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September 2nd, 2014
Jan Vermeesch
The Mobile App Market
Case: GDFSuez Cofely
@ Minoc - Meet the experts
THE ONBOARDING OF
GDFSUEZ COFELY
01 Who’s Movilizer & current trends in the mobile app market
02 GDFSuez Cofely – Challenges identified for a mobile strategy
03Solution: Movilizer Mobile Enterprise Application Platform (MEAP)
04 Current Initiatives @ GDFSuez Cofely
05 Decision Criteria ? Critical Successfactors MEAP
06 Q&A
Who are we ?
» Founders 3 ex SAP employees
» Extensive knowledge of business process optimization
» Privately owned
» HQ in Germany with offices in Spain, Benelux, UK and Nordics
» Core focus on cloud based delivery model
» Commitment to hide complexities of mobility on today’s and tomorrow’s mobile platforms
» Committed to create a worldwide eco-system where partners can develop own IP and monetize it with us
» Committed to user-satisfaction and ROI
» Over 100 customers in 5 continents
» Growing partner-network worldwide
» Millions of transactions per day
» Spin-off from SAP
» Since 2006
» Originally 2 BU’s
› SAP Consultancy
To generate funds
To provide live lab forMovilizer Tech
Divested in 2013
› Movilizer
Core Tech development
Movilizer Apps SAP
» Over 100 customers in 5 continents and a growing network of supporting partners
3/09/2014 © Movilizer Gmbh 4
Reference Customers
+100 multinational
customers
+30 countries
+1.5m transactions per
day
Positioning
The Business Reinvention Platform
BYOD
“Bring Your Own Device”
Cloud-basedCollaboration
Plug & Play Integration with SAP
Multi-channelEnablement
Standard Backend Connectors
» Created as “Enterprise Mobility Platform” andmatured to a “Platform ToReinvent Your Business”
» WE REINVENTED MOBILITY SO YOU CAN REINVENT YOUR BUSINESS
3/09/2014 © Movilizer Gmbh 6
Source: Gartner (August 2014)
• Many subjects move along the Hype Cycle from trigger to peak "mobile" and "analytics" impacting forces.
• Mobile = the primary vehicle for business applications.• Organizations can reach more users • in more situations than in previous computing eras,• creating vast opportunities for business moments.
• Pervasiveness of devices among consumers and within enterprises and the increasing interest in mobile applications
Mobile cloud experienced one of the most dramatic shifts. "Mobile cloud" refers to • the use of cloud services to provide scalability and flexible
delivery, and • to support information sharing between many different
devices.
Cloud services and mobile are naturally aligned. A key example is with the rapid evolution of cloud mobile back-end services, which provide:• scale, • security, • and integration to support the coming tide of mobile
applications.
Moving along the Gartner Hype Cycle
Source: Gartner (August 2014)
Hype Cycle ‘Mobile Applications & Development’
Areas touched bythe Movilizer offering
Business versus IT needs & requirements
BUSINESS
• New business model support
• Increased customer service
• Optimized resource utilisation
• Access anywhere, alwaysfrom whatever device
3/09/2014 © Movilizer Gmbh 10
IT
• Fast, consistent responses to business request
• Strategic Approach
• Low/No Infrastructure
• Agile leverage on existingskills, knowledge, systems
• BYOD support
Match?
Mobile Tsunami is opportunity & threat all at once
3/09/2014 © Movilizer Gmbh 11
Mo
bile
In
fra
stru
ctu
re
Operating Systems
iOS
Android
Blackberry (2)
Windows (3)
Symbian
???
Screen-sizesSmartphones
Tablets
Devices & Capabilities Consumer-grade
Industrial
» The complexity increases:
Penetration of mobile platforms
» Business
› Faster adoption of apps to connect tosystems
› More demand for enterprise data andmobilized BP’s
» Enterprise IT:
› Allow business mobile-centric
› Use Mobile Strategy to differentiate
› Avoid lock-in for the future
» Immense opportunity/obligation, to contribute to the bottom line!
3/09/2014 © Movilizer Gmbh 13
30% - PC Centric
1 BP’s are designed for PC1st
2 Main device for mobileworkforce is laptop
3 No, or very fewinvestments are made in mobility
4 Main mobile applicationused is SMS and phone.
43% - Opportunistic Mobility
1 Few, vertical BP’savaibable
on 1 selected mobileplatform
2 When new demands canbe supported on thisplatform, they areconsidered for‘ mobilization’.
3 There’s no future vision formobility developed norunder construction
27% - Strategic Mobility
1 Awareness of Mobility potential in BPO & B2B
2 Business pushes IT to‘mobilize’ BP’s
3 IT’s response is policy- notbusiness-driven
4 IT pushes std devices tosimplify support
5 Administration & toolingvery heavy & complicated
0%? - MOBILE FIRST
1 Current IT thinking is tosupport BP’s from a mobile
user’s perspective
2 Approach is device andplatform independent
3 Applications are a ‘living’thing, changing all the time
4 IT looks @ time to market& supports new BM
Mobile Maturity
Today’s division of the population
Movilizer – Conceptual Overview
» 3 different layers:
› Movilizer Client
9 platforms and Operating Systems supported
› Movilizer Cloud
Multi-tenant platform that eliminates need for customer-specific infrastructure
Handles security, scalability, synch-strategies, user- & application mgt, monitoring & analytics, disaster recovery,…
› Movilizer Connectors
Unlocks each backend system
Standard, certified technology
ENTERPRISE MOBILITY PLATFORM
Movilizer – Full Picture
» Client Strategy
› All current & future devices & mainstream platforms
› Free to use on each device
» Cloud Strategy
› Linear scalable
› Zero-infra approach
» Movilizer Apps
› Out-of-the-box for SAP or other systems; from Movilizer or partners
› Build-your-own
» Connectors
› Main systems available: SAP, SalesForce, Sharepoint, Maximo, Oracle,…
› Any system through
Current Projects for Cofely ES France
• O-Lala (Management App)
• Version 1 accepted
• Go-live since Feb’14
• Target: 50 users (full potential)
• White Collar App
• Devices: smartphone, tablet, multi-platform,…
FRI
GTS (Oracle) backend (same as eMove, eDevis?)
Target: 4000 users
Go-live: April ‘14 ?
eAppro (Procurement)
Ciel-backend
Target: 2000 users
Scope-definition
Go-live: June ‘14?
eTime (Time-keeping)
GTS (Oracle)
Target: 2000 users
Scope-definition
Go-live: June ‘14?
• eMove (Field Service App)
• Pilot app live since13/01/2014
• UAT passed, nowdeployment
• Target: 4,000 users (Sept-Oct)
• Blue Collar App
• Moto ES400, Ipad
• eDevis (Mobile PO-workflow)
• App in UAT, pilot
• Once accepted, go live
• Target: 2,000 users end of ’14
• Mix Blue & White Collar
• iPad & Samsung Galaxy Tab
Partial overlap of users. App-group & individual distribution supported
Cofely – other projects ongoing
» Cofely IT – 350 users
› SAP Plant Maintenance
» Cofely UK – 320 users
› IBM Maximo WorkorderManagement
» Cofely NL - Pilotphase
› Custom Sharepoint App
› SAP MM + CATS
Critical Success Factors of a MEAP
Infrastructure Requirements
Development Environment
Integration Capacilities
Scalability
Future Readiness
Sustainability
» Mobile First?Proper assessment
› An App is the tip of the iceberg
› Future scalability?
› Outlook needs / evolution Business?
Be
ne
fits High availability
Extremely secure
Super scalable
No maintenance & support
» None
› Additionalinfrastructure required
› All technology residesin the cloud
› Incl. life-cyclemanagement & analytics tools
» Only Movilizer Connector(s) tobackend
» Free client-apps for all currentplatforms & formfactors
» E-2-E security applied
InfrastructureRequirements
Be
ne
fits
Reuse of existing skills
Quick-start with (partner) Out-of-the-box apps
Focus on BP, not tools
Command & Control in backend
» Your trusted environment
› No dedicated dev.-toolkit
› Your application workbench
of choise
» Support/creation of
› Native apps
› HTML5/Web apps
› Hybrid apps
Development Environment
Be
ne
fits
Fast deployment
No need for multiple security
Intelligent & performant
Certified and supported
» Connectors available for
› SAP
› Microsoft (ERP, CRM, Sharepoint, .Net,…)
› Orcale (Java)
› SalesForce.com
› Webservices
› IBM Maximo
› Planon
› Your CustomBackend…
» SmartSync avoids externals toconnect securely to yourbackend
Integration Capability
3/09/2014 © Movilizer Gmbh 25
Be
ne
fits Instant scalability
No need for extra infrastructure
Remote users easily deployed
Guaranteed performance
» Movilizer Cloud
› Highly available
› Read to scale
› Deploy remote users
› Download, register, use your apps in less than 2 minutes
» Underlying Big Data technology with load-balancing & linear scalability
» Proven with > 20.000 concurrent users
» (A)synchronous processing of transactions
» Disaster recovery and business contingency features
Scalability
3/09/2014 © Movilizer Gmbh 26
Be
ne
fits Long term commitment to mobile
New channels quickly enabled
Direct business benefits of technology
No lock-in with OS, device etc…
» Multi-channel support
› Today’s devices & OS’s, 13 clients available
(iOS, Android, Windows, Mac, Symbian, Blackberry)
› Tomorrow’s new channels
M2M
Google Glass, iWatch, In-Car Computing platforms
New user interfaces
Future Readiness
3/09/2014 © Movilizer Gmbh 27
Be
ne
fits
Focused development teams
BPO = main driver for dev.
Follow market development
Low-cost testing ground for new tech
» Your backend holds all application & BP-logic
» New features added & accessible on the fly
» Movilizer Cloud follows state of the art security standards
» App lifecycle management embedded
» Open and common technologies used
» Growing partner-eco-system and enabled systems
Sustainability
Phone
Web movilizer.com
Movilizer GmbHJulius-Hatry-Straße 1D-68163 Mannheim, Germany
The contents of this presentation are the intellectual property of Movilizer GmbH. Any other use as well as disclosure to third parties in the original, in a copy, in part, electronically or by similar content requires the approval of the company.
Jan VermeeschDirector Business Development & Marketing
+32 475 230 716