WEB 2.0 & EDUCATION PUBLISHING Lee Wilson Headway Strategies
Slide 2 Information Paradigm 1980 SCANNING HOARDING Slide 3 eMails
per day? 1.Under 20 2.20 to 40 3.40 to 60 4.60 to 80 5.80 to 100
6.Over 100 Slide 4 00s =Information Overload Slide 5 ATTENTION
Slide 6 Amazon decision driver? 1.Publisher blurb 2.Customer
reviews 3.Customers who bought this 4.Product details (ISBN etc.)
Slide 7 RELEVANCE Slide 8 We are all adult learners now Slide 9
When stuck I.? 1.Google it 2.Move on to something else 3.Ask people
who know the topic 4.Reflect on what I learned in school Slide 10
COLLABORATION Slide 11 WHO >= WHAT YouMeHimHerThem Slide 12
TECHNICAL + BEHAVIORAL SAFETY FILTERSCULTURE Slide 13 Education
Products NETWORK LEARNERS AND TEACHERS ENCOURAGE ADVANCED SEARCH
TECHNIQUES BUILD A TWO WAY STREET PublisherTeacher Slide 14
Education Business SOCRATIC MARKETING RELAX OPTIMIZE Slide 15
Collaboration AttentionRelevance WEB 2.0 Slide 16 For more
www.education-business-blog.com
