The Digital Money Summit

Profiting from the cashless payments revolution

November 25th 2008, The Dorchester, London Agenda 08.30 Registration and refreshments 09.00 Chairman's welcome and opening remarks

Tom Standage, Business Editor, The Economist 09.05 Strategic overview of digital money

History of digital money? Failed applications and false dawns What are the emerging trends for digital payments? What are the differences between Europe, developing world and US applications

of digital money?

Dave Birch, Digital Money Forum Contactless 09.45 Case Study 1: Octopus in Hong Kong

With more then 16 million cards in circulation this is a definite smart success story. Why has the octopus card managed to capture the imagination of users and how is it so innovative in terms of the technologies it uses?

10.15 Case Study 2: Oyster in London How has the oyster card developed to meet TFL requirements? What are the benefits of oyster for TFL and for the consumer? Future applications: travel card ,credit card, … ?

Shashi Verma, Director, Oyster Card, Transport for London

10.45 Coffee break Mobile 11.15 Case Study 3: Asian Pacific examples of NFC/bar code readers

What does mobile money mean for the South East Asian consumer? Converging advertising with mobile handsets: 2D barcode readers How could Japanese business models impact other markets?

Tomi Ahonan, Author, Digital Korea, 3G Strategy Consultant Hiroshi Tamano, Managing Director, DoCoMo Europe

11.45 Case Study 4: Mobile money in the developing world

• M-PESA in Kenya and beyond • How are anti-money laundering regulations aiding/prohibiting the growth of

mobile money?

• What are the business models for mobile money in the developing world? • What successful innovations using mobile money are taking place in emerging

markets?

Susie Lonie, Safaricom, Vodafone Iqbal Qadir, Founder, Gonofone and GrameenPhone, Founder and Executive Director, Legatum Center for Development and Entrepreneurship

12.45 Lunch 14.00 Case Study 5: Mobile Remittances

Revolutionising international money transfer systems: overview of the remittance market

What are the challenges faced in cross border transfers? How are mobile remittances addressing the needs of the poor/migrants?

Virtual 14.45 Case Study 6: Virtual Money in Virtual Worlds

With over a million virtual transactions going on every day in Second Life, what are the issues in managing this currency system? To what extent are users profiting in real terms? How is supply and demand managed?

Gene Yoon, Vice-president, Business Affairs, Linden Lab

15.30 Coffee break 16.00 Panel discussion: Winning business models

• Impact of regulation in each market • Looking at usage in the US market • Internet plays vs the mobile • What is the future of pre-paid cards? • What will be the role of the banks/telcos/other players? Allan Livingston, Product Manager Checkout, Product Search EMEA, Google Sandra Alzetta, Senior Vice President, Innovation and Acceptance, Visa

16.45 Closing keynote: Success at last: innovation and emerging trends for

digital money

Diane Coyle, Economist and Author, Enlightenment Economics 17.15 Chairman's final remarks

Target audience Economist Conferences’ events attract influential audiences. Our access to The Economist Group's client database, combined with an integrated communications campaign, enable us to deliver the best possible audience for the event. We anticipate a gathering of 80-100 influential executives and decision-makers, drawn from a range of industries including banking & finance, payment services, telecoms and handset manufacturers, technology, retailers, transport/ticketing, and payment services consultancies. Job titles to be targeted include:

• Chief Executive Officers and Board-level Executives • Senior management / Head of Department, SVP, Senior Partner • Heads/Directors of:

• Payments Processing • Card Payments • Chip & Pin • New Channels • Contactless Payments • Payment Systems • Innovation • Strategy • Network Engineering