WKSP 3303 - Entertainment Workshop I 11 - Thornton

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Durham College Course Outline WKSP 3303 2010-2011 Page 1 of 8

School of Media, Art & Design

Entertainment Workshop I

2010-2011

Program Year SemesterMusic Business Administration/Music Business Management 1 2

Course code: WKSP 3303 Con. Ed. code: N/A

Course hours: 42 GPA weighting: 3

Prerequisite: EVNT 1300 Corequisite: COMM 2311

Prepared by: Marni Thornton

Laptop course: yes no

Authorized by (Dean): Date: June 2010

Professor contact information:

NAME EMAIL PHONE OFFICE LOCATION

Marni Thornton [email protected] 905 721.2000 x2452 B240

905 . x

905 . x

905 . x

905 . x

905 . x


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Course Description:This course is focused on organizing and presenting an on-campus event. Using knowledge and skills learnedin Event Planning and Management (EVNT 1300), the students will plan and execute an event from start tofinish, including follow up. The event itself will provide a profile for the results of this learning process. Studentsare organized in work groups to actively assume hands-on roles and responsibilities in many areas includingadministration, production, site management, talent management, hospitality, sponsorship, marketing, mediarelations, theme, and more. The teamwork ability and attitudes of the students, along with the application oflessons from the first semester and this course, determine the success of this event.

Rationale:The practice of planning and presenting an event will empower students to work collectively, productively, andcreatively, through this all-important, hands-on exercise. They will learn to manage challenges and adapt to thehighs and lows frequently experienced when managing events. This kind of experiential learning will providestudents with valuable transferable skills, and will better prepare and condition students for field placementopportunities and the work environment associated with todays music and entertainment industries.Additionally, the course will help students better comprehend and provide insight into any elements that relatedirectly to the specific nature of the event they plan; for example, the creative process of song writing and howto effectively critique this craft through special events may be a focus.

Course Learning Outcomes

Course Specific Outcomes Essential Employability Outcomes

Students receiving a credit for this course will havedemonstrated their ability to:

1. Exercise responsibility for group decisions andactions.

2. Apply project management and event planningknowledge and skills to planning andpresenting a real event.

3. Create innovative strategies to meet the

identified needs of each individual planninggroup and all groups collectively.

4. Integrate each of the specific event aspectsinto a solid understanding of the objectives andnature of the event as a whole.

5. Evaluate the effectiveness of team membersand group work, of one's own contributions andlearning, and the overall success of the event.

Students receiving a credit for this course will havedemonstrated their ability to:

6. Respond to written, spoken, or visualmessages in a manner that ensures effectivecommunication.

7. Apply a systematic approach to solveproblems.

8. Use a variety of thinking skills to anticipate andsolve problems.

9. Analyze, evaluate, and apply relevantinformation from a variety of sources.

10. Show respect for the diverse opinions, values,belief systems, and contributions of others.

11. Interact with others in groups or teams in waysthat contribute to effective workingrelationships and the achievement of goals.

12. Manage the use of time and other resources tocomplete projects.

13. Take responsibility for ones own actions,decisions, and consequences.

For further clarification of Vocational Learning Outcomes and Essential Employability Skills please refer to thecurrent Program Guide.


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Sequence of Instruction

Week Intended Learning Resources andReferences

Est.ClassHours

LearningOutcomesReferences

Intended Learning Activi ties

6 Discuss importance and methods of makingcontactsanddevelopment of networkingskills

Review master timeline; make necessary revisions

Weekly updates; discuss issues, experiences, ideas

*DISCUSS & ASSIGN MID-TERM PEER EVALUTION

Handout(s), PPT,class minutes,chalk/whiteboard,flipchart

3 1 - 13

- Lecture/ Class discussion/ In-classassignment(s)- Networking activity promote to highschools in area- Group work- Review / update master timeline

7 Weekly updates; analyze and revise goals, timelines, tasklists for submission

Review and revise master timeline

*EVENT FOCUS ASSIGNMENTDUE*REVISED TASK LISTS AND TIMELINES ASSIGNED

Class minutes,group reports,timelines, tasklists, chalk/whiteboard

3 1 - 13

- Lecture/ In-class assignment(s)- Review / update master timeline- Groups review goals, objectives,timelines, task lists for necessaryadjustments and submission

READING WEEK

8 Table tour in classroom student feedback provided

Review and revise master timeline

Discusseventevaluationideas


*MID-TERM PEER EVALUATIONSDUE

Updated groupdocuments,handout(s), PPT,class minutes,chalk/whiteboard

3 1 - 13

- Lecture/ Class discussion/ In-classassignment(s)- Group progress reports via table tourwhere leaders provide updates to eachgroup on their planning- Group work- Monthly group reports- Review / update master timeline

9 Identify required elements of event documentation and theProduction Book

Identify and prepare on-site taskassignments


*UPDATED TASK LISTS AND TIMELINES DUE*PRODUCTION BOOK COMPILATION BEGINS

Handout(s), PPT,class minutes,chalk/whiteboard,student feedbackfrom gallery tour

31 - 13

- Lecture/ Class discussion/ In-classassignment(s)- Group work documentation lists- Review master timeline


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Evaluation Criteria:(A full description of the Academic Appeals Process can be found in your Student Handbook.)

In-process: In-class assignments and quizzes, group assignments,homework for accumulated marks throughout semester

20%

Class attendance 10%

Weekly Journals: accumulated marks starting Week 3 15%

Event Focus Assignment: Week 7 10%

Mid-term Peer Evaluation 10%

Event participation 5%

Final Analysis Paper: Week 13 15%

Peer Evaluations: Week 14 15%

Total 100%

Notes:1. An interim grade will be posted on WebCT for each student. This grade will be calculated using the attendance/ in-

class/ in-process marks, the event focus assignment, and the weekly journal assignment marks to date.2. In-process marks will be awarded for assessments given in class to students individually and/or to groups. These

assessments will be given only once; therefore, students who are absent for any of these assessments will receive amark of zero for those assessments.

3. Attendance is imperative to enable effective and efficient teamwork, as well as the learning experience, needed toachieve a successful event. The MBM program attendance policy, as indicated in the program guide, states: If astudent is absent for three classes, the professor will contact the administration office and the student will becontacted.Any student who misses s ix or more c lasses in a subject may be asked to wi thdraw f rom thatsubject and will be ineligible for any make-up assignments/tests. Professors may exercise their discretion inthe application of this policy.

4. All students are expected to be in attendance at the pre-event meeting and at the ENTIRE event presented by theclass. Any exceptions must be discussed in advance with the professor.

5. Journals are due each week as indicated by the professor, contributing to a total of 15% of each student's term mark.6. Peer Evaluations are completed by all students, evaluating each of their group members. Students failing to submit a

complete Peer Evaluation form by the due date indicated will receive a mark of zero for this assignment, regardlessof the marks submitted for them by their peers.

7. Students may be required to use WebCT for assignments as directed by the professor.

Required Text(s) and Supplies:

No textbooks are required for this course, although reference to the textbook used in EVNT 1300 may assist.

Recommended Resources: (Purchase optional)

Day Timer / Calendar / Appointment Book

Notebook for required journals

(Rutherford Silvers, Julia. Professional Event Coordination. Wiley. ISBN: 0-471-26305-2)


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General Course Outline Notes:1. Students should use the course outline as a learning tool to guide their achievement of the learning outcomes for this

course. Specific questions should be directed to their individual professor.

2. The college considers the electronic format (i.e. MyCampus or WebCT) as the primary channel of communication.

Students should check the sources regularly for current course information.3. Professors are responsible for following this outline and facilitating the learning as detailed in this outline.

4. Course outlines should be retained for future needs (i.e. university credits, transfer of credits etc.)

5. A full description of the Academic Appeals Process can be found at http://durhamcollege.ca/gradeappeal.

6. Students who may require academic supports due to any type of disability, should contact the Centre for Studentswith Disabilities in B297 (Gordon Willey Building) or call 905-721-3123.

Outline Template v5 10

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WKSP 3303 - Entertainment Workshop I 11 - Thornton