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Guidance for Use of Social Thinking IP on Blogs, Websites and Social Media August 2020 The world of intellectual property (IP) is complex and what is allowable depends on the specifics of the situation. There is much nuance and gray area in the realm of trademark and copyright so the information below is offered as general guidance. In addition, we do have a great section on our website with our Terms of Use and a Decision-Tree filled with tons of detailed information, examples, and more guidance. It can be found here: https://www.socialthinking.com/intellectual-property . Below you will find a few visual examples of how to share Social Thinking/Zones trademarks or copyrighted information on a blog, website or social media. If you still need guidance after you have read the Terms of Use document in conjunction with the Decision-Tree, and reviewed these samples, feel free to email [email protected] and the appropriate person will be looped in. For Blogs and Websites Scanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post, or a product review is permitted, provided proper attribution is included to the author and the title of the work from which the material was copied. Scanning and posting, for instance, an entire 10-page lesson as part of a blog would not be permitted without written permission from us. DO feel free to copy and use front cover images of any books or products on Social Thinking we publish when talking about that specific book or referring to it in an article, a blog, on your website, etc. Simply find the product page on our website, click to enlarge the cover image, right-click and “save as” to place a copy Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050 Phone: 408-557-8595 fax 408-557-8594 www.socialthinking.com 1

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Page 1:  · Web viewScanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post,

Guidance for Use of Social Thinking IP on Blogs, Websites and Social MediaAugust 2020

The world of intellectual property (IP) is complex and what is allowable depends on the specifics of the situation. There is much nuance and gray area in the realm of trademark and copyright so the information below is offered as general guidance. In addition, we do have a great section on our website with our Terms of Use and a Decision-Tree filled with tons of detailed information, examples, and more guidance. It can be found here: https://www.socialthinking.com/intellectual-property .

Below you will find a few visual examples of how to share Social Thinking/Zones trademarks or copyrighted information on a blog, website or social media. If you still need guidance after you have read the Terms of Use document in conjunction with the Decision-Tree, and reviewed these samples, feel free to email [email protected] and the appropriate person will be looped in.

For Blogs and Websites

Scanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post, or a product review is permitted, provided proper attribution is included to the author and the title of the work from which the material was copied. Scanning and posting, for instance, an entire 10-page lesson as part of a blog would not be permitted without written permission from us.

DO feel free to copy and use front cover images of any books or products on Social Thinking we publish when talking about that specific book or referring to it in an article, a blog, on your website, etc. Simply find the product page on our website, click to enlarge the cover image, right-click and “save as” to place a copy into your document or web page. No permission is needed from us to do this. Just be sure not to modify the image and to include complete attribution!

Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050Phone: 408-557-8595 fax 408-557-8594

www.socialthinking.com1

Page 2:  · Web viewScanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post,

Attribution looks like this:We Thinkers! Volume 2 Social Problem Solvers Curriculum (2016 ). © Think Social Publishing, Inc. All Rights Reserved. Reprinted with permission. www.socialthinking.com .

Attribution looks like this:The Zones of Regulation, a curriculum by Leah Kuypers (2011). Copyright© Think Social Publishing, Inc. All Rights Reserved. Reprinted with permission. www.socialthinking.com .

Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050Phone: 408-557-8595 fax 408-557-8594

www.socialthinking.com2

Page 3:  · Web viewScanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post,

Attribution looks like this:We Thinkers! Volume 1 Social Explorers (2013 ). © Think Social Publishing, Inc. All Rights Reserved. Reprinted with permission. www.socialthinking.com .

On social media please be sure to mention @socialthinking within the post and ideally on the photograph too.

Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050Phone: 408-557-8595 fax 408-557-8594

www.socialthinking.com3

Page 4:  · Web viewScanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post,

Use of the Social Thinking/Zones logo is not permitted under any circumstance by anyone who does not have written authorization from us to do so. Permission to use our logo is only given to entities under contract with us for services or treatment or those with whom we have a license that includes permission to use our logo.

When talking/writing in general about the Social Thinking Methodology or Zones framework or citing a specific portion of the Methodology (for instance, in an article, a blog, a website referral listing, a treatment summary, a general presentation to parents, etc.)

In academic and professional work individuals are often citing the works of others, quoting published authors, comparing/contrasting treatment approaches, offering descriptions of the work, etc. Our trademarks can be used for in-line citations and bibliography references, provided the trademark symbol is used and proper attribution is given to Michelle and other authors on the work.

Do note, however, that our trademarks cannot make their way into the title of your article or blog or parent presentation because that implies affiliation or endorsement.

When reproducing any of our visual/graphic materials (e.g., a chart, a graphic, a character, etc.) within a written discussion of Social Thinking/Zones or when making reference to Michelle or Leah and their work within a larger work that is broader in nature, include a copyright line on the material you are copying that attributes these materials to Michelle Garcia Winner (or Think Social Publishing), or Leah Kuypers (The Zones Of Regulation) the source from which it is copied, and our website address. For example, if a thinksheet from the book Thinking About YOU Thinking About ME is being included in a blog or website, an appropriate copyright line would be:

[Thinksheet title] © Think Social Publishing, Inc. (2007). All Rights Reserved. Reprinted with permission. From Thinking About YOU Thinking About ME, 2nd Edition, by Michelle Garcia Winner. www.socialthinking.com .

Basic attribution on a webpage or in marketing materials should be clearly established in the same paragraph where Social Thinking or the particular part of the methodology is mentioned. The citation/attribution statement should contain the following elements:

The correct name of the curriculum/concept/framework as it was created by TSP (please verify in your book or online at our website).

Use of the trademark symbol (if using one of our trademarks) Attribution to Michelle (and/or other authors involved) as originator/owner/creator of the

concept/framework The Social Thinking URL www.socialthinking.com or The Zones of Regulation URL

www.zonesofregulation.com A brief description of what part of Social Thinking/The Zones you’re introducing or talking about

Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050Phone: 408-557-8595 fax 408-557-8594

www.socialthinking.com4

Page 5:  · Web viewScanning a small amount of material (up to 3 concepts) from a Social Thinking product into digital format and posting it online as part of a testimonial, a blog post,

Social Thinking – Think Social Publishing, Inc. 404 Saratoga Avenue Ste. 200, Santa Clara, CA 95050Phone: 408-557-8595 fax 408-557-8594

www.socialthinking.com5