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Vital Signs
Orientation
Community foundations taking the pulse of Canadian communities
January 12th 2009
Sara Lyons, Program Manager, CFC
Introductions
• Name
• Foundation
• Role with the Foundation
• One thing you’d like from today
Agenda
• The Vital Signs Initiative
• Producing Vital Signs
• National Coordination & Support
• The Benefits
• Next Steps
The Vital Signs Initiative
The Starting Point
• Toronto’s Vital Signs - mid-1990’s
• National program - 2006
• 5 foundations published - 2006
• Expansion - 2007: 11 reports
2008: 15 reports
2009: Anticipate approx 17
Vital Signs Goals
• To measure the health of community• To provide accessible information• To engage community• To encourage action on issues• To inform the community foundation’s
ongoing work• To build the profile of the foundation
Vital Signs Issue Areas
• Arts & culture• Belonging &
leadership• Environment• Gap between rich &
poor• Getting started in our
community
• Health & wellness
• Housing
• Learning
• Safety
• Work
Headlines
Region under microscopeThe Cambridge Times
Homeless, crime, cost of living dominate concerns in report on city
Red Deer Advocate
Hat’s OK, but there’s room for improvementMedicine Hat News
Sudbury booming, but poor get poorer: report
The Sudbury Star
Much work to do: ReportNB Telegraph Journal (Saint John)
2008 Reports
Producing Vital Signs
What it Includes
• Community consultation & engagement
• Data collection & interpretation
• Indicator selection & grading
• Publication of the report
• Promotion of the report’s release
• Evaluation & integration into rest of foundation’s work
The Cost
• Human Resources– Planning – Coordination– Production
• Financial– Research– Publication– Events
Funding Options
• Grants
• Donors
• Discretionary funds
• Sponsorships
• Operational funds
National Coordination & Support
CFC’s Role
• To help members do Vital Signs, & do it
well
• To administer, promote & monitor the
program
• To build the national profile of the program
and of the CF movement
CFC Support
• Vital Signs manual• Training & coaching• Web site/collaboration space• Promotion tools (e.g. FAQs, news releases)• Evaluation tools (in development)• National report• Centralized research
Common Elements
• Annual release date• Ten issue areas• Ten core indicators• Description of what Vital Signs is• Report title• Registered trademark• Wordmark• CFC attribution
The Benefits
Why do Vital Signs
• Links Foundation’s work to the community
• Provides community leadership
• Increases Foundation’s understanding of the
community
• Supports donors need for information
• Informs Foundation’s work
• Increases profile of Foundation
Success Stories
• Community needs addressed
• Awareness/profile
• New funding, new donors
• Partnerships
• Community involvement
Organizational Impact
• Strategic planning • Increased awareness• Increased donations• New donors• Grantmaking• Community participation• Resources
Next Steps
Environmental Scanning
• Questions to ask about Vital Signs for your community:– What exists in your community?– Is there room for another?– Is there a unique role Vital Signs can play?– Can it add value?– Can it extend the reach or build on existing capacity?– Is there an opportunity to work with another
community foundation and provide a regional report?
Getting Started
• CFC Application– Agreement to terms of participation– Implementation plan overview– Community engagement description– Resourcing methods (human & financial)– Applying Vital Signs to your work intentions
Tele-Seminars
• Getting Started
• Indicators
• Marketing & Communications
• Integrating VS into your work and Evaluation (planned)
Wrap-up
• Questions/comments
• Discussion items
Thank you!
Community foundations taking the pulse of Canadian communities