VIDEO PRODUCTION 2A

Soft NewsMorning Announcements

Seneca Says

WHY IS THIS CLASS VALUABLE? TEAMWORK—work together in most aspects! The show fails if one

person does not do his / her job.

INDEPENDENCE / RESPONSIBILITY—always work to do—planning, storyboarding, writing questions, making plans, creating graphics, learning new programs or techniques, planning your producing week, set your own deadlines

BROADCASTING BASICS—learn positions in a TV studio

STRENGTHEN VIDEOMAKING—make several videos & expand on skills

PROBLEM SOLVING—I will gladly help, but you must learn to solve problems on your own.

CREATIVITY—create your own ideas; you have a tough audience to appeal to.

ENTERTAINMENT—1st and foremost we need to report the (BORING) announcements… We need to appeal to short attention

spans.

Your Responsibilities(more specifics to follow)

1 WORK AS A TEAM!

2 MAKE VIDEOS: your choice but should all be different, dynamic, interesting, professional & appealing to many different types of people

3 BE A PRODUCER / DIRECTOR

4 BE AN ANCHOR—only if you want to

5 BE A PART OF THE TECH CREW

6 PROMOTE OUR SHOW!

MAKING VIDEOSvideo producer

o Keep us interested & intriguedo Show that you’ve taken a video classo Use mics for professional, quality materialo Include intro / conclusion, be clearo At least 1:30—2 minutes of video per half 9

weeks; no individual videos over 2 minuteso Between :30 and 2:00 & professional!o Variety, variety, variety, variety!o Export and upload on your own

o -10 points on half 9 weeks eval for

each day it is late.

What Makes a Good Video?Something interesting /

accessible to wide audienceLearning lots more about

something we know a little about:Student talentsStudent hobbiesTeachers’ livesSpecific classes, in depthCommunity events, organizations

Bring light to people we rarely see

PSA (public service announcement)Interesting way to make someone aware of an issue, persuade, etc.

CommercialAdvertise an upcoming school/community event.

Intros—abstract, parodies, high energy

Instructional videosLots of faces!

What Makes a Good Video?

THINGS TO AVOIDwhen making videos

Same people, teachers or students Inside jokes—nicknames, slang, gangster spoofs, party

references… Parodies / copycat videos (same as movie/ tv show /youtube

video, meme, etc), strictly “blog” type videos Wrong aspect ratio if you’re using an iPod / iPhone, etc. Overdone ideas: best cars, reality TV copies, what are you

excited about for next year, spoofs, behind scenes of Seneca Says, etc.

Overdone locations: outside SVTV studio (NO!), against brick wall

Crooked tripods / shots, bad composition, lack of variety Unprofessional fonts: comic sans / apple casual / papyrus /

stencil Long interviews, interviews with only 1 angle, lack of close-ups,

lack of b-roll, inaudible interviews / interviews in really noisy places

Bad audio mixing and overpowering music, songs like “Eye of the Tiger”, scream-o, angry music, etc.

THINGS TO AVOIDwhen making videos

Also, this:

MAKING VIDEOS

X 2 each 9 weeks

• Nicolette’s t-shirt sale• Indoor track and field• Upcoming art shows• Student of the month interview• SV Art Dept. submissions to scholastic awards• Valentine’s Day montage / interviews• Swimming and diving senior night• Hockey senior night• A hallway Mad Libs segment• Preview of the Oscars / people’s predictions / hopes• Get several musicians together for improvised jam session• Interview principals on daily jobs• Background on Mrs. Kline and the strings program • Feature students with interesting talents• Behind the SV Performing Arts Dance Program• A documentary on chemistry lab experiments and chemical reactions /

explosions• Create a PSA in which the roles of teachers & students are reversed to

prove some kind of a point. • Social Studies Current Events—have an outgoing history teacher quickly

discuss news each week.• Series based on new technologies coming out• Music album reviews • Behind the scenes of marching band• Movie reviews and student discussions• What is SADD? Key Club? NHS?• Students’ 2nd semester fears / predictions• weekly or bi-weekly feature on international news• PSA about studying tips• Informational video about tips on applying to college• Behind the scenes of cheerleading / dancing• Art class spotlight of specific artists or pieces• Provide info on local charities & how to get involved

• A feature on Pittsburgh’s many great museums• Ceramics and how a piece is made • What’s new in science class?• Have people to do their best impersonations• Make a very fast-paced cooking show series• Ask people for summer travel pictures and show them in a montage

with music and titles• Try to get hundreds of students on video, even for a few frames, as a

long-term video project.• Highlight school’s diversity / students speak other languages• PSA about embracing diversity • Seneca’s best pets• Best dressed teacher of the week• Extreme sports athletes in our district• Random historical people of the week, funny /informational• Interview parents about their kids in school and what has changed since

their high school days.• A historical movie about what the local area was like 100 years ago,

1,000 years ago, etc.• Have students or parents act as restaurant critics, visiting local

establishments.• Interview young kids—little brothers / sisters—and ask them funny

questions about high school, etc.• Gym class documentary following a group of students participating in

various activities.• Ask teachers questions about their school days• VO-TECH, BEHIND THE SCENES• Interview the secretaries about their jobs• GUIDANCE COUNSELORS’ CORNER—guidance counselors discuss

important upcoming events. • Teacher Spotlights• District events RECAP—what is going on in Evans City, Cranberry,

Harmony, etc?

POSSIBLE IDEAS / INSPIRATIONS

Writing Treatmentso PURPOSE: Explain purpose of video,

what audiences will get from it, your message, how it appeals to array of people, what makes it interesting.

o DESIGN / STYLE: Describe the design of the video (editing, shots, graphics, use of music, sound fx, stop motion, mood, tone, feel, pacing, b-roll, etc.)

o Beginning and midpoint of each 9 weeks. All online

o 1st treatment is due FRIDAY, JANUARY 23rd and is only for 1st half of 9 weeks—up through FEBRUARY 20th

Writing Treatments

Writing Treatments

X 2 each 9 weeks

PRODUCING / DIRECTING:o Write the script / rundown, provide transitions, have a meeting with

crew each time you produce / give rundown of every show & important things you planned. Know what videos are playing each day and what they are about, & write creative intros for them.

o You have creative control! Each week should be original. See the ideas sheet and planning document on my website.

o Get teleprompter set up correctly / quickly

o Bring on at least 1 new adult—teacher, administrator, coach, etc. each week.

o Work in pair / group. One producer must DIRECT show each day. o Directing the show: call shots for whole crew, tell switcher when

to switch, let us when videos are, tell audio to get ready for credits, keep cameras notified when they’re on or up next, provide countdowns, etc.

PRODUCING / DIRECTING:

X 1 each 9 weeks

ANCHORINGo Nobody is required to anchor, but you are all

welcome to as long as you take it seriously and are appropriate.

o Anchoring for the whole semester = 100 points. If you choose not to anchor, your 2nd video evaluation for the 9 weeks will count for 200 points instead of 100.

o You must be professional and dress nicely! (Professional does not have to mean stuffy & boring).

o No sarcasm! & watch the videos that are

playing that day.

ANCHORING

X 1 each 9 weeks

(if you do not anchor, your end of 9 weeks video evaluation is

doubled)

PRODUCERS / DIRECTOR

AUDIO

CAMERA 1 CAMERA 2 CAMERA 3

TECH DIRECTOR 1(TRICASTER)

TECH DIRECTOR 2(TRICASTER)

GRAPHICS

ANCHOR 1

ANCHOR 2

ANCHOR 3

STUDIO RULESoAll equipment must be properly signed

out and returned at the beginning of each day. Use name card / tell ME.

oYou must always take a pass wherever you go.

oNo extra people are required to shoot oMeet deadlines or suffer a severe penalty (-

10 each day it is late). oYou must ask me for help. oWhatever your job is, you need to make that

your first priority every day

OTHER GOALS• Keep the audiences interested & excited to see each

new show.• Use tutorials online to “teach” lessons• More positive videos, school /community videos• Be diverse & reach out to as many different types of

people as possible• Have students dress more professionally—no t-

shirts, hoodies, revealing garments, graphic t-shirts.• Make every show unique and interesting!• Be the best Seneca Says semester EVER!!!

• Increase our viewership & improve our image• Use social media to promote as much as possible

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tOTHER GOALS

IMPORTANT DATESWrite them down now, dude!

TREATMENT #1 DUEFRIDAY, 1/23

for now to 2/20

TREATMENT #2 DUEWEDNESDAY, 2/18

for 2/20—3/25

HALFWAY POINT 3rd (Video Eval) FRIDAY, 2/20TREATMENT #3 DUETUESDAY, 3/24

for 3/24—4/24

ENDPOINT 3rd (Video Eval)WEDNESDAY, 3/25TREATMENT #4 DUEWEDNESDAY, 4/22

for 4/24—end of the semester!

HALFWAY POINT 4th (Video Eval) FRIDAY 4/24ENDPOINT 4th (Video Eval) END OF YEAR

LET’S DO IT!What do you think?

Thoughts? Comments?Questions? Let’s talk…

PRODUCING — McKosky

AUDIO – Hayden Whiting

CAMERAS – Celender / Restauri

TECH DIRECTOR (TRICASTER) – Messer/Collinger

quiz.