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SUPPLY CHAIN MANAGEMENT
DR. V.K. GUPTA
SUPPLY CHAIN MANAGEMENT
Supply Chain is a sequence of suppliers, warehouses, operations andretail outlets.Material and information flow both up and down thesupp y c a n.
Supply Chain Management is the integration of all activities associatedwith the flow and transfer of goods from raw materials stage throughto the end user, as well as the associated information flow by improvedsupply chain relationship, to achieve a sustainable competitiveadvantage.
Supplier Storage Mfg. Storage Distributor Retailer Customer
Supplier
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Raw Materials
Seamless
Supply chain
Material flow channel
Order flow channel
End Customer
Seamless supply chain
RawMaterials
Primary
TRADITIONAL LOGISTICS SUPPLY
Information
Manufacturing
Secondary
Manufacturing
Material Flow Order Flow
Material/
productRetail Outlet
Customer
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INTEGRATED SUPPLY CHAIN MODEL
Customer Product and
material flowRetailers
Distribution Centres Information flow
Assembly / Mfg. SBU
2nd Tier Supplier 2nd Tier Supplier 2nd Tier Supplier
Corporate
THREE TIER PHILOSOPHY
APPLIED TO LOGISTICS
CONCEPTUAL Logistics STRATEGY
Strategy
Material and Product Flow
FUNCTIONAL SUPPLY CHAIN
INVENTORY TRANSPOR STORAGE, LOGISTIC SECONDARY
-TATION HANDLING, SUPPORT LOGISTICS
PACKING SERVICE
SUBJECT OPERATIONAL ELEMENTTRANSAC OPERATIONAL
-TIONAL LOGISTICS
NITYA KARMAKAR
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Raw Materials
Primary Marketing and
Manufacturing Sales
Assembly CUSTOMER
Distribution Retail
LogisticsMaterial Flow Information
Flow
Logistics Supply Chain ModelNITYA KARMAKAR
STRATEGIC LOGISTICS MANAGEMENT
Vendor Mana ed Inventor - As a vendor ets com letevisibility of stock position with the manufacturer andworks on synchronized schedules, inventory holding withmanufacturer is greatly reduced. This is successfullypracticed in retail industry.
Distribution Network Optimization - Determining thebest location for facility, setting proper system
reduce inventory carrying and transportation costs. Usingthese methods, IBM saved 15-20% in transport cost and15% reduction in inventory.
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Shipment consolidation and cross docking - Hub andspoke structure is used to effectively utilize all resources -Courier Service - use of real time information systemimproved fleet efficiency.
-as adding product labels, hanging clothes on hanger etccarried out at distribution centers.
Category Management - Handling a different customersegments through teams responsible for strategy, operationand performance.
Channel partnership - Popular in apparel industry. Co.have formed channel partner with discount stores /distributors. This allow manufacturer to manage inventory
levels based on data from POS and replenishing.
Dr.V.K.Gupta
THE GENERIC VALUE CHAIN
MARGIN
Infrastructure
Support Human Resource Management
activities Corporate communication
Product / technology development
Procurement
Inbound Production Outbound Marketing Service
logistics Operations logistics & sales
Primary Activities MARGIN
Production interrelationship Market interrelationship
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Stage 1Financial IntegrationAutomation of routine functions
Applications such as payroll
Stage 2Cross Functional Integration
Focus ResultCost reduction Competition
Increased human based on price
roductivitFunctional coordinationMRP II - coordination ofmaterial management
Stage 3Firm wide integrationReal time information flowBusiness transformation and processredesign
,
efficiency
Focus
Increased
Future
Prime focus-
Stage 4Decision making toolSupplier customer integrationAgilityEDI, Intranet
profitability,
market
share
service,
Innovation
IT Evolution - Focus and Results
Dr.V.K.Gupta
REDISCOVERY OF LOGISTICS - POST 1980
Proliferation of product lines
Balance of Power in the channel shifted from
manufacturing to trade
Value added by manufacturer declined as cost of materials
and distribution increased
Many companies relocated their facilities on a global basis Low cost, high volume information processing and
transmission revolutionized logistics control systems
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DEVELOPMENT OF MARKETING CONCEPT
1950/60s
Product ( Technology Impact )
1960 / 70s
Promotion ( Promotional parity )
s
Place ( Availability )
1980 / 90s
Dr.V.K.Gupta
TOTAL UTILITY CONCEPT
Primar Process
Production Functional Utility
Marketing Possession utility
Logistics Place / Time utility
, , , ,Resources
Training, Budgeting, Maintenance
Secondary Process
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ELEMENTS OF LOGISTICS
1. Inventory2. Transportation
Air
4. LogisticsClearing
Forwarding
Road
Sea
Pipe
3. Storage, Handling, Packaging
Bulk liquid terminal
Bulk dry terminal
Silo
Warehouse
p s agent
Surveyors
Insurance
Consultants
Infrastructure
5. Secondary logistics
Travel service
Open store
Port
Depot
Distribution center
Drumming
Bagging
Service transport
Courier service
Dr.V.K.Gupta
ISSUES IN SUPPLY CHAIN MANAGEMENT
1. INFORMATION SYSTEMS AND SUPPLY CHAINMANAGEMENT
Centralized coordination of information flows.
Total logistics management
Order change notices that trigger a cascading series modifications toproduction schedules, logistics plans, warehouse operations
Global visibility into transportation resources across business units andnational boundaries
Global inventory management - ability to locate and track movement ofevery item
o a sourc ng - conso at on o purc as ng unct on acrossorganizational lines, facilitating purchasing leverages across SBUs/
Inter-company information access - clarity of production and demandinformation residing in organizations both upstream and downstreamthroughout the chain.
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Data interchan e - between affiliates and nonaffiliated throu h standard
telecom chinless.
Data capture - ability to acquire data about an order at the point of origin,
and to track products during movement as their characteristics change.
Transformation of business from within - managers who can see the big
picture and accept new forms of business processes and systems
Improvement in supplier-customer relationships - to justify investment in
technolo linka es.
Dr.V.K.Gupta
2. INVENTORY MANAGEMENT ACROSS THE SUPPLY CHAINTime based competition is here to stay.
Quick response and flexibility has been imbibed in day to day culture.
A number of companies have experienced major improvement incorporate results by focusing on cycle time - Toyota, Wall Mart,
erox, otoro a .
Many company follow Dock to Dock system for component supply likeFORD where supplier delivered parts are delivered directly on thelines.
3. SUPPLY CHAIN RELATIONSHIPS
Close relationship is the key to Supply Chain Management.
Commitment of company to use single or dual source of supply for alon er eriod. Few select su lier is better to work with.
A degree of trust is essential for smooth flow of materials andinformation.
A key element in improving performance is the presence of objectiveperformance measures, both parties are operating acoding toexceptions and meting stated objectives.
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CORPORATE PROFITABILITY LINK TO SUPPLY CHAIN
Reduction in costs - Concept of supply chain crosses over theboundaries of an organization. Collaborative efforts with the upstreamvendors and suppliers, and with downstream distribution channelpartners and customers offer opportunities to avoid non value addingact v t es, re uce transact on costs, r ng econom es to operat ons.
Total sourcing - Manufacturers have focused on minimizing price byhaving many vendors each fighting for his share. Holistic view ofsupply chain reveal that suppliers cost are in effect the cost of themanufacturer. If a supplier is forced to hold more inventory, its costwill find its way in supplier's price.
Gain sharing - Companies striving to become lean manufacturershave started recognizing the need to develop co-operative relationshipwith vendors to reduce costs and improve efficiency. ChryslersSupplier cost reduction program, where they agreed to share gains
with suppliers. 185 suppliers submitted proposals to save $ 1.23billion, out of which Chrysler retained $320 million. Rest was sharedby others.
Dr.V.K.Gupta
Information sharin - Vendors are iven access to roduction
schedules while buyers monitor stock levels with vendors. Based on
agreed schedule vendor manage raw material, manufacture and deliver
them just in time.
Collaborative partnership - Radical steps of jointly creating business
plans. M&M reduced its first tier suppliers and rationalized suppliers
in three tiers. Companies work closely with first and second tier
suppliers to redesign even the manufacturing process.
Working capital - Reduced working capital across chain Reduced Assets - Less assets across the supply chain due to better
utilization of assets.
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Competitive Manufacturing
Proactively contributing to making total supply chain moreefficient and flexible
--- mass customization.
Place agility - Firm that is manufacturing same product at a number oflocations, benefits by investing a little more in excess capacity. Thisextra capacity enables manufacturer to shift base quickly based oncurrency fluctuations or other changes.
Postponement - Individual customers need can be fulfilled bypostponement, in place of stocking many SKU with similar items.
xamp e - rac e was pac e n our com na ons w c n urnwas packed in four packing for 4 different customers making 16 SKU.Solution was to manufacture bracket but pack at distribution centre.Similar strategy is now used by paint companies to handle numerousshades and colors without adding to the inventory.
Dr.V.K.Gupta
Mer e in transit - This can be defined as co-ordination of com lete
shipment to a customer, done through a pre-consolidation of
components at an established point, free of any inventory and
strategically located in the supply chain. Benefit is in inventory
reduction, cycle time reduction and reduction in transportation cost.
Production in consumption - Sell one - build one. Product is not
assembled till order is processed. This concepts is used for high value
consumer durable so that production closely follows consumer
preferences and avoids high finished good. It needs fast orderprocessing, optimum inventory levels, sophisticated forecasting,
modular design and flexible manufacturing.
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Role of Information Technology in Supply Chain
Management
Inventory Management
Distribution Management
Channel Management
aymen anagemen
Financial ManagementSales Force Management
Dr.V.K.Gupta
Information Technology Degree of integration of IT with Supply Chain
EDI (Electronic Data Interchange) - The electronic transaction setsEDI - invoice, quotes, purchase orders, standard business
,communicate with computer in another organization, eliminatinghuman involvement and effort. Systems in both companies can bedifferent.
ERP - Comprehensive planning and control framework. Has built inRDBMS, JIT practices, CIM concepts, client server architecture, andproven good management practices and internet.
APS -Advanced Planning Systems work on theory of constraint., can
oo a a e resources s mu aneous y an g ve op m ze so u ons.Solutions are available for Advanced forecasting, DemandManagement, Manufacturing and scheduling, warehouse management,transportation management.
Internet - Intranet, Extranet, WWW
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Why E-SCM?Globalization - SC is no longer bounded by geographical boundary.
Industry and Product Convergence - Mega mergers and the use bycompanies to move into new sectors ( like retailers into banking ) ischanging the way business view competition and cooperation.
Increasing sophistication in the supply chain - Shareholders value can beenhanced through integration of the supply chain.
Greater information integration - Now more companies are adoptingstandard software like ERP and specific supply chain software. It shouldbe easy to plug in new elements of supply chain with speed and ease.
Rise in B2B e-Commerce - Companies prepared for an e-synconized SCwill be best positioned in future.
- -into partnerships to maximize their returns. E-SC makes company moreattractive partner.
New types of employees incentives - Leading companies encourageemployees to satisfy customers needs through collaboration.
Dr.V.K.Gupta
E-SC
Reducing operating costs
Improving management and control
Decreasing cycle time
Delivering bottom line befits.
In future following will drive E-SC
Highly sophisticated customers with high expectations
Waning days of reengineering
Simplicity in technology
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TRADITIONAL ORGANIZATION STRUCTURE
CEO
Marketing Manufacturing Finance Information
Systems
Customer Service Logistics
Transport Warehouse
Dr.V.K.Gupta
LOGISTICS IN THE MIDDLE ORGANIZATION
Information system Corporate strategy Customer
control development
Human Facilitating Supply Chain
Resources interaction Manager
Procurement MaterialsLogistics & inventory
operations
Supplier Manufacturing
Service provider
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THIRD PARTY RELATIONSHIP
A planned ongoing relationship where both parties have needs that
other party can fulfill and both parties share values, goals and
corporate strategies for mutual benefits.
Outsourcing (Functional relationship)
A specific defined relationship that is contractual and dependent on
supplier meeting the shippers defined performance criteria.
Operational ( Transactional relationship )
An operational relationship based on a single event or a series of
separate single events.
Dr.V.K.Gupta
INTERDEPENDENT KEY DIMENSIONS
Process integration
In-depth knowledge of each others
business
Open information exchange
Compatible value
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OPPORTUNITIES FOR STIMULATING
FOCUS ON LOGISTICS
Service
Customer service
Added value
Customization
Costs
Warehousing
Inventories
Administration
Trans ortation
Environment and Safety
Storage and transportation Responsive care
Packaging
Dr.V.K.Gupta
COMPETITIVE SUPPLY CHAIN
Competitive position
Organizational complexity
Total cost or long term profitability
End customer satisfaction
Supply chain alignment
Im roved customer service
Shorter lead times
Lower costs
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Sourcing Strategy
1. Make or buy 2. Manufacturing M.
3. Capacity Management
1. Channel Selection, 1. Demand forecasting
2. Supply chain configuration 2. Facility planning
3. Distribution planning 3. Inventory planning
Strategic Supply chain
Management
Customer Service Integration Strategy
Strategy 1. Information integration1. Service needs 2. Decision integration
2. Service cost 3. Financial integration
3. Revenue management
ELECTRONIC VALUE CHAIN MANAGEMENT
Inbound supply chain management -
TELCO used its VCM, a web based solution for itsinbound logistics. 1000 suppliers.
-- Online PO
Online delivery schedules
Real-time goods status information
Payment information
Instant delivery schedule change notifications
Downloads reports in various formats for integrating with suppliers.
Benefits Effective inventory control
Fewer stock outs
Saving in administrative costs - telephone, fax, visits
Increased operating efficiency
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KINETIC MOTORS - Online Solution
Online solution based on Value Chain Management , a web basedsolution, covering Vehicle Sales, Warranty and Spare parts.
System features
Online ordering
Vehicle order processing and tracking
Real-time statement of account
Payment information
Workflow automation, chat, board, email
Online warranty registration
Online warranty claim
Download of re orts
Benefits
Faster ordering and delivery
Lower transaction cost
Saving in administrative cost
Increase in operational efficiency
ELECTRONICS CO. REDUCES INVENTORY & COST
ABC took warehouse usage as a measure to reduce inventories. It was
running at 16 days in 98-99. Problem identified was lack of reliable
forecast which was being compensated by excess production. The
distribution efficiency was 68% measured by model mix and JIT
delivery. Even though the company was linked to sales points and
depots, it looked for solution. One of this was to optimize warehouse
space. 5S system was adopted to improve the warehouse floor space
and visual management. Floor space index linked storage was
introduced. It was 2.2 ft. per unit in the beginning. Every year Co.
allocated limited space for each product line in the warehouse based on
. .
adjusted based on actual sales of relevant line. This slashed the
inventory to 7 days from 16 Days.
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Inbound logisticsIndigenous- 5 days Raw Material Manufacturing
Supplier Stores 10days process -5 days 7 daysImported - 30 days
are ous ng10 days
1 day 3 days 8 days
District centers Zonal Centers
Dealers 10 days 15 days
Operations
Supply chain of a tyre company
Dr.V.K.Gupta
TYRE CO. REDUCES INVENTORY & COST
A tyre Co. had finished inventory of 50 days in 96. The co. system was
plagued by transit time delays as it had multiple manufacturing
locations, 125 selling points, 300 SKUs. There was a mismatch
between tyre and tube production and the production was not in sync
with planning. Due to lack of coordination's even local dispatches took
3 days.
Co. set up 6 divisional dispatch centers in metros across the country.
This was done after plotting location of all 125 sales points and
drawing circles with radii of 48 hours travelling time to cover all the
po nts. o on y ours not ce was nee e to rep en s t e stoc .network was set up to enable distribution centers to communicate
demand to the plants on JIT basis. They have been able to reduce
inventory to 25 days and now aim at 10 days.
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SC Solutions in Automobile Industry
Caterpillar's Performance Engine Products Divisionimplemented I2 solutions for demand management,
,
scheduling. They have reduced product inventory by $ 32
million, cut assembly cycle time by 38% and eliminated
80% of their assembly line changes.
DaimlerChrysler links multidisciplinary platform teams
together using I 2 collaborative solutions. DaimlerChrysler
both new and existing products reducing time to market
and saving a projected more than $ 1 billion indevelopment and new vehicle launch costs.
Dr.V.K.Gupta
Fords Woodhaven Stamping facility implemented I 2solutions to reduce work in process inventories by $ 3million, plus another $ 2 million in increased throughputand reduced overheads.
General Motors CAMAS project proactively managessuppliers capacities to resolve excesses and shortages inthe supply chain and create visibility into the capacityconstraint. The system handles GMs 20 plants in Europeand 40,000 parts manufactured by 2000 Tier 1 suppliers.
Toyota Motor Sales USA accessories and replacementparts business uses I 2 software to provide total inventory
dealers. Accurate delivery date quoting, improvedforecasting, optimized inventory replenishment areexpected to save $ 30 million.
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Renault used I 2 demand lannin and collaborativesolutions for its new distribution project targeted atdelivering cars within 15 days of taking customer order,cutting car inventory by half and reducing delivery costs.
Engine manufacturer Cummins employed assembly linesequencing and factory panning solutions to dramaticallyincrease throughput. While reducing overheads. It reduced
shortages.
Volkswagen in using I 2 to build global digitalmarketplace to its suppliers. Goal is to achieve a saving of& 200 per vehicle.
Dr.V.K.Gupta
Shell Chemicals- Lotus notes as its Extranet
Shell Inventory Managed Order Network
e ore
Customer ordered based on reorder level,
usually late, resulting in rush order.
It takes about 2 weeks of order to be delivered
to customer through rail car, which is weighed
at both ends. Billing for each rail car was difficult and late.
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Now with SIMON - System( NOTES based )
The amount of product consumed in last 24
hours
The amount of new product the arrived and was
unloaded
urren an an c pa e pro uc on sc e u es
Known changes in the schedules
It is automatically reconciled with SAP MRPsystem.
Shell Account service rep ( ASR ) is presentedwith the supply plan. If plan indicates inventorylevels at customer low, ACR fills a electronic POand informs new shipment to customer.
SIMON was introduced to 23 main customers. In12 months 20 million additional sales re orted.
Now it will be extended to 50 customers.
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SIMON, a Lotus NOTES based system, enablesthe transfer of responsibly for inventorymanagement rom customer to supp er.
Through SIMON, we are able to proactively keepvital inventory on their shelves.
Customers pay for only what they consume.
Shell is the sole supplier.
s us ness mo e s u on rus an mu uarelationship and a belief that both would benefit
significantly by this initiative.
Benefits to customers - Eliminates expensive excess inventory
Facilitates timely, low cost re-synching ofsupply chain
Ensures the product is on site whenever needed
Ensures quick response for changing conditions
Eliminates erratic pattern
Reduces order processing overheads Streamline financial statement and
reconciliation processes.
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DISTRIBUTOR - MANUFACTURER
INTEGRATION
Thomas & Betts, manufacturer of electrical.
What Thomas & Betts committed to do under theprogram was amazing. But the distributor had tocommit also.
The distributor gains through inventory levels, serviceperformance, receiving efficiency and accountspayable productivity.
Total operating cost could drop by 8-10% of the dollarsales. The distributor had to agree to 75% of his stockwith T & B products.
Dr.V.K.Gupta
How it works T & B and distributor identified the slow moving
products.
.
If a competing line is replaced, T & B allowsdistributor to replace gradually the old products.
T & B takes over the job of deciding when and howmuch to ship to the distributor.
Five full time planners evaluate distributors salesfigures, forecast needs, set replenishment controls in
T & B computer, automatically send replenishmentstock when time comes.
Distributor must transmit end of day stock on eachitem via EDI or personnel computer.
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There are no requirements in terms of
how large a shipment must be. Weekly of
twice / week.
T & B pays all freight.
Approximately 1000 items are designed
as super stock. These are shipped in 48
hours.
Order Performance in pilot was 98%.
Shipment accuracy was 99.7%.
Dr.V.K.Gupta
T & B packages each item separately and prints oneach carton distributors warehouse locations.
Distributor does not receive each item separately.e recor o a s pmen as arr ve . ac ng s p s
99.7% accurate. Items are received directly in stock.
Each carton is taken directly to warehouse locationfor opening, unpacking and put away. It saves 90%in labour.
If a shortage is discovered, T & B acceptsdistributors word and ad ust the invoice
immediately. Five days are allowed to report error.
Involving is delayed till system shows all items arereceived OK.
This avoids issuing of credit notes etc. Each invoiceis correct.
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Invoice reconciliation is automatic, hence it isposted in distributors account payable withoutany tem y tem c ec . nvo c ng s one oncea month.
Distributors reported 80% saving in accountpayable activity.
Material can be returned 4 times a year with norior a roval of T & B. Distributor does not
have to worry about when purchased, at what
cost, OK ot not etc. Distributor does not have to pay freight.
Dr.V.K.Gupta
Benefits
Distributors - In addition to Receiving, warehousing and
accounting savings, average inventory dropped by 45%.
T & B - As a result of savings, distributors started lowering
price. One distributor increased sales of T & B products by
80% in one year.
Commitments made by distributor
75% of T & B items in their stock.
.
Will inform additional market / trend information to T & B
planner not appearing in analysis of past sales.
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B-2-C VALUE CHAIN
Component BE DIRECT
Supplier DELL CUSTOMER
Money Money
Prof. Ushio Sumita
Globalizing TraditionalJapanese Procurement System
Case of Toyota
Fair and impartial activity based on open door
policy
Win-win relationship with suppliers based onmutual trust and long term prosperity
To be ood cor orate citizen in localcommunity - social and economic contributionto local community
Achieve global optimal through above
Prof. Ushio Sumita
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Core of Toyotas Global Procurement
System
,
supplier to compare its price with prices of other
suppliers for all parts
New Supplier / New Technology for finding new
competitive suppliers and new technologies
-
make current suppliers more competitive
Prof. Ushio Sumita
New Suppliers / Global Price Kaizen-Support
New Technology Comparison System System for
Development Program Current Suppliers
New Suppliers Current
Suppliers
Development Global Price
Program Comparison Database Support
Program
oyota expectat onSystem
Procurement Supplier Selection
Strategy and Order
Prof. Ushio Sumita
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SUPPLY CHAIN IN THE FUTURE
Recycled supply chain - Using sully chain as a closed loop to collectproducts at end of its life and recycle parts and materials -
Refurbishing and recycling used parts can be source of revenue.
Supply chain designed for flexibility and responsiveness - Normally
supply chains are static. It is better to design supply chain for
flexibility since conditions keep on changing quite fast.
Virtual supply chain - The future supply chain will create a virtual
organization based on intellectual capital. These organizations may not
have any assets of their own. Each of these may be outsourced.
Naturally aligning components - Today components of supply chain
are designed to produce a best overall performance. In future it may be
modular where components may adjust to changes in other
components and external environment of supply chain.
Dr.V.K.Gupta
Efficient and Responsive Supply Chain
External Perspective Internal Perspective
Improved Improved Value added Reduced costs Increased Improved quality
delivery responsiveness services flexibility
Reduced order cycle Reduced product Reducing Mater ia l Offer var ious Improved
time development time customer Labour product types reliability
On-time and Flexible product inventory Overheads Expand Doing things
complete delivery design Providing spl. Corporate offering more right first time
Customised delivery Better after sales packaging overheads frequently
service Improving
customers
business system
Increased
profitsAccelerated
growth
Customer
delight
Greater
share
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ISSUES FOR AUTOMOTIVE INDUSTRY
Order taking and Production planning
Dealers send orders to regional offices, which in turn are sent to- , , .
Bull Whip Effect ).
Based on sales plans, 6 month production plans and monthlyschedules ( Firm + Tentative ) are made and sent to vendorsthrough fax or conventional means.
Local replenishment
For direct resources, push system of replenishment based i.epurchase orders in advance based on production plans andforecast. No EDI or IT. At best email.
Very few items on JIT ( 20%) . Delivery 3-4 times a day.
For indirect resources, procurement tender based. Orderingperiodically using paper.
For JIT items, inventory 4 hours, for other 2-4 days.
Dr.V.K.Gupta
Overseas replenishment
10-15% components imported from parent company /collaborator. Kit ordering for 6 month ( rolling) using email.
Payments
As per terms ays most y ). ayment proce ure manua .Internal process automated.
Logistics
The transportation is vendor arranged.
Mix of spoke and wheel and milk round for planed orders.
No EDI for information on impending delivery.
Vendor structure
Few tired vendors. Mostly direct vendors. Cost of quality onus lies on vendors.
None of the vendors have EDI or any other links withmanufacturer.
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How the Quality is changing the chain?
Customers are defining quality standards that entire
supply chain must meet
Suppliers are conforming to their buyers JIT and lean
manufacturing systems
Manufactures are partnering their vendors in determining
designs and product specification upfront
Com anies are assin on the cost of oor ualit to their
vendors instead of taking them on themselves
Dr.V.K.Gupta
How cost management is changing the chain?
Demand forecast tools are being used to micro tailor orders
for suppliers
Inventories are being decimated as companies are soucing
on need based system
Manufactures are setting target costs to their suppliers
instead of asking for the price
Companies are helping their vendors lower their
production costs so as to pay lower prices
Dr.V.K.Gupta