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The Edge Singapore Tablet

TES iPad Media Kit 2012

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The Edge Singapore iPad Media Kit 2012

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Page 1: TES iPad Media Kit 2012

The Edge Singapore Tablet

Page 2: TES iPad Media Kit 2012

The Edge Weekly on Tablet(ePUb)

• Mobile ePub that delivers straight to your device

• Improved version with iOS 5 - Push notification update - Live link to your URL - interactive video - Newsstand

Page 3: TES iPad Media Kit 2012

Subscription

• No additional charges for current subscribers. - Readers will get to choose to receive either Print or Tablet or both version at no extra cost.

• New subscription cost at renewal rates ($118)

• Single issue can be purchased off the App Store @ US$2.99 (S$3.80)

Page 4: TES iPad Media Kit 2012

User's Experience

• Interactive video ads

• Direct in app URL/emails links

• Picture slides show

Page 5: TES iPad Media Kit 2012

Push Notification

Page 6: TES iPad Media Kit 2012

Newsstand

Page 7: TES iPad Media Kit 2012

In App Store

Page 8: TES iPad Media Kit 2012

Downloads

Page 9: TES iPad Media Kit 2012

Bookshelf

Page 10: TES iPad Media Kit 2012

Market Share An overview

Page 11: TES iPad Media Kit 2012
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Advertising Opportunities

Page 18: TES iPad Media Kit 2012

Connect with our readers.With direct link from your print ad to your choice of website

or email

Ad live URL

Page 19: TES iPad Media Kit 2012

Logo interstitial

• Logos appearing before section

Page 20: TES iPad Media Kit 2012

Photo Transition

• Gif image transition

Page 21: TES iPad Media Kit 2012

Video auto play within ad

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In App link to buying/enquiry page

Page 23: TES iPad Media Kit 2012

How was the respond? • Launched on 9/4/2012

• How many downloads??

• An total of 15,080 downloads (updated as of 28/5/2012)

Page 24: TES iPad Media Kit 2012

How much??

Page 25: TES iPad Media Kit 2012

Sponsorship Package• 12 issue of your chosen period exclusive to your industry

/ product

• What you get...?

• 1 video ad unit per issue

• 4 other non video unit per issue

Investment:$100,000

Page 26: TES iPad Media Kit 2012

Individual Issue Sponsorship

• 1 issue of your chosen period exclusive to your industry / product

• What you get...?

• 1 video ad unit

• 4 other non video units

Investment:$12,000

Page 27: TES iPad Media Kit 2012

~EnD~