The influence mass media has on the development of Jamaica

8/9/2019 The influence mass media has on the development of Jamaica.

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The Sentence Outline

Topic: Mass Media

Narrow Topic: The influence mass media has on the development of Jamaica.

Purpose: To inform Jamaicans of the many ways in which mass media aid in the development of

their country.

Thesis Statement: Mass media does not only provide factual information for the public but

plays a significant role in the development of Jamaica in ways such as economic development,

developing the region’s identity, and in changing social roles.

I. Economic growth successfully requires the publicity of mass media.. !orms of media such as the newspaper and the electronic media frequently advertise "ob

opportunities. #$oc%sley, &''()*. +romotion of services and products are broadcast though these mediums.

. Mar%eting of business ventures and investments are commonly formed because of mass

media.

II. Mass media influences culture and widens an identity for Jamaica in other regions.. $ife in Jamaica such as our dress, religion, and food are portrayed to the rest of the world.

# -ordon &''()

*. +olitical achievements of government elections are highlighted and become public

%nowledge.

. +romotion of music, musical shows, and festivals are broadcast to attract patriots and to

epose Jamaican talents.

III. Mass media changes the social roles of individuals in Jamaica.. +ersons became more conscious about gender equality and discrimination.*. wareness of health issues and crime and violence are broadcast to the public.

C. Mass media serves as an agent to educate and assist with sociali/ation.#0unn 1223)

Kameisha Taylor 1200408



The influence mass media has on the development of Jamaica

4ver the years, mass media has had a profound effect on Jamaica’s development more

than what is revealed. Mass media is a form of sociali/ation that provides information,

entertainment, and advertisement to a large number of people. 5owever, mass media does not

only provide factual information for the public but plays a significant role in the development of




Jamaica in ways such as economic development, developing the region’s identity, and in

changing social roles.

Economic growth successfully requires the publicity of mass media. This is so because forms

of media such as the newspaper and the electronic media frequently advertise "ob opportunities

for qualified individuals #$oc%sley, &''(). The advertisement of "obs aid in development as

unemployed citi/ens gets an opportunity to gain employment so that they can pay their taes and

in return contribute to the increase of -ross 0omestic +roduct. !urthermore promotion of

services and products are broadcast though these mediums. This will also contribute to

development, as businesses will attract more customers and become more profitable thus

allowing them to contribute to the national development. $astly, the mar%eting of business

ventures and investments are commonly formed because of mass media. This fosters growth

since new businesses will be form and more "obs will be created.

Mass media influences culture and widens an identity for Jamaica in other regions. $ife in

Jamaica such as our dress, religion, and food are portrayed to the rest of the world. #-ordon

&''(). 4ur unique fashions and foods have been highlighted through mass media, which

continuously gives us global business opportunities. nother way in which mass media widens

Jamaica’s identity and contributes to development is by the +romotion of our music, musical

shows, festivals, and sporting events. These are broadcast to attract tourist and to epose

Jamaican talents. *y attracting tourists Jamaica’s economy will strengthen as these visitors are

compelled to spend their foreign currency thus inducing development. dditional political

achievements of government elections are highlighted and become public %nowledge. Ma%ing

the public aware of new policies and laws that govern the country may result in persons having a




more profound interest in Jamaica, whether to conduct business or for more pleasurable

eperiences.

Mass media changes the social roles of individuals in Jamaica which contribute to the

national development of the country. This is so as persons become more conscious about gender

equality and discrimination. form of development is human development which promotes

equality and empowerment among individual and mass media acts as an agency which educated

the public about such rights and privileges. lso the awareness of health issues and crime and

violence are broadcast to the public. 5ealth, crime and violence is a ma"or determinant of growth

and the media transmits information about such issues so that the necessary policy ma%ers can

develop strategies to prevent large outbrea% of these factors that can prevent investors from

venturing in our country. ccording to 5opeton 0unn #1223) mass media serves as an agent to

educate and assist with sociali/ation. *y doing this mass media assist individuals especially

children to become more educated which will increase the number of literate person in the

country. This will result in growth as education is a %ey indicator of development.

Thus, though mass media is a form of communication it is also a necessity which aids in

the development of Jamaica. *ecause of this, Jamaica is moving towards development by the

means of economic growth, creating a regional identity and with the changing in social roles

with individuals. 5ence mass media is an agent with serves and facilitates both growth and

communication within a nation. #6'& words)




7eferences

-ordon, 8. #&''(). Media and the Politics of Culture: The Case of Television Privatization and

Media Globalization in Jamaica (1990-00!"# *oca 7aton, !lorida9 :niversal +ublisher.

$oc%sley, -. #&''(). The Media and $evelo%ment: &hat's the tor)*# ;ashington, 09 The

International *an% for 7econstruction and 0evelopment<The ;orld *an%.

$alla, *. #122(). +n,lish for academic %ur%oses: distance education course for Caribbean

tudents# *ridgetown, *arbados9 :niversity of ;est Indies +ress.

0unn, 5. (Ed) #1223). Globalization. Communications and Caribbean /dentit). 8ew =or%9

>t.Martins +ress and ?ingston9 Ian 7andle +ublishers.

$ent, J. #12@&). Commonealth Caribbean Mass Media: istorical. Cultural. +conomic and

Political s%ects# 0octoral 0issertation, :niversity of Iowa.





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The influence mass media has on the development of Jamaica