Twitter Who Cares What You\'re Doing Right Now, Anyway

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Twitter. It\'s everywhere. Newscasters mention it. Political analysts point to its influence. Marketers use it to get messages out. Journalists and bloggers use it for research. Regular folks use it to keep up with their friends, family, and co-workers. And, people of all types use it for entertainment, research, and education. But, Twitter is more than all of these things combined. It\'s a revolution in content publishing and its changing forever -- or at least for now -- how we communicate what\'s important to us to those who want to know.

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<p>TwitterWho Cares What Youre Doing Right Now, Anyway?</p> <p>SOURCE: IMPLEMENTINGSCRUM.COM</p> <p>BY SCOTT ABEL, SOCIAL MEDIA CHOREOGRAPHER * THE CONTENT WRANGLER, INC. * 760.969.3249 * SCOTTABEL@MAC.COMWWW.THECONTENTWRANGLER.COM * WWW.TWITTER.COM/SCOTTABEL * THECONTENTWRANGLER.NING.COM</p> <p>Thursday, June 11, 2009</p> <p>Thursday, June 11, 2009</p> <p>What is Twitter?Its a microblogging website; one of the fastest growing networks on the planet</p> <p>Thursday, June 11, 2009</p> <p>"Twitter is a device-agnostic real-time message-routing platformwhich is a fancy way of saying that it can send messages to and receive them from a variety of devices simultaneously, at the moment a message is sent."</p> <p>Sarah Millstein, author of Twitter and the Micro-Messaging Revolution (OReilly)</p> <p>Thursday, June 11, 2009</p> <p>What is a Tweet?A post to Twitter is called a Tweet, a 140 (or fewer) character text message</p> <p>Thursday, June 11, 2009</p> <p>What are Tweets about?They can be status updates, tips/tricks, announcements, ads, responses, etc.</p> <p>Thursday, June 11, 2009</p> <p>What is a reTweet?A post to Twitter that was posted previously by another user; provides attribution</p> <p>Thursday, June 11, 2009</p> <p>Twitter: A simple ideaThe original sketch of the Twitter interface; designed as a status updating tool</p> <p>Thursday, June 11, 2009</p> <p>Twitter: The first iterationStatus updates from you to your friends who want to know what you are doing</p> <p>Thursday, June 11, 2009</p> <p>What are you doing now?Its not always easy to see the value in answering this simple question</p> <p>Thursday, June 11, 2009</p> <p>"I started using Twitter and then decided it was just too much trouble and I really don't want that much information coming at me all day long. So, I deleted my account."</p> <p>Lisa Seaburg, President, Aeon (XML consulting firm)</p> <p>Thursday, June 11, 2009</p> <p>"I use it to inform, get news and plug links I find. In my opinion, I think that there are a few too many people expressing the right way to use Twitter. The whole point is that it is random. It also integrates with your Facebook status, which is very helpful."</p> <p>Monica Valentinelli, copywriter, web analyst</p> <p>Thursday, June 11, 2009</p> <p>"Many people use Twitter for communicating with friends and family. I use Twitter for networking and personal branding. Most of my tweets are business-oriented. I also find that Twitter is a great tool for companies to use in their marketing and PR efforts."</p> <p>Pamela Abbazia, SEO Strategist</p> <p>Thursday, June 11, 2009</p> <p>"I use Twitter for a variety of reasons. Most importantly, I use it as persistent messaging between myself and my distributed development team when I need to interact with them between live/virtual meetings. I prefer it over email and IM for short discussions and quick thoughts. </p> <p>Robert Bectel, Managing Partner, Quorum Sense Consulting</p> <p>Thursday, June 11, 2009</p> <p>"Additionally, I use Twitter to follow the findings of a select few innovative people/groups that provide links to interesting solutions as well as articles and traditional blogs. By following smart folks, I have access to an intelligent filter for marketing and interactive content.</p> <p>Robert Bectel, Managing Partner, Quorum Sense Consulting</p> <p>Thursday, June 11, 2009</p> <p>"Finally, I use it to communicate with my wife. Our Tweets move quickly to email and mobile devices which we both have, and guarantee that we arent missing important messages such as Honey, get the kids from school. My meeting is running long.</p> <p>Robert Bectel, Managing Partner, Quorum Sense Consulting</p> <p>Thursday, June 11, 2009</p> <p>"I use Twitter to promote the store --specifically to post upcoming tasting events (and a reminder on the day of the event), just-arrived beers, to promote new content on our store blog, and notify folks of any special hours or weather closures.</p> <p>Tiffany (Hereth) Adamowski, Technical Writer and part time beer store manager</p> <p>Thursday, June 11, 2009</p> <p>Twitter today: How it worksStep one: Set up an account</p> <p>Thursday, June 11, 2009</p> <p>Select a Twitter namePersonal brand (or handle) or real name</p> <p>Thursday, June 11, 2009</p> <p>How it worksStep two: Find folks to follow</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followSkim the Twitter public timeline: http://twitter.com/public_timeline</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followClicking on a photo or user name takes you to that members profile page</p> <p>Thursday, June 11, 2009</p> <p>Sometimes, they find youPosting to Twitter also exposes your profile, your Tweets, and makes you findable</p> <p>Thursday, June 11, 2009</p> <p>FollowingWhen you follow someone, you can see their Tweets - they dont necessarily see yours</p> <p>Thursday, June 11, 2009</p> <p>FollowingTwitter allows you to see a threaded view of your conversations with others</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followThe build it and they will come mentality isnt enough to gain large audience</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followTwitter can tap into other services you already use to invite your contacts</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followTwitter can email your friends, prospects, co-workers with a personal note from you</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followTwitter can match you with others that you may be interested in following</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followThird-party services are also a good way to locate followers of interest; search by topic</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followKeyword search tools can help you spot and automatically follow interesting folks</p> <p>Thursday, June 11, 2009</p> <p>Deciding who to followYou can also use third-party services like Mr. Tweet - there are many others</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followYou can also search the Twitterverse using http://search.twitter.com</p> <p>Thursday, June 11, 2009</p> <p>Finding folks to followReal-time results show who is using your search term; Follow those that interest you</p> <p>Thursday, June 11, 2009</p> <p>Revealing conversationsTwitter search also shows you the conversation thread, which can be useful</p> <p>Thursday, June 11, 2009</p> <p>How it worksStep three: Create some interesting posts (Tweets) designed to attract followers</p> <p>Thursday, June 11, 2009</p> <p>@ replying to a TweetUse @ before a username to respond to a Tweet so everyone else can see</p> <p>Thursday, June 11, 2009</p> <p>RT (reTweeting)Use RT before @username to give attribution to the person who made the original post</p> <p>Thursday, June 11, 2009</p> <p>TweetsText and special characters - 140 characters or fewer, including URL, RT, @</p> <p>Thursday, June 11, 2009</p> <p>Following othersClicking the Follow button is all thats required to follow another user</p> <p>Thursday, June 11, 2009</p> <p>Following othersOnce you are a follower you will see this users posts when you view Twitter feed</p> <p>Thursday, June 11, 2009</p> <p>Following othersOnce you follow someone, and they follow you back, you can contact them (via DM) </p> <p>Thursday, June 11, 2009</p> <p>TwittiquetteRules and suggestions for best results</p> <p>Thursday, June 11, 2009</p> <p>Rule #1Block mass followers; Following a lot of people, has few followers, made 1 post </p> <p>Thursday, June 11, 2009</p> <p>Rule #2If you cant say it in 140 characters, write a blog post about it and point folks to it</p> <p>Thursday, June 11, 2009</p> <p>Rule #3Publish fresh, useful, relevant content; Avoid Me too! posts</p> <p>Thursday, June 11, 2009</p> <p>Rule #4Decide whether you are posting professional or personal content; Dont deviate often</p> <p>Thursday, June 11, 2009</p> <p>Rule #5Be selective about whom you follow (this depends on your intent, obviously)</p> <p>Thursday, June 11, 2009</p> <p>Error messagesTwitter error messages are often funny, creative gems that yield a quick smile</p> <p>Thursday, June 11, 2009</p> <p>Error messagesTwitter error messages are often funny, creative gems that yield a quick smile</p> <p>Thursday, June 11, 2009</p> <p>TwittervisionThere are many cool and innovative services built on top of Twitter data via the API</p> <p>Thursday, June 11, 2009</p> <p>Twittervision in 3DServices are being created from Twitter data every day; Theres always something new</p> <p>Thursday, June 11, 2009</p> <p>TwistoryServices are being created from Twitter data every day; Theres always something new</p> <p>Thursday, June 11, 2009</p> <p>Tweets and GoogleWith a snippet of code you can make your web browser display Twitter results, too!</p> <p>Thursday, June 11, 2009</p> <p>Tweets and RSS feedsYou can search Twitter and make the results an RSS feed that you can reuse elsewhere</p> <p>Thursday, June 11, 2009</p> <p>Tweets and RSS feedsYou can search Twitter and make the results an RSS feed that you can reuse elsewhere</p> <p>Thursday, June 11, 2009</p> <p>TwictionaryA dictionary of Twitter terms and jargon</p> <p>Thursday, June 11, 2009</p> <p>TwitTransOne one free translation service; Send tweet and wait for translated response</p> <p>Thursday, June 11, 2009</p> <p>Measuring successThere are a wide variety of services dedicated to rating, ranking your efforts</p> <p>Thursday, June 11, 2009</p> <p>Measuring successThere are a wide variety of services dedicated to rating, ranking your efforts</p> <p>Thursday, June 11, 2009</p> <p>The future and TwitterHigh profile bloggers have replaced writing daily blog posts with frequent Twittering</p> <p>Thursday, June 11, 2009</p> <p>TWITTER LINKS OF INTERESTTWITTER.COM/SCOTTABEL * SCOTTS TWITTER FEEDTWITTER.COM/STCSANDIEGO * SAN DIEGO STCMRTWEET.COM * RECOMMENDS FOLKS TO FOLLOWTWINFLUENCE.COM * MEASURES REACH, RANKS USERSSEARCH.TWITTER.COM * REAL-TIME TWITTER SEARCHBITLY.COM * SHORTENS URLS, TRACKS LINK CLICKSTWITPIC.COM * SEND PHOTOS VIA TWITTERPING.FM * AUTO-ROUTES TWEETS TO OTHER SERVICESTWITTERVISION.COM * ENTERTAINING TWITTER USETWEETDECK.COM * STREAMLINES NOTIFICATIONSTWITTERHOLIC.COM * RANKS TWITTER USERS</p> <p>Thursday, June 11, 2009</p> <p>SCOTT ABEL, SOCIAL MEDIA CHOREOGRAPHER THE CONTENT WRANGLER, INC. * 760.969.3249SCOTTABEL@MAC.COMWWW.THECONTENTWRANGLER.COMWWW.TWITTER.COM/SCOTTABEL THECONTENTWRANGLER.NING.COM</p> <p>Thursday, June 11, 2009</p>