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WMO
Social and Economic Benefit Studies
Why should we conduct these?
Gerald FlemingChair, OPAG/PWS
Zagreb, Croatia, Monday, June 29th 2015
WMO - Public Weather Services, WDS
The presentation will cover
Broad types of Socio-Economic Benefit Studies
Target Audiences for Socio-Economic Benefit Studies
Reasons to carry out Socio-Economic Benefit Studies
CBS-Ext.(2014) Asuncion Paraguay 3
Types of Socio-Economic Study Non-Economic types of study
Assessment and/or verification of Service Quality
How Services are taken up be user communities
Customer Satisfaction Surveys Focus Group Interviews
Two-way process of communication Provide a greater understanding of user
experience Can reveal much information on the value, to
users, of Met and Hydro services
4
Types of Socio-Economic Study Non-Economic types of study
Can examine capacity of users to incorporate weather information into decision-making
Can identify “blockages” in the flow of information (and value) from NMHS to end user
Non-Economic methods are an important complement to Economic methods Can provide context and background
Can help improve the design of services to make them more valuable to users.
5
Types of Socio-Economic Study Economic types of study
Can be used to best decide how to allocate scarce resources
Many different types of Economic Study – to be examined in detail during this week
Need to be more than one-off studies
Part of the ongoing effort to improve Service Delivery and strengthen the NMHS
6
Audience for Socio-Economic Study
Who are these aimed at??
Start with the purpose to be met
Who are the Stakeholders??
7
Directly Directly ControlledControlled
Directly Directly ControlledControlled
Departmental Unit Contract Agency Public BodyState-Owned
EnterprisePrivatized Company
Type of task
Own legal personality
Legal Basis
Finances
Control Mechanism
Ministerial Responsibility
Indirectly ControlledIndirectly Controlled
Public Service provision
Public Service provision
Public Service provision
Public Service provision
Public Service provision
No No Yes YesPartially or fully separate
Public law Public law Public law Private law Private law
State budget
State budget; own revenues possible
State budget and own revenues
Own revenues Own revenues
Direct political Framework document
Statutes, law Market Intervention
Regulation
Yes Yes Partial Type of task No
Greater Autonomy
Audience for Socio-Economic Study Governing Decision-Makers
Politicians
Senior Departmental or Finance Officials
Board of Directors
The general public
Communicate through the media
Websites etc
Emergency Management Agencies
9
Audience for Socio-Economic Study NMHS Staff
Most people want to know that their work is valued
Supports and promotes morale
Improves institutional confidence
Raises self-esteem – both personal and corporate
10
Reasons to carry out a Socio-Economic Study
Impetus may come from inside or outside the organisation
Each NMHS will have its own unique set of circumstances
Think about the communication to the target audience before you start!
Framing of the study will have a significant bearing on how useful it is.
11
Reasons to carry out a Socio-Economic Study
1. Validating the basic provision of Meteorological and Hydrological services
a) Demonstrating value to government
b) Assessing how to maximise the total value of Met and Hydro services to the community
2. Validating past investments in specialised Met and Hydro services
a) Was the money well-spent?
12
Reasons to carry out a Socio-Economic Study
3. Justifying new investment in Meteorological and Hydrological services
a) Expansion of observing network
b) New computing facilities
c) Investments in staff (new staff, training etc)
d) New services or activities
13
Reasons to carry out a Socio-Economic Study
4. Determining the value of NMHS services to larger strategic / user goals
a) Safety and security of citizens
b) Food and nutrition
c) Change to patterns of fishing
d) Public health
e) Climate adaptation
14
Reasons to carry out a Socio-Economic Study
5. Reallocation of existing resources
a) What allocation of resources provides the best services to the end-user?
i. Space-based or ground-based observing systems?
ii. Instruments or computers?
iii. Tangible assets or capacity-building (training etc)?
iv. Improvements in forecast quality or forecast presentation?
15
Exercise in SEB Study Motivation
What kind of SEB Studies? All current Met/Hydro services provided
Individual or a group of current Met/Hydro services
Possible new Met/Hydro services
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Exercise in SEB Study Motivation
What kind of Motivations? Validating basic provision of Met/Hydro
services
Validating past investments
Justifying new investments
Determining the value of Met/Hydro services to larger strategic goals
Reallocation of existing resources
18
Exercise in SEB Study Motivation
Participants work in pairs Discuss the type of study that is most
appropriate for your own country
Review the list of reasons for conducting SEB studies and select the more appropriate reason(s) for your own situation.
Develop a statement on the purpose of your study (Objective). You will use this statement in preparing the Concept Note (Exercise 5)
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