Upload
hahuong
View
215
Download
1
Embed Size (px)
Citation preview
AAmmbbiieenntt IInnssiigghhtt''ss
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis
There are still significant untapped revenue opportunities in this mature market
“We Put Research into Practice”
www.ambientinsight.com
Market Analysis by: Sam S. Adkins, Chief Research Officer
Published: October 2009
To learn more about our research services, email: [email protected]
Ambient Insight Copyright Policy: All rights reserved. All media and research data published by Ambient Insight are protected by copyright. Unauthorized use of Ambient Insight research without prior permission is prohibited. Ambient Insight research products provide valuable financial data only to the individual purchaser or the purchasing organization. Purchasers may not modify or repurpose the information and financial data in our research in any manner. Specific distribution rights are provided based on the license model granted at time of purchase. Quoting Ambient Insight Research: Permission is required to use quotes, tables, diagrams, or charts from Ambient Insight research in press releases, promotional material, external presentations, or commercial publications. Permission from Ambient Insight is required to reproduce or distribute in entirety any table, paragraph, section, or report.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 2
Table of Contents List of Tables ............................................................................... 3
List of Figures .............................................................................. 4
Executive Overview ...................................................................... 5
Key Findings ......................................................................................... 7
Methodology, Scope, and Product Definitions ................................. 10
Scope .................................................................................................11
Product Definition .................................................................................12
Related Research .................................................................................12
2009-2014 Forecast and Analysis ................................................. 13
Supply-side Analysis .............................................................................13
IT-related Content .......................................................................................... 13
Non-IT Content .............................................................................................. 16
Custom Content Development Services ............................................................. 18
Learning Platform and Tool Hosting Services ...................................................... 20
Authoring Software and Tools ........................................................................... 22
Installed Learning Platforms ............................................................................. 23
Demand-side Analysis ...........................................................................26
Consumer ...................................................................................................... 26
Federal Government ....................................................................................... 27
Federal Civilian Agencies .................................................................................... 28 Federal Military Agencies .................................................................................... 29
State and Local Government ............................................................................ 31
State Agencies .................................................................................................. 31 Local Agencies (County and Municipal).................................................................. 33
Academic and Vocational ................................................................................. 34
PreK-12 Primary and Secondary .......................................................................... 35 Tertiary, Vocational, Adult, and Higher Education ................................................... 38
Corporations and Businesses ............................................................................ 43
NGOs, Non-Profits, and Associations ................................................................. 45
Healthcare ..................................................................................................... 48
Revenue Opportunities and Recommendations ............................... 52
Untapped Revenues in a Mature Market ............................................................. 52
The Revenue Halo on Open Source ................................................................... 54
Generating Revenues in a Recession ................................................................. 56
Index of Suppliers ...................................................................... 59
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 3
List of Tables
Table 1 - 2009-2014 US Revenue Forecasts for Self-paced eLearning
by Product Type (in $US Millions) .............................................................13
Table 2 - 2009-2014 US Revenue Forecasts for Self-paced eLearning IT-related Content by Buyer Segment (in $US Millions) ...............................15
Table 3 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Non-IT Content by Buyer Segment (in $US Millions) ...................................17
Table 4 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Custom Content Services by Buyer Segment (in $US Millions) .....................19
Table 5 - 2009-2014 US Revenue Forecasts for Self-paced eLearning
Platform Hosting Services by Buyer Segment (in $US Millions) .....................20
Table 6 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Authoring Software and Tools by Buyer Segment (in $US Millions) ...............22
Table 7 - 2009-2014 US Revenue Forecasts for Self-paced eLearning
Installed Learning Platforms by Buyer Segment (in $US Millions) .................24
Table 8 - 2009-2014 US Revenue Forecasts for Self-paced eLearning by Buyer Segment (in $US Millions) .........................................................26
Table 9 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Content in the Consumer Segment (in $US Millions) ...................................27
Table 10 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Federal Civilian Government Agency
Segment (in $US Millions) .......................................................................28
Table 11 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Federal Military Government Agency Segment (in $US Millions) .......................................................................30
Table 12 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the State Government Segment (in $US Millions) ................................................................................................32
Table 13 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Local Government Segment (in $US Millions) ................................................................................................33
Table 14 - 2009-2014 US Revenue Forecasts for Self-paced eLearning
Products and Services in the PreK-12 Academic Segment (in $US Millions) ................................................................................................35
Table 15 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Higher Education Segment (in $US
Millions) ................................................................................................39
Table 16 - US Corporations by Company Size, Number of Locations, and Number of Employees.......................................................................43
Table 17 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Corporate Segment (in $US Millions) ...............44
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 4
Table 18 - 2009-2014 US Revenue Forecasts for Self-paced eLearning
Products and Services in the NGO, Non-Profit, and Association Segment (in $US Millions) .......................................................................46
Table 19 - 2009-2014 US Revenue Forecasts for Self-paced eLearning Products and Services in the Healthcare Segment (in $US Millions) ..............49
List of Figures
Figure 1 – 2009-2014 US Self-paced eLearning Five-year Growth Rates by Buyer Segment (across all products) ..................................................... 5
Figure 2 – 2009-2014 US Self-paced eLearning Five-year Growth Rates by Product Type (across all buyers) ........................................................... 6
Figure 3 – 1999-2008 US Private Investment in Learning Technology Companies (by Number of Deals) .............................................................. 9
Figure 4 – 2008-2014 US IT Training Market: Longitudinal Analysis (in $US Millions) .........................................................................................14
Figure 5 – 2009-2014 Growth of US Online K-12 Students ..........................37
Figure 6 – 2009-2014 Growth of US Online Higher Education Students .........40
Figure 7 – 2009 Enrollment Growth of US Online Higher Education Students Enrolled in For-profit Institutions ................................................41
Figure 8– Revenue Opportunities in the Recession: US Professions that
Require Continuing Education Credits to Maintain Licensure .........................47
Figure 9 – 2009 US Healthcare Learning Products and Services Supply Chain....................................................................................................48
Figure 10 - 2009-2014 CME Participation by Delivery Medium (by Percentage) ...........................................................................................51
Figure 11 – Top Ten Moodle Registered Sites by Country: US
Dominates Global Moodle Deployments. ....................................................55
Figure 12 – Recession Safe Zones: Revenues Moving Downstream to Smaller Suppliers in the Supply Chain.......................................................57
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 5
Executive Overview The US market for Self-paced eLearning products and services reached
$16.7 billion in 2009. The demand is growing by a five-year compound
annual growth rate (CAGR) of 7.4% and revenues will reach $23.8 billion
by 2014.
In the past two years, the rate of growth for Self-paced eLearning products
and services has slowed, down from a 22% growth rate in the 2007-2012
forecast period. Recently, however, this rate of decline has decelerated
significantly and has actually stabilized in hard-hit segments such as the
enterprise sub-segment of the corporate segment. Despite the recession,
and in some cases, because of it, the demand is positive in all the buying
segments."
This report forecasts the expenditures for Self-paced eLearning products
and services across eight customer buying segments: consumer;
corporations and businesses; federal civilian and military government;
state and local government; PreK-12 academic; higher education; NGOs,
non-profits, and associations; and healthcare.
Figure 1 – 2009-2014 US Self-paced eLearning Five-year Growth Rates by Buyer Segment (across all products)
The highest rate of growth is in the healthcare segment followed by PreK-
12 and higher education. The healthcare industry has been recession
resilient and suppliers competing in that segment have been relatively
immune from recessionary pressures. The rate of growth in the PreK-12
and higher education segments is due in part to the inexorable migration to
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 6
online content formats, but also due to the success and proliferation of for-
profit online schools.
There are only two sub-segments that are experiencing negative growth:
state government agencies and the enterprise sub-segment of the
corporate segment. State government training and education budgets have
been hit hard by declining tax revenues caused by the recession.
The decline in the enterprise sub-segment of the corporate segment is the
result of a combination of factors including commoditization pressures,
reduced training budgets caused by the recession, labor-force reductions,
and product substitution as the buyers move to different learning
technology types. The decline in the enterprise is offset by the strong
growth in the small and medium business (SMB) segments.
Figure 2 – 2009-2014 US Self-paced eLearning Five-year Growth Rates by Product Type (across all buyers)
There are six major types of Self-paced eLearning products and services
forecast in this report including:
IT packaged content
Non-IT packaged content
Custom content development services
Learning platform hosting services
Software tools
Installed learning platform technology
In the 2009 market, corporations are the top buyers of Self-paced eLearning products and services. By 2014, corporations will still be the top buyer, followed by higher education and the PreK-12 buyers.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 7
Hosted platform services are the fastest growing product category and are
growing at 12.8%. The demand for non-IT packaged content is growing by
9.4% driven in large part by the demand in the academic segments.
Installed platforms are growing at a five-year CAGR of 6.1%.
Throughout the forecast period, non-IT packaged content will generate the
highest revenues followed by installed platforms and custom content
development services.
It should be noted that these growth rates vary greatly across the different
buying segments and a products analysis is provided for each segment. For
example, the demand for both IT-related content and software tools is
negative in general, yet even they are experiencing positive growth in
specific buying segments.
This report provides detailed supply-side and demand-side analyses. The
supply-side analysis provides suppliers with the total addressable market
(TAM) for their product type across all buying segments. The demand-side
analysis provides suppliers with insight into the buying behavior of specific
buyer segments.
Key Findings
Key findings discussed in this report include:
The buying behavior, product demand, competition, and market
conditions vary in each buying segment and suppliers tend to
specialize in meeting the needs of specific buying segments
The recession is "factored" into the forecasts and buyers now have
visibility into fiscal training budgets and suppliers have visibility into
multi-year product revenues
In the current market, the most significant inhibitor is not the
recession, but product substitution
Private investment surged in 2007 and 2008
There has been a shake-out in the supply chain
New suppliers are coming into the market at a steady rate
There are significant untapped revenue opportunities
The competitive landscape in the US Self-paced eLearning market is still
highly fragmented. This fragmentation is due to the different buying
behaviors in each segment. Specific products are in higher (or lower)
demand in specific buying segments. To date, very few suppliers have been
able to meet the needs of multiple buying segments.
Consequently, there are no market leaders and there really is no monolithic
market, per se. Instead, there are eight markets with specific buyers
buying particular solutions from segment specialists. This fragmentation
has allowed thousands of smaller suppliers to compete in niche product
areas. It has also created significant revenue opportunities for suppliers
catering to under-served buyers.
The recession has been good news and bad news for suppliers. The good
news is that buyers with legacy print-based or classroom-based content are
Mature products often have low-growth rates. Low-growth rates
do not equate to low revenues. Mature products still generate significant revenues for suppliers.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 8
now highly motivated to reduce their expenditures on these products. The
bad news is that education and training budgets and learning technology
budgets have been reduced across all buying segments except healthcare
and PreK-12. This trend is acute in large corporations where training
budgets have dropped over 15-20% annually over the last two years.
Large corporate buyers are still the top buyers in the 2009 market. The
competition is fierce and being waged by global and national suppliers now
competing solely on price. Consequently, these suppliers will generate
significant revenues throughout the forecast period, but their profit margins
will shrink dramatically. In contrast, the smaller domestic suppliers will
have lower revenues, but much higher profit margins.
The impact of the recession on Self-paced eLearning revenues has "run its
course." Unless the country experiences what is known as a "double-dip
recession," the recessionary pressures are now factored into the budgeting
processes of the various segments.
Except in the academic and healthcare segments, training budgets will not
rise significantly during the forecast period, but the steep reductions have
stabilized. This means buyers now have a clear idea of forthcoming budgets
and suppliers have much better visibility into future revenue streams.
The most significant inhibitor in the current market is not the recession, but
rather product substitution. Buyers are opting for different types of
products. For example, higher education buyers are now avid buyers of a
new type of product called lecture capture systems. These systems record
classroom events and rapidly generate Web-based and mobile content.
In the corporate segment, buyers are beginning to purchase social learning
platforms which are fundamentally different than systems used to create,
deliver, and manage self-paced courseware products. Legacy suppliers
have reacted by including social learning features in traditional platforms
and new suppliers are entering the market with native social learning
platforms.
There was a dramatic spike in private investments made to learning
technology companies in 2007 and 2008. In late 2007 and early 2008,
there were clear signals that the economy was entering a recession. It was
also clear that investors were moving to education and training-related
companies in anticipation of the recession. Learning technology companies
received $1.86 billion in investment during 2007 and 2008.
The funding obtained by Self-paced eLearning companies was consistent
for both years, but the type of supplier that attracted funding changed. In
2007, Self-paced eLearning suppliers obtained $90.8 million. Corporate-
facing companies garnered $73.7 of that 2007 funding.
In 2008, the funding was $100.1 million with $65.9 million going to
academic suppliers with the majority of that funding ($52.3 million) going
to PreK-12 facing companies. Clearly, investment firms are attracted to
suppliers serving the academic market.
A major catalyst in the market is the availability of investment capital for suppliers. There was a surge
in venture capital funding for Self-paced eLearning companies in 2007 and 2008.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 9
However, the two suppliers that garnered the highest amounts both
provide learning platform hosting services for corporate and government
buyers. In 2007, Cornerstone OnDemand obtained $32 million in funding
and an additional $12.7 million in 2009. In 2008, GeoLearning obtained
$31 million in private investment.
Figure 3 – 1999-2008 US Private Investment in Learning Technology
Companies (by Number of Deals)
Source: Private Investment Trends in the US Learning Technology Industry: 1999-2008 Longitudinal Analysis, Ambient Insight, LLC.
There is a supply-chain imbalance as mid-level suppliers exit the market
(known as disintermediation, or "exclusion of the middle man.") The mid-
level suppliers are being forced out by pricing pressures, being purchased
by larger suppliers, or being bypassed by buyers that are going to offshore
suppliers. The mid-level suppliers left are staking territory in specific
segments or in local markets as vertical specialists.
In the meantime, many new smaller suppliers are entering the market to
serve the needs of specific sub-segments, such as for-profit academic
institutions, and the small and medium-sized businesses (SMB).
This process has been underway for several years. Essentially, there are
fewer suppliers at the top of the market and a growing number of newer
suppliers in the low end of the market. In supply chain dynamics, this is
known as the "barbell effect" with suppliers concentrated at opposite ends
of the competitive spectrum.
The US market for Self-paced eLearning is quite mature, but due to the
diverse needs across the buying segments, there are still large untapped
The supply chain in the US Self-paced eLearning market is showing signs of a "shake out." There is now evidence of consolidation at
the top, clear signs of disintermediation in the middle, and growing stratification at the bottom.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 10
revenues. For example, the SMB buyers were slow to adopt technology-
based learning until the recent recession. There is now a relatively healthy
demand for Self-paced eLearning products and services in the SMB.
(Source: The US Corporate Market for Self-paced eLearning Products and Services:
2009-2014 Forecast, Ambient Insight, LLC.)
The vast amount of training and education content in the US is still in
classroom and print-based formats. Self-paced eLearning is best suited to
learning that targets accreditation, certification, and licensure. This is why
the demand is so strong in the academic and healthcare segments.
Developers are able to map with great precision Self-paced eLearning
content to mastery tests.
There are revenue opportunities across segments and within segments. For
example, language learning content is a good example of a product in
demand across all the segments. There are also large untapped revenues
in each buyer segment and those revenue opportunities are included
throughout this report.
The US market for Self-paced eLearning is now over ten years old and it
has matured considerably. The current market is characterized by a
reduction of spending by the early adopters such as large corporate buyers
and government buyers.
However, a new wave of adoption is now underway and new buyers and
new suppliers are emerging at a steady rate. This trend started before the
recession and the recession acted as a catalyst accelerating the new wave
of adoption. The current market favors suppliers that can identify and meet
the needs of these new buyers.
This report provides extensive examples of competitors, products, and
buying behavior to help suppliers understand the market. This is evidence-
based data designed to help suppliers create sustainable business models,
develop competitive products, develop go-to-market strategies, and
generate significant revenues and profit. This kind of data is indispensable
in recessionary business environments.
Methodology, Scope, and Product
Definitions Ambient Insight is an integrity-based market research firm that specializes
in identifying revenue opportunities for suppliers. Principals at Ambient
Insight have been tracking innovation and investment trends in the
learning technology industry since the late 1990's.
Ambient Insight provides market revenue forecasts based on our
proprietary Evidence-based Research Methodology (ERM). The ERM is an
iterative process based on predictive analytics. ERM progresses from
general patterns (the big picture) to very precise granular patterns. It is
used to create a forecast model comprised of relevant predictors.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 11
The forecast model is refined as additional data becomes available.
Ambient Insight triangulates baseline revenues from three analysis vectors:
Supply-side analysis
Demand-side analysis
Product and service analysis
Once the baseline revenues are triangulated, Ambient Insight uses the data
to forecast the total addressable market (TAM). Ambient Insight uses the
data derived from the ERM process literally as evidence to support our
market forecasts.
Ambient Insight gathers market and competitive intelligence from a wide
spectrum of information broadly classified as leading and lagging
indicators. Economic and market conditions are subject to change and the
data in this report are current at the time of publication.
Leading indicators signal future events and include venture capital
investment trends, patent applications, technology-related legislation,
technology standards development, product research trends, technology
infrastructure trends, labor demand, and outsourcing demand.
Lagging indicators, referred to as "rear-view mirror" data, are past events
captured in data that include new vendor activity, M&A activity, executive
hiring patterns, US Economic Census data, SIC and NAICS data, SEC
filings, local and federal government data, Universal Commercial Code
banking reports, public-domain business records, court records, press
releases, and industry association information.
Scope
This report does not include revenues derived from outside the US. The
major US installed platform and hosted services suppliers do a significant
amount of business in the international market, but those revenues are not
considered part of the US market by Ambient Insight.
The multi-purpose platforms that are now known as performance
management systems, human resource management systems, or talent
management systems are not included in this report. Many of these
platforms do have learning management features that are used to track
Self-paced eLearning content but the modules are not sold separately.
This report does not include analysis of general-purpose content
management systems that are now used to manage learning resources. For
example, Microsoft's SharePoint platform is now being used by a growing
number of corporations to manage Self-paced eLearning content. This is an
example of product substitution that is actually a market inhibitor for
legacy products.
This report does not include forecasts for other learning technology
products such as simulation-based learning or collaboration-based learning
products that are often marketed as "elearning" by suppliers. A detailed
Ambient Insight has a precise product taxonomy
that narrowly defines Self-paced eLearning. This provides suppliers with clarity surrounding the demand for this product type.
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 12
product taxonomy is provided in: Ambient Insight’s 2009 Learning
Technology Research Taxonomy
Product Definition
Ambient Insight defines Self-paced eLearning as self-paced courseware
products and services. This includes two major types of off-the-shelf
catalog content, two types of software technologies (learning management
platforms and authoring tools), and two types of services (custom content
development and hosting.)
The defining characteristic of Self-paced eLearning is the pedagogical
structure imposed by formal instructional design and systematic
development of the products to meet specific performance goals.
The installed Self-paced eLearning technology includes learning
management systems (LMS), learning content management systems
(LCMS), courseware management systems (CMS), education management
systems (EMS), and the range of products used in PreK-12 for tracking
instructional content usually called student information systems (SIS).
Ambient Insight defines LMS products sold via the hosted SaaS model as
hosting services in our market research. Access to the products is sold as a
service and customers do not actually own the products.
Related Research
Buyers of this report may also benefit by the following Ambient Insight
market research: The US Corporate Market for Self-paced eLearning Products and Services:
2009-2014 Forecast and Analysis
The Worldwide Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis
The US Consumer Market for Technology-based Cognitive Learning Products:
2009-2014 Forecast and Analysis
Private Investment Trends in the US Learning Technology Industry: 1999-2008 Longitudinal Analysis
The US Market for Mobile Learning Products and Services: 2008-2013 Forecast
and Analysis Snapshot of the US Market for Mobile Brain Trainer Products: 2008-2013
Forecast and Analysis Ambient Insight’s 2009 Learning Technology Research Taxonomy
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 59
Index of Suppliers 360training ........................... 46, 51, 54 Acadient ............................................ 46 Adayana ............................................ 54 Adobe ............................................... 23 Advanced Academics ........................ 37 Affiliated Computer Services ............ 19 Allen Communications ...................... 19 Allen Interactions ............................. 19 Altius Education ................................ 42 American Public Education ............... 41 ANGEL Learning .......................... 24, 42 Apex Learning ................................... 36 Apollo Group .................................... 40 Apollo Publishing .............................. 20 Articulate .......................................... 23 Atlantic Link ...................................... 21 Atomic Learning ................................ 36 authorGEN Technologies .................. 21 Baker Corporate Services ................. 20 Berkeley College Corporate Services 20 Blackboard ...................... 24, 25, 29, 42 Books24x7 ........................................ 14 BrainPOP ........................................... 36 Brainvisa ........................................... 21 Bridgepoint Education ................ 21, 41 Capella Education ............................. 40 Care2Learn ....................................... 52 CareerPhysician ................................ 50 Cengage Learning ....................... 14, 34 CERTPOINT ....................................... 21 Coggno .............................................. 22 Connections Academy ...................... 37 Convergys ......................................... 19 Cornerstone OnDemand .............. 9, 20 CourseAvenue .................................. 21 Critical Information Network ............ 34 Datatel .............................................. 25 Dell .................................................... 16 Delta College Corporate Services ..... 20 Desire2Learn ..................................... 24 DeVry .......................................... 37, 41 Duke Corporate Education ............... 20 Echo360 ............................................ 57 eCollege ................................ 24, 25, 42 Edcomm ............................................ 18 EdisonLearning ................................. 38 EdOptions ......................................... 36 Educadium ........................................ 21 Education Management ............. 33, 40
Educomp .......................................... 36 eduFire ............................................. 27 Eedo Knowledgeware ....................... 25 Electric Rain ...................................... 23 Element K ....................................14, 15 Elsevier ............................................. 50 Enspire .............................................. 19 Flypaper Studio ................................ 21 Gatlin ................................................ 34 General Physics ................................ 19 GeoLearning ............................ 9, 20, 29 Global Knowledge .......................16, 25 Gradepoint ....................................... 54 Grand Canyon Education .................. 41 Harbinger Knowledge Products........ 23 Harvard Business School Publishing . 18 Headsprout ....................................... 36 Healthcare Academy ........................ 50 HealthPort ........................................ 50 HealthStream ..............................25, 50 High Impact Training Solutions (HITS)
Institute ........................................ 34 Houghton Mifflin Harcourt ............... 35 HP ..................................................... 16 Human Logic ..................................... 56 IBM .................................. 21, 24, 30, 56 Ignite! Learning ................................ 36 InfoLogix ........................................... 50 Instancy ............................................ 19 Intellum ............................................ 21 IntraLearn Software Corporation ..... 45 Intrepid Learning Solutions .............. 19 K12, Inc .................................. 17, 18, 35 Kaplan .................................... 37, 40, 46 KESDEE ............................................. 18 Kineo ................................................ 56 Knowledge Anywhere ...................... 19 Learning.com .................................... 36 LearnSomething ............................... 46 Lenova .............................................. 16 LOMA................................................ 46 MadCap ............................................ 23 MC Strategies ................................... 50 McGraw-Hill ..................................... 35 MedLearn ......................................... 50 Medworxx ........................................ 50 Microsoft ............. 11, 15, 16, 23, 25, 45 Mindflash ......................................... 21 Mindleaders ................................14, 19
The US Market for Self-paced eLearning Products and Services: 2009-2014 Forecast and Analysis, Ambient Insight, LLC
For more information about this report, email: [email protected] 60
Moodle.com ............................... 42, 56 MoodleRooms .................................. 56 NCI Karta ........................................... 34 New Jersey Institute of Technology . 20 NexPort Solutions Group .................. 34 NIIT ............................................. 14, 19 Oracle ............................. 21, 24, 25, 56 OutStart ...................................... 21, 25 Panopto ............................................ 57 PDI Ninth House ............................... 18 Pearson ........................... 24, 25, 35, 42 Plateau Systems ................................ 21 Plato Learning ................................... 36 Portico Learning ............................... 56 Power-Glide ...................................... 36 powerspeaK¹² .................................... 18 Premiere Global Services .................. 21 ProtonMedia..................................... 45 Qarbon .............................................. 21 Rapid Intake ...................................... 23 Raytheon .......................................... 19 Reazon Systems ................................ 42 RedVector ............................. 46, 52, 54 Remote-Learner.net ......................... 56 Richardson ........................................ 18 Richland College Corporate Services 20 Rosetta Stone ................................... 18 rSmart ......................................... 42, 56 Saba ............................................ 21, 24
Siboney Learning Group ................... 36 Simbionix .......................................... 50 SkillSoft .................................. 14, 30, 58 Skoodat ............................................ 22 SmartPros ....................................18, 46 Solution Grove .................................. 56 Strayer University ............................. 41 SumTotal .....................................21, 24 Syberworks ....................................... 21 Tata Interactive Systems .................. 19 TeacherHosting.com ........................ 42 TechSmith......................................... 57 Tegrity .............................................. 57 The Otter Group ............................... 56 ThirdForce ...................................14, 19 TrainingPro ....................................... 46 TriniteLearning ................................. 22 Trivantis ............................................ 23 Trusted Learning .............................. 21 UMassOnline .................................... 42 Unicon .........................................42, 56 University of Phoenix ....................... 40 VCampus .......................................... 46 VERTEX Solutions ............................. 54 Virtual High School, Inc. ................... 38 Vivid Learning Systems ..................... 18 WebCE .............................................. 46 WebCT .............................................. 42
“We Put Research into Practice” www.ambientinsight.com