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wmsatsea.com 954-883-2400
WMS Maritime Cellular
Innovative retail packages increase usage and offer a superior customer experience
© 2015 Wireless Maritime Services. All rights reserved.
Maritime Cellular
WMS ensures optimal and seamless operation of
your onboard network and provides training and
documentation to your onboard personnel. The
WMS Network Management Center is managed and
monitored 24 hours a day to ensure network quality and
provide vessel support. WMS’s dedicated professionals
are committed to customer service excellence.
WMS pioneered cruise line cellular connectivity over ten years ago, and has since maintained
an unparalleled focus on enhancing the passenger experience. Today, WMS serves the majority
of the global cruise market, and has the highest industry satisfaction ratings. WMS has roaming
agreements with more carriers in more countries than any other maritime cellular provider.
Having the largest number of roaming agreements and the most advantageous wholesale
roaming rates, WMS is best able to maximize cruise line cellular revenue. WMS is committed
to investing, and reinvesting, in the highest quality infrastructure and highest caliber people.
Passengers expect network reliability, call quality, pervasive onboard coverage, speed, and
service when it comes to their cellular experience, and WMS delivers. WMS is dedicated to
continuous innovation, improvement, and investment.
WMS helps you increase your return on investment:
WMS operates a mobile broadband
platform on cruise ships,
which provides opportunities for
limitless additional revenue generating
products and capabilities
WMS offers voice, text, and data
bundles resulting in increased take rates
WMS has a proven record of investing
in the best and most current technology for our cruise line
partners
WMS focuses on providing the
best experience to partner
cruise members, onboard IT, passengers and crew
WMS pioneered maritime 3G
networks, resulting in a better user
experience and increased penetration
WMS Supports
Your Cruise Line
NetworkManagement
Center
Finance
Roaming
ShipboardOperations
Customer Support
and Sales
Engineering/Technical
Operations
ProductDevelopment
© 2015 Wireless Maritime Services. All rights reserved. wmsatsea.com 954-883-2400
WMS CrewzFöne TM
Affordable pre-paid SIMs and network coverage in crew areas boosts morale and provides incremental revenue
In 2008, WMS led the wireless maritime industry when it launched a pre-paid roaming calling RTQFWEV�FGUKIPGF�URGEKƂECNN[�HQT�RTKEG�UGPUKVKXG�ETGY�OGODGTU��%TGY\(ÒPG�CNNQYU�ETGY�OGODGTU�VQ�UVC[�KP�VQWEJ�YKVJ�HCOKN[�CPF�HTKGPFU�YJKNG�CV�UGC��YKVJ�VJG�EQPXGPKGPEG�QH�WUKPI�VJGKT�QYP�OQDKNG�JCPFUGV�CV�CP�CHHQTFCDNG�RTKEG��
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Crew-only POS System
CrewzFöne TM
wmsatsea.com 954-883-2400© 2015 Wireless Maritime Services. All rights reserved.
WMS offers an industry-leading Wi-Fi experience, which will help you realize step-change revenue growth. You will realize onboard connectivity synergies when WMS integrates Wi-Fi with cellular, providing your passengers with a comprehensive communication experience.
WMS provides a best-in-class user experience via a superior network, unmatched customer education and support and dynamic over-the-top applications. WMS is uniquely positioned to close the gap between terrestrial and maritime connectivity D[�RTQXKFKPI�C�WPKƂGF�QPDQCTF�EGNNWNCT�CPF�9K�(K�GZRGTKGPEG��2CUUGPIGTU�YKNN�JCXG�C�positive experience with this ability to use apps, play games, stream video, and engage in social networking.
Wi-Fi is your at-sea highway— the means to provide other products and services that will
enhance your passengers’ experiences and drive revenue growth.
WMS Wi-Fi
A portfolio of solutions and services for all Wi-Fi needs
Wi-Fi
21%Better Wireless
21% of passengers considering taking future cruises would consider switching cruise lines to get a better wireless experience!
wmsatsea.com 954-883-2400© 2015 Wireless Maritime Services. All rights reserved.
WMS Connect TM
Features and Services Implementation BENEFITS
ADVERTISING PORTAL
Having passengers’ captive attention allows you to:• Increase take rate of onboard services• Communicate specials and promotions• Educate about events and activities• Monetize this lucrative market through advertising partnerships
Enable onboard revenue departments to engage passengers. Space can be sold to in-port retailers and relevant advertisers to drive awareness and increase exposure.
BROADCAST Onboard departments can send targeted (text, video, and voice) messages directly to selected passengers, in order to:• Engage passengers in real time• Target advertising• Distribute safety announcements
Allow onboard departments to send messages directly to passengers, such as: Stateroom Ready, Flash Specials, Safety Issue.
TEXT, VOICE, AND VIDEO MESSAGING
Text, voice, and video messaging empowers passengers to: • Safely and securely communicate with individuals and groups• Participate in social forums to connect with like-minded passengers
Connect with other users onboard via real-time or recorded text, voice, and video.
CONTENT DELIVERY
A library of infotainment content makes it easy and convenient for passengers to consume where, when, and how they want. This will allow you to:• Drive penetration and ROI of existing marketing material• Disseminate safety, marketing, and entertainment• Provide ‘meet the staff’ welcome aboard clips• Deliver engaging content through vendor partnerships
Video and digital print content can be streamed to user devices. Deliver QP�FGOCPF�CEEGUU��RFH�ƂNGU��UCHGV[�videos, destination information, and more.
DEPARTMENT CHAT
Provide your passengers the option to engage with onboard departments by messaging from their device, which will:• Cater to evolving consumer behaviors• Reduce lines at desks and phone wait times
Implement messaging capabilities that empower passengers to connect with onboard departments, where and when they want, while reducing the inconvenience and frustration of waiting in lines or on hold.
ENCOURAGE DEVICE UTILIZATION
Expanding consumer behavior increases the propensity of device usage, and will:• Increase take rates of onboard Wi-Fi and cellular• Result in incremental revenue
Empower passengers with this suite of features, which allows them to control how, when, and where they connect.
GROUP MESSAGING
Passengers and administrations can extend messaging functionality to unique segments and groups of passengers, which will:• Allow all members of a group to remain in contact• Facilitate partial charter communications
Allow families, friends, and charter ITQWRU�VQ�EQOOWPKECVG�GHƂEKGPVN[�with the entire group at once.
Your Guests Demand Dynamic Engagement: The average smart phone owner checks their device 100–150 times per day. What is your cruise line doing to take advantage of this evolving behavior?
Passenger Experience • Onboard Efficiency • Incremental Revenue
Advanced onboard communication, engagement, marketing & commerce platform
WMS Connect TM
wmsatsea.com 954-883-2400© 2015 Wireless Maritime Services. All rights reserved.
The WMS Content Delivery Platform provides a selection of on-demand content that makes
it easy and convenient for passengers to consume where, when, what, and how they want.
Now, you can:
• Sell studio-produced movies and television shows on-demand to passenger devices
• Leverage the advertising portal for onboard promotions
• Deliver incremental revenue by selling advertising space through WMS’s partnerships
• Introduce new revenue streams by leveraging WMS’s portfolio of vendor partnerships
• Increase penetration and ROI of cruise line owned and ship-produced content
• Engage, educate, and welcome newly embarked passengers
• Provide schedules for onboard events and entertainment
The WMS Suite of Location-Based Services uses the latest
technology to deliver endless possibilities. You can:
• Deliver targeted
communications and content
• Provide navigation services
•� &KTGEV�VTCHƂE�ƃQY�VQ�RQKPVU� of interest
• Implement and monetize
data analytics
WMS Solutions
WMS Solutions
A portfolio of curated content affords passengers the control they demand
Location- Based
Services
NavigationAsset
Tracking
Targeted Communications
Safety & Security Analytics
Points of Interest
Audio Books
eBooks Destination Information
Local, Domestic, and International Newsfeeds
Onboard Advertising
Ship Owned Video Entertainment
Studio Movies
Television Shows
• Track and manage assets
• Introduce new metrics to
measure employee
performance
• Fortify safety and security