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Website Marketing Strategies 3 ThingsYou Must Do

2 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

Website Marketing Strategies 3 ThingsYou Must Do

Website marketing strategies are becoming the favourite strategies for online marketers across

the globe. The truth is it is not so much about the marketing and more about the selling. I

know because I market online too.

To be in a position to sell products in the first place you need to get found, then traffic. The

final result will then be a flood of clients or perhaps even sales

So 3 steps to get you going:

1. Research Your Keywords

This is still something many people miss out on. Remember Google wants to connect you with

your customers.Your customers open their PC or laptop and start searching using keywords

that often depict the state they are in!

Head over to the Google keyword tool it is a great first start.Think of your “root” keyword and

place that in the search box. If you are a solicitor just add in that word. This will then provide

you with a list of terms to stimulate your imagination.

Solicitors

The red boxes show the keywords that Google delivers for the UK as a local market. If you click

the image it will be larger on your screen.

Then choose one of the keywords it delivers. Next add that in and Google will kleep drilling

down for you. This will unearth nuggets for you to use. The next question is where you use

them.

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2. Add Keywords into Your Website or blog.

There is much debate about this and yet our experience is add your keywords into 3 key places

and Google will recognize and reward you for it. You could even go the whole hog and get an

exact match domain, to the keyword you want to rank for.

The goal remember is to dominate the search engines particularly page one for your chosen

keyword. They need to be in your title, your description and your keywords. If you have a blog

this is made really easy using a plug-in called the all in one SEO pack.

So what next?

3. Build Links

Not particularly sexy I know and yet it works. The more links you have that “depict” what you

do the better. For instance you need to build links around the keywords you want to rank for.

The techie term for this is anchor text. So lets say you are a solicitor in London. Ideally you

want to come close to the top of page one Google if people search on this keyword or term.

The way to do it is have plenty of links pointing to your site with that keyword or anchor text

included.

If you use these 3 strategies on your website your website marketing strategies are almost

taken care of. It is just a case of rinse and repeat and more of it

The truth is not everybody still in 2011 does this. Probably because they don’t appreciate the

value.

The good thing is you do.

To You and Your Online Success

Denise and Sharon

4 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

About Fast Track Your Sales

We are a web marketing company based in the UK we help our clients get more salesleads.

We provide a range of services:

Marketing and Sales Strategy Product Launch Planning and implementation Copywriting Sales letter creation Lead Generation Website Affordable Websites SEO Social Media Marketing

To find out more either email us or call us at the numbers below

Email: support[at]fasttrackyoursales[dot]co.uk

Tel: 08452570073