Tel: 1-800-710-0915 …mobile.presskit247.com/EDocs/Site798/LASHEM All...The hairs on the eyelashes and eyebrows have a very short active anagen phase of about 30-45 days, which explains

www.chrislie.com Tel: 1-800-710-0915 [email protected]

: Company Information Brands Include:

LASHEM® Lash & Brow Products www.lashem.com

Wicked Crown™ Temporary Hair Color www.wicked-crown.com

Nailuv® Gel Nail Polish www.nailuvpolish.com

Measurable Difference® Eye & Body Care www.measurable-difference.com

Hearts & Glass™ Nail Polish

Fearless Fantasy™ Beauty Products


Bestselling product is Lashem® All Eyes on You Lash & Brow Enhancing Serum,

with a volume of over 1,000,000 units.

23 COUNTRIES AND TERRITORIES WITH PRODUCTS BY CHRISLIE FORMULATIONS United States, Australia, Canada, Czech Republic,

Finland, Germany, Hong Kong, Italy, Korea, Malaysia,

Mexico, New Zealand, Norway, Poland, Puerto Rico,

Russia, Spain, Sweden, Switzerland, Taiwan, Thailand,

United Kingdom, Vietnam

Chrislie Formulations is a privately held company offering on-trend cosmetic products. Chrislie Formulations provides at-home beauty solutions for the active woman’s lifestyle. Chrislie Formulations provides high-end cosmetic products at affordable prices. Chrislie’s product development team creates cutting-edge formulas based on the most recent scientific research in biotechnology and natural ingredients.

Chrislie Formulations donates portions of product proceeds to charitable organizations benefitting women, such the Women’s Refugee Commission and the American Cancer Society’s “Look Good Feel Better” program. Chrislie Formulations is proud to be a part of Women’s Business Enterprise as well as a minority-owned business. Chrislie Formulations has launched EyeAmEmpowered.com, a social media support network for women experiencing life challenges.


: Company Information

Luxury lash, brow, & facial products


Get naturally captivating eyes with LASHEM.

This collection is a reflection of a healthy and natural lifestyle to accommodate

everyone from the working woman to the stay at home mom. LASHEM harnesses the

power of scientific and natural ingredients for clinically proven results. We are

dedicated to promoting natural beauty in a world full of unrealistic expectations in our

current society.

The LASHEM collection includes: mascara, anti-aging serum, eyelash boosters, and

many more.

THIN LASHES CAN BE CAUSED BY:

Hormonal changes

Age

Genetics

Poor makeup removal habits

Ethnicity

Medical issues

Translucent lash hair

Abused lashes due to overuse

of lash extensions or strip lashes

There are 3 stages of hair growth: anagen

(active/growth phase), catagen (transition/

regression phase) and telogen (resting phase).

The hairs on the eyelashes and eyebrows have

a very short active anagen phase of about 30-45

days, which explains why they are shorter than

scalp hair. Approximately 60-80% of the

eyelashes are in this phase.

As years go by, lash and brow growth slows;

some follicles become dormant and stop

producing hair. Lash and brow hairs become

shorter, lighter, more brittle, and fall out more

frequently.

Luckily, there is a solution….

The Natural GROWTH CYCLE of EYELASHES


www.chrislieformulations.com Tel: 1-800-710-0915 [email protected]

All Lashem eye products contain a healthy, powerful technology called Sympeptide that lengthens, thickens, and fortifies the hair.

Fruit extractions helps replenish and hydrate hair so it looks shiny.

Plant-derived ingredients works to defend against free radical damage for healthier appearance.

Natural flower distillate works as a nourishing agent to help your lashes appear more lush.

QuSome, our patented technology delivers higher encapsulation of ingredients to improve nutrient absorption for better permeation and optimal results.

NO HARSH INGREDIENTS drug-free, prostaglandin-free and paraben-free.

: Ingredients

Powerful polypeptide

Effective combination of amino acids

(the building blocks of proteins)

Longer-looking and thicker-looking

eyelashes

Results in 2-6 weeks

Apply along base of lashes and

on brows every night

Clinically tested

Ophthalmologist tested

Dermatologist tested

Healthy and effective technology:

SYMPEPTIDE

included in all LASHEM eye products


SymPeptide: Innovative Peptide Series

Each peptide screened for biological

activity

Linear oligopeptide connected to

naturally-derived fatty acid chains for

better bioavailability (lipo-

oligopeptides or LOPs)

Alters the diffusion/absorption

properties of the oligopeptide

Stimulates keratin

Eyelash and eyebrow enhancement

Anti-aging and anti-microbial

applications

Thirty one panelists were used to test Lashem

Lash Enhancing Serum twice daily for four weeks.

This panel included fifteen non-contact wearers

and sixteen contact wearers.


: Clinical Study

66% increase in lash length and density in just 28 days


: Clinical Study*

SymPeptide Eyelash Enhancement in vivo 10% SymPeptide: Left Eyelash After 2-6 Weeks of Use

Day 0 Day 14 – 46.26% Day 28 – 66.39% Day 42 – 72.29%

*Based on independent consumer results, individual results may vary.

SymPeptide EYELASH “GROWTH” in vivo DATA

2 Test products:

--Eyeliner serum with 5% SymPeptide (50ppm peptide)

--Eyeliner serum with 10% SymPeptide (100ppm peptide)

Products applied on the root of the lashes once a day at night

Measurements at 2, 4, and 6 weeks

Canon 5-DMII calibrated with micrometers to accurately

calculate distal length and width

Cameras mounted on permanently fixed tripods shooting

directionally above the anterior eye lids

Patients were inclined on a physician’s lab chair to maintain

subject stability

Software programs were a composite of commercially available

Canfield, Hasselblad and proprietary programs to represent

eyelash density analysis

: Clinical Study*


Why is “prostaglandin-free” important?

LASHEM DOES NOT INCLUDE PROSTAGLANDIN IN ITS PRODUCTS.

Prostaglandin has been a popular ingredient in many eyelash

enhancing products. However, prostaglandin has many potential

side effects, including:

Irritation and redness of the eyes

Discoloration of the skin around the eyes

Permanent hyperpigmentation of the iris

Darkening the pigment in green or blue eyes

: Products Portfolio

Magic Touch

Eye Enhancing Wand

Picture Perfect

Instant Wrinkle

Reducer

Extensions

in a Bottle

Mascara

Colour

Strokes

Brow Tint

& Lift

Lash and Brow

Enhancing Serum

Double

Trouble

Mascara

Colour Strokes

Liquid Eyeliner

3 in 1 Eye Bright

Retail: $49.00 Retail: $40.00 Retail:

$30.00

Retail:

$20.00

Retail: $70.00 Retail:

$20.00

Retail: $20.00 Retail: $40.00

ALL EYES ON YOU Eyelash & Brow Enhancing Serum

Benefits:

Promotes longer-looking lashes and fuller-looking brows

Nourishes and conditions

Effective combination of amino acids (the building blocks of proteins)

Patented QuSome delivery system provides higher encapsulation of ingredients and improves absorption for better permeation and maximum effect

Clinical Results: Showed an average improvement of 46% longer-looking lashes in

6 weeks*

100% of women in clinical study noticed improvement in just 2 weeks*

Ophthalmologist and Dermatologist tested

Clinically tested


: Products

*Results from 6-week clinical study on file

Net Weight: 3 ml

Retail: $70

Item: 5000

UPC: 893436002188

DOUBLE TROUBLE Volumizing & Lengthening Mascara

Infused with lash enhancing serum

Fuller, thicker-looking lashes— INSTANTLY

Nourishes and conditions

Contains tropical plant-derived waxes for high-gloss shine (Carnauba Wax, Candelilla Wax)

Smudge-proof

Water-resistant


: Products

Net Weight: 4.2 ml

Retail: $20

Item: 5003

UPC: 893436002218

COLOR STROKES Liquid Eyeliner

Peptide-infused eyeliner with lash

enhancing serum Advanced moisture complex softens and conditions

Dual purpose eyeliner / liquid eye shadow

Precision tip brush for easy application

Intense colors Blackest Black Item: 5009 UPC: 893436003994

Black Pearl Item: 5012 UPC: 893436004038

Espresso Item: 5010 UPC: 893436004014


: Products

Net Weight: 10 ml

Retail: $20

EXTENSIONS IN A BOTTLE Fiber Lash Extension Mascara

Magnifies lashes instantly

Contains peptide-infused serum to nourish and condition lashes

Tropical plant-derived wax for high-gloss shine (Carnauba Wax)

Natural Rose Flower Distillate for softening and soothing

Lash Extension Base Coat & Extreme Extend Nylon Lash Fibers hug the lashes, providing the ultimate in length, volume, and shape

Creates a dramatic, luscious look

Long-lasting

Smudge-resistant


: Products

Net Weight: 6 ml

Retail: $30

Item: 5015

UPC: 893436004069

Colour Strokes Brow Tint & Lift

Colors and fills in thin, sparse brows

Sculpts and lifts brow hairs

Peptide-infused serum nourishes and conditions brow hairs

Natural brown algae and seaweed extracts provide antioxidant benefits

Long-lasting, smudge-resistant

Velvety-soft, precision application brush

3 stunning shades:

Blonde UPC: 893436002225 Item: 5021

Brunette UPC: 893436002232 Item: 5022

Raven UPC: 893436002294 Item: 5023


: Products

Net Weight: 8 ml

Retail: $20

3 in 1 EYE BRIGHT Lifts, Firms, Brightens Eyes

Smoothes, brightens, beautifies Helps diminish the appearance of dark

circles Includes patented ingredient that helps

reduce redness Helps decrease puffiness Helps reduce the appearance of fine lines Contains botanical extracts that soothe

and nourish skin Minimizes the appearance of skin firmness,

elasticity, and fine lines


: Products

Net Weight: 15 ml

Retail: $40

Item: 5001

UPC: 893436002201

PICTURE PERFECT Instant Wrinkle Reducer

Creates an instant lift

Temporarily smoothes and fills in fine lines

Contains botanical extracts and antioxidants

that soothe and nourish skin

Includes a patented ingredient that helps

reduce redness

Immediate & long-term improvement in the

appearance of skin firmness, elasticity, and

fine lines


: Products

Net Weight: 15 ml

Retail: $40

Item: 5002

UPC: 893436002195

Portable, 1 AAA Battery Operated

Retail: $79

Item: 5201

UPC: 893436002980

MAGIC TOUCH EYE ENHANCING WAND Eye Cream Booster

This eye enhancing wand uses vibration frequency to gently massage eye care products like Picture Perfect around the

eye area to help achieve the benefits of optimum product absorption.

Use in tandem with Picture Perfect Helps smooth and condition skin

Helps diminish the appearance of fine lines and wrinkles Helps even out skin tone for more balanced, younger looking color Helps improve surface dullness, giving skin a radiant, healthy glow Helps minimize the appearance of pores and age spots

: Products


SMOOTH EFFECTS Anti-Aging Wipes

Specially formulated to help tighten, firm, and smooth

skin on contact

Instantly reduces the look of fine lines and wrinkles

Smoothes forehead furrows, crow’s feet, laugh lines, neck lines

Helps diminish the appearance of dark circles and under eye puffiness

Helps improve surface dullness, giving skin a radiant, healthy glow

Use over or under makeup

Promotes a natural, youthful look that lasts for hours

Appearance of skin firmness, elasticity, and fine lines


: Products

Contains: 1 wipe

Retail: $3 each

$45 box of 20 wipes

Item: 5028


: Products

Retail: $20

Item: 5124

UPC: 893436002959

TRAVEL SOLUTION 3-IN-1 Beauty Cream

Anti-Wrinkle Cream

A powerful peptide-infused treatment that helps reduce the

appearance of fine lines and wrinkles for visibly younger-looking skin and

a healthy complexion. Protects skin from the unexpected stressors of life

on the go.

Day Cream

Protects and nourishes skin throughout a busy day. Its formula contains

botanical antioxidants that help the skin look smoother, healthier, and

more radiant. Contains natural lavender oil to help soothe your skin…

and lower your stress.

Night Cream

Contains a potent peptide complex to help restore skin suppleness for

healthy, younger-looking skin. Its powerful peptide-infused formula helps

reduce the appearance of fine lines and wrinkles. Botanical leaf

extracts provide antioxidant benefits. After your long day of work and

travel, let the Night Cream get to work… while you sleep.

Item Quantity Products UPC Retail Price Per Item

5000

5003

5022

5015

3

3

3

3



COLOUR STROKES Brow Tint & Lift


893436002188

893436002218

893436002232

893436004069

$70.00

$20.00

$20.00

$30.00

12 Piece Display

Item: 5106

UPC: 89343600298

Retail: $420.00

Pre-pack Display

Item Quantity Products UPC Retail Price Per Item

5000

5001

5002

5003

5009

5010

5012

5015

5021

5022

5023

5201

5

5

5

11

7

7

7

12

12

12

12

5


3-in-1 Eye Bright

PICTURE PERFECT Instant Wrinkle Reducer


COLOUR STROKES Liquid Eyeliner (Blackest Black)

COLOUR STROKES Liquid Eyeliner (Espresso)

COLOUR STROKES Liquid Eyeliner (Black Pearl)


COLOUR STROKES Brow Tint & Lift (Blonde)

COLOUR STROKES Brow Tint & Lift (Brunette)

COLOUR STROKES Brow Tint & Lift (Raven)

MAGIC TOUCH Eye Enhancing Wand

893436002188

893436002201

893436002195

893436002218

893436003994

893436004014

893436004038

893436004069

893436002225

893436002232

893436002294

893436002980

$70.00

$40.00

$40.00

$20.00

$20.00

$20.00

$20.00

$30.00

$20.00

$20.00

$20.00

$79.00

Full Line Pre-pack

Display

100 Pieces Display

Item: 5130

Retail: $2870.00 distributor pricing available

Benefits • Cleanses pores, exfoliates, and

hydrates skin. • Gently delivers a relaxing facial

treatment for up to 20 minutes • Softens surface skin to help remove

dead skin, dirt, oil, and makeup remnants.

• Provides sterilizing option as steam passes through the unit

• Facilitates whitehead and/ or blackhead extraction

• Leaves skin fresh, smooth, dewy-soft, and radiant

• Enhances beauty product penetration for maximum results

• Nozzle allows for placement of cotton puff containing your favorite aromatic oil for a refreshing or soothing

aromatherapy facial treatment • Easy to use, compact, lightweight,

and portable • Immediate and long-term results (use

once weekly or as needed) • Ideal for home, spa, and salon use

MSRP: $125.00

o Ionic vapor technology ionizes and activates water molecules to create an ultra fine steam that can be easily absorbed through the skin

o Cleanses pores, exfoliates, and hydrates skin. o Gently delivers a relaxing facial treatment for up to 20 minutes o Softens surface skin to help remove dead skin, dirt, oil, and makeup

remnants. o Leaves skin fresh, smooth, dewy-soft, and radiant o Enhances beauty product penetration for maximum results o Nozzle allows for placement of cotton puff containing your favorite

aromatic oil for a refreshing or soothing aromatherapy facial treatment o Easy to use, compact, lightweight, portable o Immediate and long-term results (use once weekly or as needed) o Ideal for home, spa, and salon use *Not for individuals subject to eczema, psoriasis, severe skin conditions, severe acne, rosacea, or with coronary issues, without first consulting with a doctor.

What Does The RejuvaMist Ionic Facial Steamer Do?

Optimize your results with RejuvaMist Ionic Facial Steamer by cleansing with OptiMist Gentle Cleanser.

OptiMist Gentle Cleanser is a non-foaming cleanser specially formulated to gently remove impurities without stripping the skin of essential moisture, leaving your skin feeling supple, smooth, and hydrated.

8 fl. oz.

o Deep-cleans pores, removing makeup build-up and other impurities

o Gently exfoliates and moisturizes, revealing a more balanced, healthier-looking complexion

o Natural botanical extracts soothe and condition skin (yarrow flower extract , chamomile flower extract, licorice root extract)

o Vitamins and antioxidants promote softer, healthier, and smoother-looking skin (orange fruit extract, ginkgo balboa leaf extract)

o Naturally-derived salicylic acid helps prevent breakouts and helps reduce the appearance of fine lines and wrinkles

Introduces

Press


Celebrities Endorsement


Products In Stores


: Future Plan

Chrislie Formulations seeks to be innovative and ahead of the trends, always offering new product introductions and effective, affordable beauty solutions. Our mission is to always offer NEW products, with high quality at affordable prices. BEAUTY SOLUTIONS THROUGH CONSUMER EDUCATION Our goal is to provide consumer beauty solutions through innovative educational formats, such as QR Codes linking to Lash & Brow How-To’s and Beauty CosmeticsRadio.com.

CREATED BY WOMEN, FOR WOMEN— MAKING THE WORLD MORE BEAUTIFUL.

THANK YOU

Documents

Tel: 1-800-710-0915 …mobile.presskit247.com/EDocs/Site798/LASHEM All...The hairs on the eyelashes and eyebrows have a very short active anagen phase of about 30-45 days, which explains