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TOOLBOX TUESDAY
{}John RoseAgreeable Why!
The Development of Why
▪ Age 2-4 – children annoy the hell out of adults by asking…
▪ 70% of adults/parents will answer with the equivalent of ‘Get Lost’
▪ Business people want hear an agreeable why question or an agreeable why answer
The Power of Why
▪ Empowers you with a Value Proposition of what you do…– Awareness, Connected, Knowledge, Authority
▪ Ask a question and you are empowering them to tell you why
▪ When you are asked a question – your are being empowered to Innovate…
The Power of Why
▪ Why does it have to be?
▪ Are You Disconnected from Reality?
– If YES – Why
– If NO – Why
– If Don’t Know - Why
The Agreeable Why
▪ You have proved your value proposition is valid
▪ Provided unique, creditable and valuable input/insight
▪ Connected to the subject, person or businesses obstacle
▪ The count of 5 not reached….
Source of Why
▪ Tibor Shanto –
▪ www.sellbetter.ca/blog/impact-questions-sales-exchange-187/
▪ Amanda Lang – The Power of Why
▪ Sakichi Toyoda – 5 Why – ‘cause and effect’ - 豊田 佐吉 en.wikipedia.org/wiki/5_Whys