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
7
Regional shifts of production – with China being a major driver
Source: VDMA (estimations), Status October 2013, basis in Euro
Shares of global agricultural machinery production in %
38,0 38,8 39,0 39,134,7 32,0 32,8 31,2 30,6
27,7 26,0 23,5 24,126,6
25,3 24,9 25,7 26,5
7,4 8,6 11,0 11,5 15,316,1 17,1 19,3 19,3
7,4 5,9 7,2 7,4 6,07,0 6,2 5,7 6,1
4,1 4,7 5,2 5,0 6,1 6,0 5,4 5,2 5,24,1 3,9 3,9 4,2 3,3 3,6 3,6 3,8 3,24,4 4,7 3,8 2,4 1,5 2,9 3,8 3,2 3,04,2 4,5 3,8 3,4 3,4 3,5 2,9 2,8 2,92,8 3,0 2,7 2,9 3,1 3,4 3,2 3,4 3,1
0
10
20
30
40
50
60
70
80
90
100
2005 2006 2007 2008 2009 2010 2011 2012 2013e
Others
Japan
Turkey
Eastern Europe
India
Latin America
China
North America
European Union
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
8
Strong tractor markets 2013: America and Asia
2008 2009 2010 2011 2012 2013e %
Canada 28.865 23.167 22.834 24.117 25.238 27.500 9
United States 197.752 155.262 164.894 168.013 185.167 202.000 9
Brazil 43.414 45.437 56.420 52.296 55.810 65.000 16
Japan (> 22 kW) 15.629 15.318 14.269 15.246 16.539 19.847 20
China (> 18 kW) 200.000 280.000 320.000 350.000 390.000 440.000 13
Korea 15.179 14.717 15.603 15.879 14.488 15.000 4
India 392.000 403.903 520.073 564.699 534.079 570.000 7
Russian Federation 38.794 13.292 21.085 36.997 41.811 39.302 -6
Turkey 27.022 13.758 36.072 60.466 50.320 47.000 -7
European Union 210.504 184.379 167.517 187.352 188.125 183.000 -3
of which: France* 40.716 36.800 29.123 35.409 39.089 42.500 9
of which: Germany 31.250 29.464 28.587 35.977 36.264 35.500 -2
of which: Italy 27.261 27.057 23.323 23.431 19.343 18.500 -4
of which: United Kingdom 18.564 16.326 14.486 15.217 14.964 13.200 -12
World 1.500.000 1.450.000 1.700.000 1.900.000 1.950.000 2.050.000 5
* w ithout telehandlers
Source: Agrievolution, VDMA (incl. estimations)
New tractor sales (in units)
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
9
New production and market peak 2013
Fläche für Grafik
Source: VDMA Agricultural Machinery Association (estimations October 2013)
Global agricultural machinery production in bn Euro
54 5661
70
6268
81
9196
2005 2006 2007 2008 2009 2010 2011 2012 2013e
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
10
Weaker drivers for new machinery demand in Western Europe, but basic economic conditions remain favourable
Evaluation of economic farming parametersreferring to investment in new machinery in Western Europe
2013 2014/2015
Agricultural income K JVegetal Production K JAnimal Production J KLevel of agricultural commodity prices K JInput cost K L
Subsidies / agricultural policy J LInterest rates / access to credit loans J JAlternative investment (outside agriculture) K KSource: VDMA
2013 2014/2015
Structural change in agriculture J JContractor business J JCapacity increase / enlargement K K
Replacement need for machinery park K LUsed machinery market K LTechnological innovation / machinery offers J JGeneral sentiment / uncertainty etc. J KSpecial impact (e.g. animal diseases) K K
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
11
General conditions for the global markets 2014/2015
• Comparatively good prices for agricultural commodities and slightly lower costs
• Investor´s liquidity predominantly on a good level
• Conditions on the capital market generally good
• Higher degree of mechanization due to a growing demand for efficiency
• Structural change increases the demand for high capacity machines
• Agricultural policy will continue to be a stimulus for investment, following different politcal objectives
• Emerging markets: Higher degree of mechanization, modernization of fleets
• East Europe: Self-sufficiency gains (food) and export position (grains)
• Europe: Promotion of smaller and diversified structures + „greening“
• USA: Income stability for farmers and promotion of bioenergy production
Fourth World Summit on Agriculture Machinery ~ December 5-6, 2013 ~ New Delhi, India
12
Decline of market and production volume 2014 remains very limited
Fläche für Grafik
Source: VDMA Agricultural Machinery Association (estimations October 2013)
Global agricultural machinery production in bn Euro
54 5661
70
6268
81
9196 94
2005 2006 2007 2008 2009 2010 2011 2012 2013e 2014e