UniCredit Group Launching a new ESOP during the financial crisis

54th Annual Conference of the Particle Therapy Co-Operative Group

May 18–23, 2015

Manchester Grand Hyatt • San Diego, California

Exhibitor Prospectus

38%

42%

18%

2% 0% 0% 0%

A"endee Country Distribu1on Europe Asia North America Middle East/India South America Africa Australia

Research Science15%

Clinical PracDDoner (MD) 27%

ClinicalResearch

9%

AdministraDve/Corporate18%

Medical Physicist/Physicist 10%

Residents/Fellows/Students 15%

Other6%

A"endees by Role

38%

42%

18%

2% 0% 0% 0%

A"endee Country Distribu1on Europe Aisa North America Middle East/India South America Africa Australia

Research Science 15%

Clinical PracDDoner (MD) 27%

Clinical Research

9%

AdministraDve/Corporate 18%

Medical Physicist/Physicist 10%

Residents/Fellows/Students 15%

Other 6%

A"endees by Role

Attendee Country Distribution Attendees by Role

54th Annual Conference of the Particle Therapy Co-Operative GroupMay 18–23, 2015 • Manchester Grand Hyatt • San Diego, California

Exhibitor Prospectus—54th Annual Conference of the Particle Therapy Co-Operative Group 1

ABOUT THE COURSEThe 2015 PTCOG annual meeting will be held in beautiful downtown San Diego, California. The theme for our 2015 confer-ence will be The Modern Era of Particle Beam Therapy: Widening the Therapeutic Window for Better Patient Outcomes. As in the past, the conference will begin with the Educational Session taking place May 18th–20th and be followed by the Scien-tific Meeting taking place May 21st–23rd. The conference will feature plenary sessions, workshops, poster presentations and an extensive exhibition hall. Participants will also have an opportunity to visit the newly opened Scripps Proton Therapy Center and celebrate “San Diego style” at the Thursday evening Gala.

BENEFITS OF EXHIBITINGPTCOG is recognized globally as the premiere conference for particle therapy. As an exhibitor, you will have the opportunity to showcase your company’s products and services to a targeted health care population already active in the field of particle therapy. Past exhibiting companies have been very satisfied with attendee contact available during the conference. Here are just a few benefits exhibiting offers:• Interact face-to-face with influential decision makers.• Build visibility for your company in a competitive marketplace.• Expand your market reach and strengthen existing customer relationships.• Introduce new products and services.• Generate new sales contacts using our lead retrieval system.

ATTENDEE DEMOGRAPHICS



Exhibit Booth InformationEach 10’x10’ exhibit space includes:• One (1) company ID sign, 8’ high back drape, and 3’ high side drape• One (1) complimentary full access pass to the Scientific Meeting during PTCOG 54• Four (4) Exhibit Hall only passes for the Scientific Meeting• Discounted pricing on additional Exhibit Hall only passes• Company name, logo, and description in mobile conference app used by all participants• Online exhibitor service manual• Access to electronic post-conference attendee mailing list for one time use including contact, title, company, and mailing

address in Excel format*

*Email addresses not included but lead retrieval rental is available to obtain attendee email addresses

Exhibit Schedule

Install Wednesday, May 20, 2015 08:00-17:00 Exhibitor Move-in

Thursday, May 21, 2015 07:00-08:15 Breakfast 10:15-10:45 Coffee Break 12:30-14:00 Lunch Break (attendees on own) 15:30-16:00 Coffee Break

Friday, May 22, 2015 07:30-08:30 Breakfast 10:15-10:45 Coffee Break 12:30-14:00 Lunch Break (attendees on own) 15:30-16:00 Coffee Break

Saturday, May 23, 2015 07:30-08:30 Breakfast 10:00-10:30 Coffee Break

Dismantle 12:30-17:00 Exhibitor Move-out

**Times are tentative and subject to change.



PAST EXHIBITORS & SUPPORTERS

BrainlabC-RAD.decimalDetectorDiacorElektaGE HealthcareHitachi Ltd.IBA Medical Accelerators SolutionLioness Therapeutics ABMedCon GmbHMevion Medical Systems

Mitsubishi Electric CorporationNelcoNucletronONCOlog MedicalOptivusOrfitP-curePhilips GmbHProCureProNovaProtom International Inc.Q-Fix

RaySearch LaboratoriesSchär Engineering Ltd.ShinvaSiemens HealthcareSumitomo Heavy Industries, LtdToshiba medical systems GmbHVarian Medical SystemsVeritas Medical SolutionsVision RT LtdXK med

SERVICE CONTRACTOR & SHIPPING DETAILSBlaine Convention Services has been named the official service contractor for PTCOG 54 and is appointed to ensure the orderly and efficient installation and removal of the overall exhibition. Blaine Convention Services will provide and assure the distribution of labor to all exhibitors according to need, see that the proper type and limits of insurance are in force and avoid any conflict with facility regulations and requirements. Blaine Convention Services will staff and maintain an on-site service desk before, during and after the exhibition to serve as a focal point for exhibitor needs. Furniture, decorative signs, labor and other services will be available at the Blaine Convention Services Online Marketplace.

Blaine Convention Services114 South Berry StreetBrea, California [email protected]

The official Exhibitor Service Kit will be available Tuesday, February 17, 2015 on the Blaine Convention Services Online Marketplace. Along with additional information, the service kit will contain information on:• Freight shipping and handling• Labor regulations and rates• Furniture, display and other decorating rentals• Ordering electrical, telephone services, AV, and Plant Rental

Independent Service ContractorsExhibiting companies may opt to use independent service contractors for installation and dismantling. If such contractors are used, the exhibit company must send PTCOG 54/Scripps CME and Blaine Convention Services the name, address and phone number of the independent contractor no later than Tuesday, April 21, 2015. Independent contractors are responsible for noti-fying PTCOG 54/Scripps CME and Blaine Convention Services of the booths they will work in and they must provide proof of insurance with minimum $1,000,000 liability coverage, including property damage, by Tuesday, April 21, 2015. If information is not received by this date the exhibitor must work with Blaine Convention Services.



Booth ConstructionStandard booths are 10 ft. x 10 ft. or multiples thereof and are arranged in a straight line. All standard booths consist of 8 ft. back wall drape and 3 ft. sidewall drape. Exhibit fixtures, components and signs will be permitted to a maximum height of 8 ft. and they may extend only 5 ft. from the back wall. Any fixtures placed within the remaining 5 ft. must not exceed 4 ft. high. Peninsula booths and bridging are not permitted.

Island booths consist of four or more standard booths back to back with aisles on all four sides. Exhibit fixtures, components and banners will be permitted to a maximum height of 16 ft. Sufficient see-through areas must be provided to prevent blocking views of adjacent booths (i.e. 50% of the island must be open display and not completely enclosed). Any plans for multi-level booths must be discussed with Blaine Convention Services. All booths must be carpeted.

RegistrationAll exhibitor personnel must be registered for name badges. Registration cannot occur without full payment of exhibiting fees. Four exhibitor badges are provided at no charge. An exhibitor badge allows admission to the exhibit hall only. Additional exhibitor badges will be available for purchase through Scripps Conference Services & CME, the designated meeting contact for PTCOG 54.

EXHIBIT INFORMATION & CONFERENCE VENUE

Manchester Grand HyattOne Market PlaceSan Diego, California 92101619-232-1234manchestergrand.hyatt.com

Application ReviewFor an exhibit application to be accepted by PTCOG 54, the products and services must be educational in nature and relate to the educational activity content. PTCOG 54/Scripps CME reserves the right to accept or reject a potential exhibitor based on its assessment of whether the company/organization’s products and/or services are relevant to the conference content. All exhibits will be reviewed by PTCOG 54/Scripps CME.

Exhibitor HousingPlease make your own hotel reservations and request the PTCOG 54 conference reduced rate of only $279 per night. Make your reservations early! A specially priced block of rooms is on hold for our group until Friday, April 24, 2015 or until the room block fills, whichever comes first. The Hyatt reservation link can be found on the PTCOG 54 website under the Conference Location tab.

Meeting Space RequestsExhibiting/Supporting companies that are interested in using meeting space at the Manchester Grand Hyatt must contact the PTCOG 54/Scripps CME Education Program Manager, Carlin Admirand, for approval. Entertainment, meetings, or similar activities will not be permitted in hotel rooms or other private or public facilities during hours that conflict with PTCOG 54 sponsored events.



SOLD

SPONSORSHIP OPPORTUNITIESSponsorships are designed to help companies further engage, network, and connect with attendees during the PTCOG annual meeting. With a variety of sponsorship opportunities to choose from, PTCOG offers you the perfect way to expand your presence during the conference. Whether you’re seeking new business, just entering the world of proton therapy, or hoping to expand your partnerships with existing clients, we offer numerous ways to attain your marketing goals through both sponsor-ship packages and individual sponsorship opportunities.

DIAMOND $150,000 USD (1 Available)• Premium Booth Space: 30 x 20 premium booth within the designated exhibition space • Conference Passes: Ten (10) full access passes to both the Educational Session and the Scientific Meeting during PTCOG 54• Gala Passes: Ten (10) passes to the Thursday evening Gala • Gala Sponsor with GoBo: Your company’s logo will be exclusively displayed on the pool deck where the Thursday evening

Gala will take place • Industry Sponsored Social: First option to host an industry sponsored social on Tuesday or Friday evening (depending

on available options)• Satellite Symposium: First option to host an industry sponsored non-CME symposium on Wednesday afternoon

(depending on available options)• Choice of Additional Sponsorship Item: Choose to be the sole sponsor of the conference tote bags, water bottles, or

charging stations (depending on available options)• Online Visibility: Acknowledgement of your company’s sponsorship, with your logo and a link to your website, will be

prominently displayed on the official PTCOG 54 website• Registration Bag Inserts: Get the attention of all attendees by placing up to five (5) of your company’s promotional items

in the official meeting bag• Signage: Your company logo will be featured on sponsor appreciation signage throughout the conference meeting space• Pocket Agenda: Your company logo will appear on the pocket agenda stuffed into each attendee name badge • Scrolling Announcement Slides: Your company name and logo will have an exclusive slide during the scrolling course

announcement slides shown in the morning, afternoon and during each break

PLATINUM $75,000 USD (1 Available)• Booth Space: 20 x 10 booth within the designated exhibition space• Conference Passes: Six (6) full access passes to both the Educational Session and the Scientific Meeting during PTCOG 54• Choice of Additional Sponsorship Item: Choose to be the sole sponsor of the lanyards or room key cards (depending on

available options)• Online Visibility: Acknowledgement of your company’s sponsorship, with your logo and a link to your website, will be

prominently displayed on the official PTCOG 54 website• Registration Bag Inserts: Get the attention of all attendees by placing up to two (2) of your company’s promotional items

in the official meeting bag• Signage: Your company logo will be featured on sponsor appreciation signage throughout the conference meeting space• Pocket Agenda: Your company logo will appear on the pocket agenda stuffed into each attendee name badge • Scrolling Announcement Slides: Your company name and logo will appear in the scrolling course announcement slides

shown in the morning, afternoon and during each break



GOLD $50,000 USD (4 Available)• Booth Space: 10 x 10 corner booth within the designated exhibition space• Conference Passes: Four (4) full access passes to both the Educational Session and the Scientific Meeting during PTCOG 54• Online Visibility: Acknowledgement of your company’s sponsorship, with your logo and a link to your website, will be

prominently displayed on the official PTCOG 54 website• Registration Bag Insert: Get the attention of all attendees by placing one of your company’s promotional items in the

official meeting bag• Signage: Your company logo will be featured on sponsor appreciation signage throughout the conference meeting space• Pocket Agenda: Your company logo will appear on the pocket agenda stuffed into each attendee name badge • Scrolling Announcement Slides: Your company name and logo will appear in the scrolling course announcement slides


SILVER $25,000 USD (Unlimited)• Booth Space: 10 x 10 booth within the designated exhibition space• Conference Passes: Two (2) full access pass to both the Educational Session and the Scientific Meeting during PTCOG 54• Online Visibility: Acknowledgement of your company’s sponsorship, with your logo and a link to your website, will be

prominently displayed on the official PTCOG 54 website• Registration Bag Insert: Get the attention of all attendees by placing one of your company’s promotional items in the

official meeting bag• Signage: Your company logo will be featured on sponsor appreciation signage throughout the conference meeting space• Pocket Agenda: Your company logo will appear on the pocket agenda stuffed into each attendee name badge • Scrolling Announcement Slides: Your company name and logo will appear in the scrolling course announcement slides




INDIVIDUAL SPONSORSHIP OPPORTUNITIESConference Tote Bag Inserts $2,500 per insert

Encourage a visit to your booth with a tote bag insert. All participants will receive a conference tote bag when they check-in at the conference.

Lanyards for Attendees (Exclusive Sponsorship) SOLD $5,000

Every attendee will be given a lanyard with their name badge that they will be required to wear for the duration of the course. Lanyards will feature company name and logo.

Room Key Cards (Exclusive Sponsorship) SOLD $5,000

Advertise your exhibit hall location on the hotel room key cards! All conference participants staying at the hotel will receive a key card with your company name and booth location.

Reusable Water Bottles (Exclusive Sponsorship) SOLD $7,500

Help attendees quench their thirst while reminding them of your company’s presence at PTCOG! Place your company logo on reusable sport water bottles which will be distributed in the meeting bags.

Conference Note Pads (Exclusive Sponsorship) SOLD $7,500

All attendees will receive a note pad in the conference tote bag to use throughout the week. Your company logo will be printed on the front cover of each pad while your company logo and website will be printed on the back cover.

Conference Tote Bags (Exclusive Sponsorship) SOLD $7,500

All attendees will receive a tote bag for use throughout the week and to take home for future use. This opportunity includes a luggage tag with the company and/or product name as well as an insert in each tote bag.

Charging Stations$5,500 per station or $20,000 exclusive

The use of PDAs, tablets and smart phones is greater than ever requiring attendees to “power up” during the conference. Signage next to the charging stations will recognize your company’s support and encourage a visit to your booth. Five stations will be located in the conference area for attendee use.

PTCOG 54 Photo Booth (Exclusive Sponsorship) $10,000

Attendees will make memories using the photo booth during exhibit hall hours and the Thursday Evening Gala. Your company’s logo will be on signage outside of the photo booth and on each photo strip that attendees take home.

Industry Sponsored Socials $10,000 each

Host PTCOG attendees and their guests on Tuesday or Friday after the conference. Fee includes meeting room rental, access to the PTCOG attendee list for personal invitations, and inclusion in the event program guide. Companies will still be responsible for the cost of food and beverage served. (Limited to 5 organizations each night)

Satellite Symposia ONE AVAILABLE $20,000 each

These non-CME industry focused symposia will be open to all PTCOG attendees on Wednesday afternoon after the conclu-sion of the Educational Session. (Limited to 2 organizations)



Educational Session Internet Service (Exclusive Sponsorship) $20,000

Sponsor’s website will appear when Internet is launched Monday-Wednesday for all attendees accessing the internet during the conference.

Scientific Meeting Internet Services (Exclusive Sponsorship) $20,000

Sponsor’s website will appear when Internet is launched Thursday-Saturday for all attendees accessing the internet during the conference.

Monday Educational Session Welcome Reception $30,000

Welcome the attendees to San Diego with an exclusive poolside sunset reception. Signage will be placed around the pool deck to recognize your company’s support and encourage a visit to your booth. This event is available for co-sponsorship by several companies.

Trainees Lunch with the Professors $35,000

Residents, fellows, students and other trainees will be personally invited by the PTCOG 54 conference committee to meet with the expert conference speakers for a private lunch on Thursday afternoon during the Scientific Meeting. Tent cards with company’s name and logo will be placed on each table in the lunch room. Sponsor will also be invited to attend. This event is available for co-sponsorship by several companies.

Scripps Proton Therapy Center Tour, Transportation & Reception (Exclusive Sponsorship) SOLD $50,000

All participants are encouraged to tour the newly opened Scripps Proton Therapy Center and stay for an evening reception. Support will also cover transportation to the center from the Hyatt and back.

EXHIBIT, SPONSORSHIP & CONFERENCE CONTACTMs. Carlin AdmirandEducation Program ManagerPTCOG 54 / Scripps Conference Services & CME11025 N. Torrey Pines Rd, Suite 200La Jolla, CA 92037Phone: 858-652-5487 Email: [email protected]: ptcog54.org



CME GUIDELINES & PTCOG 54/SCRIPPS CME POLICIES

CME Guidelines Related to Educational Grants, Exhibit Space and Promotional Activities In compliance with the ACCME Standards for Commercial Support, arrangements for commercial exhibits or advertisements cannot influence planning or interfere with the presentation, nor can they be a condition of the provision of commercial support for CME activities. • Exhibit and other promotional fees shall be separate and distinct from educational grants/commercial support. • All exhibitors must be in a room or area separate from the education and the exhibits must not interfere or in any way

compete with the learning experience prior to, during, or immediately after the activity.• Company representatives must refrain from holding any commercial discussions in the educational ballroom. All promo-

tional activities including interviews, demonstrations, and the distribution of literature or samples must be made within the exhibitor’s space. Canvassing or distributing promotional materials outside the exhibitor’s rented exhibit space is not permitted.

• Commercial interest representatives may attend CME activities at the discretion of PTCOG 54/Scripps CME for the direct purpose of the representatives’ own education. However, they may not engage in sales or marketing activities while in the space or place of the educational activity.

Liability• Neither PTCOG 54/Scripps CME, nor the Facility, the employees thereof, nor their representatives, nor any member of

the Conference Committee shall be responsible for any injury, loss, or damage that may occur to the Exhibitor or his property from any cause whatsoever, prior to, during, or subsequent to the period of the Exhibit except for any injury, loss, or damage to the extent arising from the negligence or willful misconduct of PTCOG 54/Scripps CME, the Facility, their employees, their representatives or any member of the Conference Committee. The Exhibitor agrees to indemnify PTCOG 54/Scripps CME, the Facility and their employees, volunteers, and committees from any and all claims for loss, damage, or injury except for any claims for loss, damage or injury to the extent arising from the negligence or willful misconduct of PTCOG 54/Scripps CME, the Facility, their employees, volunteers, and committees. Exhibitors are encouraged to insure themselves against property loss or damage, and against both general and personal liability.

• Exhibitor understands and agrees that, for the safety of conference attendees, Exhibitor shall not perform any procedures on or provide any services to conference attendees that are either invasive or are customarily performed in a practitioner’s office.

GuestsUnder no circumstances may children/spouses/guests of representatives be in the exhibit area or conference areas unless they are registered attendees.

Conference Modification or CancellationPTCOG 54/Scripps CME reserves the right to modify the course’s schedule or program as necessary. PTCOG 54/Scripps CME also reserves the right to cancel this conference, in which case a full refund of the registration/exhibit fees will be provided. We are unable to refund any travel costs (flight, hotel, etc.) in the case of PTCOG 54/Scripps CME cancellation.

Recording and Photography ClausePTCOG 54/Scripps CME reserves exclusive rights to record (audio and video) and/or photograph all conference proceedings for use in marketing materials, presentations and course content sales.



PTCOG54 • APPLICATION TO EXHIBITCOMPANY INFORMATION

Mail all Exhibit Correspondence to:

Company Name:(as it should appear on marketing materials)

Company Street Address:

City: State: Zip/Postal Code:

Phone: Fax:

E-mail: (required for confirmation)

EXHIBIT FEESNumber of Exhibit Booths Requested (10’x10’ space) _____ x $5,500 = ______

PREFERRED EXHIBIT SPACERefer to the floor plan for available space and booth numbers.1st Choice: _______ 2nd Choice: _______ 3rd Choice: _______ 4th Choice: _______

Please indicate any direct competitors you cannot be located next to: _______________________________________________

PAYMENT/CONFIRMATION/SPACE ASSIGNMENTS• The exhibit space rental charge is $5,500 per 10’x10’ booth. A $1,000 deposit (payable in US funds and drawn on a US bank) per

10’x10’ booth must be enclosed with the exhibit application. The balance for booth payments is due February 11, 2015.• The exhibit cancellation deadline is Wednesday, February 11, 2015. PTCOG 54/Scripps CME will refund the exhibit fee less the

$1,000 deposit. After February 11, 2015 no refunds will be granted.• Exhibit space must be occupied by 5 p.m. on Wednesday, May 20, 2015. Failure to meet this deadline will cause forfeiture of your

space. PTCOG 54/Scripps CME may use or reassign the space without refund. Exhibitors who anticipate delays must notify PTCOG 54/Scripps CME.

• Please indicate the preferred location of the booth space you are requesting. All requests will be accommodated based on available booth space. PTCOG 54/Scripps CME will not hold space for applications received without the $1,000 deposit per 10’x10’ booth requested.

METHOD OF PAYMENTPlease select payment method: ☐ Check Make checks payable to Scripps. The Scripps Tax ID number is: 95-1684089. ☐ Visa ☐ MasterCard ☐ AMEX ☐ Discover If paying by credit card, please complete the information below.

Credit Card Number Expiration Date Security Code on Card (Required)

Name on Card Signature

Billing Address if Different From Above

AGREEMENTThis application will not be processed unless signed and accompanied by a deposit of $1,000 per 10’x10’ booth requested. This application shall serve as both a contractual agreement and invoice for exhibitors.

___________________________________________(Print name of company/organization)

agrees to abide by the rules and regulations of PTCOG 54/Scripps CME set forth in the exhibitor prospectus.

Signature:_________________________ Title:_____________________ Date:______________Please send your completed application and deposit to:Carlin Admirand • Scripps Conference Services & CME

11025 N. Torrey Pines Road, Suite 200 La Jolla, CA 92037Fax: 858-652-5565 E-mail: [email protected]


PTCOG54 • SPONSORSHIP APPLICATIONCOMPANY INFORMATION

Mail all Exhibit Correspondence to:

Company Name:(as it should appear on marketing materials)

Company Street Address:

City: State: Zip/Postal Code:

Phone: Fax:

E-mail: (required for confirmation)

SPONSORSHIP PACKAGES

☐ Diamond Sponsor (SOLD) ☐ Platinum Sponsor (1 Available) $75,000 ☐ Gold Sponsor (4 Available) $50,000 each ☐ Silver Sponsor (Unlimited) $25,000 each

INDIVIDUAL SPONSORSHIP OPPORTUNITIES

☐ Conference Tote Bag Inserts $2,500 per insert ☐ Lanyards (SOLD) ☐ Room Key Cards (SOLD) ☐ Reusable Water Bottles (SOLD) ☐ Conference Note Pads (SOLD) ☐ Conference Tote Bags (SOLD) ☐ Charging Stations $5,500 per station ____ (# of stations) ☐ Charging Stations (Exclusive Sponsorship) $20,000 ☐ PTCOG Photo Booth (Exclusive Sponsorship) $10,000 ☐ Industry Sponsored Socials (Tuesday or Friday) $10,000 each ☐ Wednesday Satellite Symposia (1 Available) $20,000 each ☐ Educational Session Internet (Exclusive Sponsorship) $20,000 ☐ Scientific Meeting Internet (Exclusive Sponsorship) $20,000 ☐ Monday Educational Session Welcome Reception $30,000 ☐ Trainees Lunch with the Professors $35,000 ☐ Scripps Proton Therapy Center Tour, Transportation & Reception (SOLD)

SPONSORSHIP FEES/CANCELLATION POLICY• Sponsorship fees vary. Payment is due for all sponsorships in full no later than Wednesday, February 11, 2015. Applications received

after this date must include full payment upfront.• All requests for cancellations must be received in writing by Wednesday, February 11, 2015. PTCOG 54/Scripps CME will refund

the sponsorship less a $1,000 administrative fee. After February 11, 2015 no refunds will be granted.• Please indicate your preferred sponsorship. All requests will be accommodated based on availability.

METHOD OF PAYMENTPlease select payment method: ☐ Check Make checks payable to Scripps. The Scripps Tax ID number is: 95-1684089.

☐ Visa ☐ MasterCard ☐ AMEX ☐ Discover

If paying by credit card, please complete the information below.

Credit Card Number Expiration Date Security Code on Card (Required)

Name on Card Signature

Billing Address if Different From Above

AGREEMENTThis application will not be processed unless signed. This application shall serve as both a contractual agreement and invoice for sponsor.

___________________________________________(Print name of company/organization)

agrees to abide by the rules and regulations of PTCOG 54/Scripps CME set forth in the exhibitor prospectus.

Signature:_________________________ Title:_____________________ Date:______________Please send your completed application and deposit to:Carlin Admirand • Scripps Conference Services & CME

11025 N. Torrey Pines Road, Suite 200 La Jolla, CA 92037Fax: 858-652-5565 E-mail: [email protected]


Documents

UniCredit Group Launching a new ESOP during the financial crisis