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the new room

The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

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Page 1: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

the new room

Page 2: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

why a new room?

did not satisfy the needs of consumer:

adequate sleeping area

independent work space (differentiated from sleeping area)

entertainment area

Page 3: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

individual interviews

what are your top 3 uses of the room?what problems do you have?is there anything you'd like to be able to

do in your room that you can't do now?

individual interviews allowed for a discussion

more in depth analysis

details

Page 4: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

design concepts:customizablemovable/multipurposeclean

lightweight materials (plastic, aluminum)clean lines and colors (white, black, grey, metal)

multipurpose pieces (e.g. seating/storage)

Page 5: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

focus on furniture

more private sleeping areabeds are dangerousmattress needs work

uncomfortable/unused desknot enough space to accomplish

workmore organizational tools

messy closetroom smells badclosets too deep storage

pseudo living roomboard game space

a little table

Page 6: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

focus on furniture

more private sleeping areabeds are dangerousmattress needs work

uncomfortable/unused desknot enough space to accomplish

workmore organizational tools

messy closetroom smells badclosets too deep storage

pseudo living roomboard game space

a little table

bed deskwardrobe

bench/table

Page 7: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

bed

lofted- leaves usable ground

storage- slide out doors

wheels- easily rearranged

Page 8: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

desk

storage- fit hanging folders

wheels- rearrange room

organization- slots for wire consolidation

Page 9: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

wardrobe

organization- hanging space for clothes/sliding drawers for shoes

space saving- doors slide back into unit

safety- locking mechanism

wheels- rearrange room

Page 10: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

benchstorage- bin under seatbook case in back

wheels- rearrange room

individualizes space- having guest seating gives purpose to all other areas

Page 11: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

tablestorage- individualized shelves offer storage for DVDs, games, and food

decoration- glass pane on top is removable. allows for additions of photos, magazines, etc.

wheels- rearrange room

Page 12: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)
Page 13: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)
Page 14: The new room. why a new room? did not satisfy the needs of consumer: adequate sleeping area independent work space (differentiated from sleeping area)

thanks.