Prepared by: Jamie Roice-Gomes and Sonya Sistare Living With Fire Program University of Nevada Cooperative Extension Summary Report Nevada Wildfire Awareness Month 2018
Living With Fire Program University of Nevada Cooperative
Extension
Summar y R e p o r t N ev a d a W i l d f i re Aw are n e ss M o
nth 2018
Nevada Wildfire Awareness Month (NWAM) 2018 was held May 1 - 31,
with events and activities taking place throughout the state. This
thirteenth annual effort, originally held as a week-long
observance, was expanded in 2014 to the entire month of May.
Utilizing grant funds from the Bureau of Land Management, Nevada
Division of Forestry and U.S. Forest Service, University of Nevada
Cooperative Extension’s Living With Fire Program coordinates this
collaborative effort each year. Additional funding, support from
corporate sponsors and in-kind contributions from program partners
all helped to increase the effectiveness and impact of the many
events and activities conducted.
This year’s message was “Prepare Now! Wildfire Knows No Season.”
Members of the planning committee designed this message in an
effort to educate Nevada residents that wildfire can threaten their
communities any time of the year and to prepare their homes and
families.
Efforts included 196 events and activities with 11,930 participants
at those events, while 790,176 others were reached indirectly via
newspaper articles, public service announcements, social media and
other methods of communication. This report summarizes the events
and activities that occurred as part of NWAM and includes a list of
the 192 collaborators, 36 individuals from 19 entities on the
planning committee, in-kind contributions, and a list of all events
and activities by county.
3Summary Report
2018 Collaborators
Academy of Arts, Careers and Technology ~ American Red Cross ~
Americorps ~ Battle Mountain Band Te-Moak Tribe of Western Shoshone
~ Battle Mountain Elementary School
~ Barrick Gold- Cortez Mine ~ BFE Screen Printing & Embroidery
~ Bodines Casino ~ Bonanza Casino ~ Bowers Mansion/ Davis Creek
Park ~ Boy Scouts of America ~ Bureau of Land Management ~ CAL Fire
~ California Highway Patrol ~ Canine Rehab Center ~ Care Flight ~
Carson City Community Emergency Response Team ~ Carson City ~
Carson City Community Center ~ Carson City Fire Department ~ Carson
City High School ~ Carson Now ~ Carson Valley Inn Hotel &
Casino ~ CASA ~ Casino Fandango ~ City of Elko Fire Department ~
Churchill County ~ Clark County ~ Clark County Fire Department ~
COD
Casino ~ Community Living Magazine ~ Coyote TV High Desert Advocate
~ Crescent Valley/ Beowawe Firewise Community ~ Crescent Valley
Fairgrounds ~ Crescent Valley Volunteer
Fire Department ~ Desert Sky Adventures ~ Cumulus Media ~ Douglas
County Community Emergency Response Team ~ Douglas County Emergency
Management ~ Douglas County Flood Management ~ Douglas County
School District ~ Douglas County Sheriff’s K-9 Unit,
Motorcycle Patrol, Mounted Posse and Mobile Dispatch ~ Douglas
County Seratoma ~ Douglas County Disposal ~ Diamond Mountain Future
Farmers of America ~ Diamond
Valley Weed District ~ Ducks Unlimited ~ East Fork Fire Protection
District ~ Elko County ~ Elko County Fire Protection District ~
Elko Daily Free Press ~ Elko Mining Group – Ruby
Hill Mine, LLC ~ Eureka County ~ Eureka County 4-H ~ Eureka Lions
Club ~ Eureka County Department of Natural Resources ~ Eureka
County Emergency Medical Services ~ Eureka
County Public Works Department ~ Eureka County School District ~
Eureka County Sheriff’s Office ~ Eureka/Diamond Valley Firewise
Community ~ Eureka Fairgrounds ~ Eureka County Volunteer Fire
Department ~ Galaxy Theater ~ Firewise Communities USA ~ Fizio ~
Friends of Mt. Charleston ~ Friends of Smokey Bear ~ Golden Oldies
~ Governor Brian Sandoval ~
Holbrook Highlands Fire Adapted Community ~ Humboldt County ~
Incline Village General Improvement District ~ Jacks Valley
Elementary School ~ Keep Truckee Meadows Beautiful
~ KKOH NewsTalk 780/Reno ~ KOLO 8 News Now/Reno ~ KRNV My News
4/Reno ~ KTVN 2/Reno ~ Lahontan Audubon Society ~ Lake Mead
National Park Service ~ Lakeview
Fire Adapted Community ~ Lander County ~ Lander County School
District ~ Las Vegas Metro Police Department ~ Lincoln County ~
Lincoln County Department of Emergency
Management ~ Lincoln County Fire Protection District ~ Lyon County
~ MarkOne Productions ~ Moana Nursery ~ Mound House Fire Adapted
Community ~ Mt. Charleston Fire Protection District ~ Mt.
Charleston Resort and Lodge ~ National Fire Protection Association
~ National Weather Service – Elko ~ National Weather Service – Reno
~ Nevada Air National Guard ~ Nevada Appeal ~ Nevada Bugs and
Butterflies ~ Nevada Cattlemen’s Association ~ Nevada Department of
Conservation and Natural Resources ~ Nevada Department of Education
~
Nevada Department of Transportation ~ Nevada Department of Wildlife
~ Nevada Division of Emergency Management / Homeland Security ~
Nevada Division of Forestry ~ Nevada Fire Chiefs Association ~
Nevada Highway Patrol ~ Nevada Historical Society ~ Nevada
Landscape Association ~ Nevada Local Assistance State Team ~ Nevada
Magazine ~ Nevada Network of
Fire Adapted Communities ~ Nevada Outdoor School ~ Nevada State
Flood Control ~
5Summary Report
Nevada State Fire Marshal Division ~ Nevada State Parks ~ North
Lake Tahoe Fire Protection District ~ North Tahoe Fire Protection
District ~ North Lyon County Fire
Protection District ~ Northeastern Nevada Fire Prevention Group ~
Northern Nevada Bluegrass Association ~ Nye County ~ NV Energy ~
Palomino Valley Auxiliary Fire
Department ~ Panaca Volunteer Fire Department ~ Peas & Carrots
Child Care ~ Pershing County ~ Pioche Volunteer Fire Department ~
Pioneer Crossing Casino/Dayton ~ Pioneer Crossing Casino/Fernley ~
Pioneer Crossing Casino/Yerington ~ Placer County Emergency
Services ~ Placer County Sheriff’s Department ~ Raine’s Market ~
Red Lion Hotel and Casino/Elko ~ Reno Fire Department ~ Reno
Gazette-Journal ~ Reno Running Co. ~ Reno/
Sparks Indian Colony ~ Ryndon Volunteer Fire Department ~ Secret
Witness ~ Scenic Nevada ~ SIERA Ham Radio Operators ~ Sierra Front
Wildfire Cooperators ~ Sierra
Sciences ~ Silver Lake Volunteer Fire Department ~ Skyland Fire
Adapted Community ~ Smith Library ~ Smith Valley/Mason Valley
Conservation District ~ Smith Valley Fire
Protection District ~ Smith Valley Fire Protection District Board ~
Southwest Gas ~ South Fork Hardware - Eureka ~ South Valleys
Library ~ Sparks Fire Department ~ Sparks Nugget
Hotel & Casino ~ State Farm Insurance ~ Storey County ~ Storey
County Fire Protection District ~ Storey County School District ~
Super Burrito ~ Sysco Corporation ~ Tahoe
Biltmore Lodge & Casino ~ Tahoe-Douglas Bomb Squad ~ Tahoe
Douglas Fire Protection District ~ Tahoe Network of Fire Adapted
Communities ~ Tahoe Resource Conservation District ~ Tailwind
Nutrition ~ The Brewer’s Cabinet ~ Truckee Meadows Fire
Protection
District ~ Truckee Meadows Parks Foundation ~ U.S. Forest Service ~
University of Nevada Cooperative Extension ~ University of Nevada,
Reno ~ Washoe County ~ Washoe County
Emergency Management ~ Washoe County K9 Partners ~ Washoe County
Search & Rescue ~ Washoe County School District ~ Washoe County
Regional Animal Services ~ Washoe County Regional Parks – Bartley
Ranch ~ Washoe County Sheriff’s Community Emergency Response Team ~
Washoe Lake State Park ~ Washoe Tribe ~ Washoe Valley
Alliance ~ Washoe Valley Garden Group ~ Wild Animal Infirmary ~
Winnemucca City Fire Department ~ Winnemucca Community Garden ~
Winnemucca Rural Fire Department
Planning Committee Bureau of Land Management Zach Ellinger ~ Kevin
Kranz ~ Jade Martin ~ Vanessa Marquez ~ Bradley Milam ~ Clint
Mothershead ~ Whitney Willey Carson City Fire Department Dave Ruben
~ Rodd Rummel City of Elko Fire Department John Holmes East Fork
Fire Protection District Terry Taylor Elko County Fire Protection
District Steven Hamilton Eureka County Department of Natural
Resources Jessica Santoyo Mt. Charleston Fire Protection District
Jorge Gonzalez Nevada Department of Conservation and Natural
Resources JoAnn Kittrell ~ Samantha Thompson Nevada Department of
Education Randi Hunewill Nevada Division of Forestry Eric Antle ~
Chanse Hunwardsen ~ Ryan Shane ~ Brett Waters Nevada Network of
Fire Adapted Communities Michael Beaudoin Nevada State Fire Marshal
Division Danny Brennan North Lake Tahoe Fire Protection District
Mark Regan Silver Lake Volunteer Fire Department Dale Hildebrandt
Skyland Fire Adapted Community Ann Grant Storey County Fire
Protection District Patty Blakely Truckee Meadows Fire Protection
District Brett Lee ~ Denise Reynolds University of Nevada
Cooperative Extension Christine Nazarechuk ~ Jamie Roice-Gomes ~
Sonya Sistare ~ Ed Smith U.S. Forest Service Jennifer Diamond ~
Naaman Horn ~ Marty Woods
7Summary Report
Events by County
• Events or activities took place in all of Nevada’s 17 counties. •
13 proclamations or resolutions were issued in support of NWAM: 11
from counties and
one from a fire protection district. For the tenth year in a row a
multi-state proclamation was issued proclaiming May as Wildfire
Awareness Month in ten cooperating states. This collaborative
effort included California, Colorado, Idaho, Montana, Nevada, North
Dakota, Oregon, South Dakota, Utah and Washington.
• 196 events or activities were held as part of NWAM, which
included public events, media activity, promotional efforts, and
proclamations and/or resolutions.
• 11,930 people attended community events and 33,524 others
received information via direct mail or distribution.
• 790,176 indirect contacts were made via newspaper articles,
school flyers, social media efforts and other methods of
communication.
• 36 individuals from 19 entities participated on the planning
committee. • 192 partners collaborated on these efforts. • Reported
in-kind contributions from federal and non-federal sources totaled
$20,182.00.
Key Results
Carson City
Governor Sandoval held his 2018 Fire Season Briefing on April 25.
During this briefing, Ed Smith, Cooperative Extension’s Natural
Resource Specialist and Living With Fire Program Co-manager,
provided a wildfire awareness presentation to the Governor along
with 40 federal, state and local fire professionals and others in
attendance. Representatives from the Air National Guard; Federal
and State agencies; local firefighting entities; National Weather
Service-Reno; and University of Nevada, Reno also gave
presentations during the briefing.
Chris Smallcomb of the National Weather Service in Reno, NV speaks
at the Fire Season Briefing.
Carson City Fire Department hosted a Green Waste Collection Day on
May 19 for Carson residents to drop off hazardous materials to
their fuels collection trailer located at the Carson River Park. A
total of 25 loads were collected at the location for a total of
3,120 pounds, or 1.56 tons of green waste.
The Carson City Fire Department and Lakeview Fire Adapted Community
collaborated on a community cleanup and picnic event on May 19.
Community leader Marie Bresch applied for and received one of the
150 project funding awards from State Farm Insurance and the
National Fire Protection Association for this event. The fire
department provided curbside pickup and free disposal of hazardous
wildfire fuels that residents had cleared from their properties to
create defensible space. Residents of 15 properties participated in
the fuels collection, and collected 13,480 pounds
or 6.74 tons of hazardous fuels. Afterwards, an appreciation picnic
was held at a Lakeview resident’s home, where 22 neighbors,
Community Emergency Response Team volunteers and fire department
representatives interacted and celebrated the successful event.
Funds from the award were used to promote the event, provide safety
gear, refreshments and lunch for participants and volunteers.
Promotional efforts included a door-to-door distribution of an
event flyer to homeowners at all 230 homes in the community.
Lakeview residents worked with the Carson City Fire Department to
remove hazardous wildfire fuels.
Smokey Bear and the U.S. Forest Service visited the Nevada State
Railroad Museum in Carson City on May 26 to promote the importance
of fire prevention. Smokey Bear and U.S. Forest Service
representatives reached a total of 75 visitors at the Museum.
Smokey Bear interacted with visitors at the Nevada Sate Railroad
Museum in Carson City.
9Summary Report
Clark County
On May 5, the Mount Charleston Fire Protection District held a
Wildland Fire Assessment Program at the Mt. Charleston Library to
teach residents how to assess the risk of wildfire on their home
and property. This program helped residents learn what steps they
could take to increase the chance that their property could survive
a wildfire. Five homeowners attended this program.
Clark County Fire Department Prevention Bureau, Mt. Charleston Fire
Protection District, community volunteers, Metro Volunteer Police,
Nevada Division of Forestry and others worked together to conduct
their annual Pine Needle Clean-Up Day event on June 2. Around 100
residents and volunteers filled four dumpsters donated by Republic
Services with pine needles, cones and other hazardous wildfire
fuels. They collected 12.65 tons of debris which helped to
significantly reduce the wildfire threat to this community.
Participants celebrated the successful event with a BBQ, thanks to
donations from the Mt. Charleston Volunteer Fire Department,
volunteers who staffed the event and food donations from the Mt.
Charleston Resort and Lodge. Special acknowledgment goes to
community leaders Liz Clagget, Ron Clagget and Ron Padden for their
outstanding efforts on this event.
Douglas County
Janice Roberts, community leader of the Holbrook Highlands Fire
Adapted Community Chapter, applied for and received one of the 150
project funding awards from State Farm Insurance and the National
Fire Protection Association as part of Wildfire Preparedness Day
held May 5. The funds were used to purchase refreshments, postage,
printed flyers, and towards a donation to the Douglas County Youth
Explorer Program, whose participants volunteered
their time to assist residents to unload their green waste.
Residents were urged to remove dead vegetation from their
properties and could utilize a 30- yard dumpster provided by
Douglas County Disposal. Ten residents brought their green waste,
which filled the dumpster to the top. Douglas County Community
Emergency Response Team (CERT) disseminated materials about their
program and educational Living With Fire Program materials from
University of Nevada Cooperative Extension.
The U.S. Forest Service attended Carson Valley Ducks Unlimited’s
annual Carson Valley Youth Day on May 12 at the P & K Ranch.
This event focuses on youth aged 15 years-old and younger. The U.S.
Forest Service participated with a booth that reached a total of 50
attendees.
The Bureau of Land Management hosted a booth at the Washoe Tribe
Earth Day held at the Dresslerville Gym in Gardnerville on May 12.
Activities included a fun walk/run, display booths, educational
activities, lunch and a raffle. The event drew 200
participants.
The Douglas County Sheriff ’s Youth Explorers assisted residents
with their green waste.
11Summary Report
The Douglas County CERT organized a Safety Fair on May 19, at Lampe
Park in Gardnerville. More than 350 adults and children were
encouraged to develop emergency plans and to build disaster and
evacuation supply kits during the event. Demonstrations were
provided by Douglas County Sheriff K-9 Unit and Tahoe-Douglas Bomb
Squad. The Living With Fire Program’s Ember House Youth Activity
and the Tahoe Douglas Fire Protection District Zephyr Crew cornball
game were available for children to play. Other agencies who
participated include East Fork Fire Protection District, U.S.
Forest Service, Bureau of Land Management-Carson City District,
Nevada Division of Forestry (NDF), Care Flight who landed in the
nearby ball field to kick off the event, Douglas County Services,
(Emergency Management and Flood Management) Douglas County
Motorcycle Patrol, SIERA Ham Radio
and the CERT firefighter rehabilitation trailer. An old model fire
ladder truck displayed the American flag high in the air. The CERT
members staffed booths and provided food for attendees. Promotional
efforts included: flyers (shown above) that were distributed to the
Douglas County Community and Senior Center, radio publicity on 780
AM KKOH, 99.1 FM KKFT and 91.3 FM KNIS, newspaper articles and
online calendar events featured by the Record Courier and Nevada
Appeal; newsletter articles submitted to Antique Automobile
Association, Douglas County Community Access TV, Crystal Angels,
Douglas County Employee newsletter and Douglas County Republican
women; a message displayed on digital signs at the Carson Valley
Inn and COD Casino in Gardnerville; and social media posts made by
the planning members.
Attendees crowded around the Bureau of Land Management booth to
learn about fire prevention.
Care Flight kicked off the event by landing in a nearby ball
field.
The Nevada Division of Forestry participated in the Jacks Valley
Elementary School Read-A-Thon event on May 25, reaching 450
students with fire prevention and awareness information.
Elko County The U.S. Forest Service provided a fire awareness and
prevention booth during the Home & Business Expo on May 12 and
13 at the Elko Convention Center. They reached more than 100
participants during the 2-day event.
Ryndon Volunteer Fire Department and a local Boy Scout Troop
attended the Fire Safety Event.
An Environmental Education Week was held at the Powerhouse Group
Picnic Area in Lamoille Canyon May 21 - 25. Collaborators included
the Bureau of Land Management, National Weather Service - Elko,
Nevada Department of Wildlife, Nevada Division of Forestry, and
U.S. Forest Service. Participants received information on a variety
of environmental concerns including wildfire awareness and
preparedness tips. Around 350 fifth- and sixth-grade students
attended this event.
Students listened to Bureau of Land Management representatives
during Environmental Education Week.
The Elko County Fire Protection District, Ryndon Volunteer Fire
Department and local Boy Scout volunteers hosted a booth at a Fire
Safety Event for residents of Ryndon, Osino, White Rock and
Kittridge Canyon at the Ryndon Country Store on May 19.
Approximately 30 residents attended to learn how to prepare their
homes and properties for wildfire in the wake of last year’s
devastating Oil Well Fire.
Students were able to try on some gear during the event.
13Summary Report
Eureka County
The Eureka County Department of Natural Resources (DNR) and Eureka
County Firewise Communities coordinated a poster contest for
students at Crescent Valley Elementary School. They gave a
presentation to 50 students and their teachers at the school on
April 18, with information about the poster contest and this year’s
theme. Flyers about the May 5 community event were also
distributed. Results of the poster contest were announced at that
event.
To help kick off a weekend of activities, the Eureka County DNR,
Eureka/Diamond Valley Firewise Committee and the Diamond Mountain
Future Farmers of America (FFA) students held a 5k race on May 4,
called “May the 4th Be With You” with 32 participants. Additional
sponsors of the race event included BFE Screen Printing &
Embroidery, Eureka County Public Works and Eureka County Sheriff ’s
office. The winning posters were displayed during the May 5
event
in Crescent Valley.
Smokey Bear attended the Eureka County Wildfire Awareness -
Firewise Community Day in Eureka.
Later the same day, 174 people attended the 2018 Eureka County
Wildfire Awareness-Firewise Community Day in Eureka. Attendees
interacted with volunteers and various agencies about preparing for
wildfire at booths provided by the Bureau of Land Management (BLM)
- Battle Mountain District, Diamond Mountain FFA offering free
fire-resistant plants, Eureka County 4-H, Nevada Division of
Forestry, Nevada Network of Fire Adapted Communities, Ruby Hills
Mine, U.S. Forest Service and University of Nevada Cooperative
Extension’s Ember House Youth Activity. After visiting the booths,
everyone enjoyed a free BBQ lunch and participated in a free
raffle. Attendees won items to aid them in creating defensible
space and 72-hour evacuation kits.
Attendees interacted with volunteers and various agencies about
preparing for wildfire.
Participants in the raffle could win 72-hour evacuation kits, items
to create defensible space and even a children’s bicycle.
An estimated 110 people attended the Crescent Valley event.
County-wide promotional efforts included a direct mailing to 989
residents of the Plain Talk newsletter promoting the two Firewise
events, a second direct mailing to 989 residents of a re- minder
postcard, posters and banners displayed throughout the county, and
messages placed on the Fairgrounds signs in both Crescent Valley
and Eureka.
The following day on May 5, a similar event was held at the
fairgrounds for 110 Crescent Valley residents. Informational booths
were staffed by representatives from Barrick-Cortez Mine, BLM -
Battle Mountain District, Crescent Valley Search & Rescue,
Crescent Valley Volunteer Fire Department, Diamond Valley FFA
offering free fire-resistant plants, Diamond Valley Weed District,
Eureka County Emergency Medical Services, Nevada Network of Fire
Adapted Communities and an older version of University of Nevada
Cooperative Extension’s Ember House Youth Activity. Everyone
enjoyed a free BBQ lunch and raffle.
15Summary Report
Lander County
On April 29, the Bureau of Land Management spoke to attendees about
fire prevention at an Earth Day event in Battle Mountain, held by
the Battle Mountain Band Te-Moak Tribe of Western Shoshone. A total
of 75 people attended the event.
Lincoln County
On May 23, the Bureau of Land Management, Lincoln County Department
of Emergency Management, Nevada Division of Forestry, Panaca
Volunteer Fire Department and Pioche Volunteer Fire Department held
a Fire Prevention Awareness BBQ at the Mt. Wilson Volunteer Fire
Station. The event proved successful as it drew 40 residents, who
were able to meet one- on-one with their fire department
representatives and learn how to prepare their homes and community
for wildfire.
Humboldt County
From May 21-22 the Bureau of Land Management (BLM) and U.S. Forest
Service (USFS) participated in Nevada Outdoor School’s Ecology Fair
at the Winnemucca Community Garden. During this field trip, 4th
graders visited different booths run by AmeriCorps, BLM and USFS.
The children learned about fire safety, seed planting, animal
adaptations, and the local ecosystem. Students also participated in
an ecology-based scavenger hunt where they searched for living and
non-living things, discovered how organisms use water, and looked
for different water sources. A total of 400 students attended the
event.
Lyon County
A wildfire awareness and information display was set up throughout
May in the main area of the Smith Library, courtesy of the Smith
Valley Conservation District. This community is a small, rural
ranching community, with the library often serving as a gathering
spot. It was estimated that 1,775 local residents visited the
library during the month.
The North Lyon County Fire Protection District’s Annual Open House
was on May 5. The Bureau of Land Management and the North Lyon Fire
Protection District were among a few of the partnering agencies.
Attendees could go on a station and fire engine tour, view
equipment demonstrations, observe Naval Air Station Fallon’s Live
Fire F-18 Prop or interact with University of Nevada Cooperative
Extension’s Ember House Youth Activity. An impressive 250 people
attended the event.
The Smith Valley Fire Protection District also held their Eighth
Annual Fire Station Open House on May 5. Supported by the Bureau of
Land Management, Smith Valley Conservation District and University
of Nevada Cooperative Extension, 10 participants met with volunteer
firefighters and agency representatives and received free
educational materials to help them prepare their home for wildfire.
The Cooperative Extension’s Juniper Toss Youth Activity was also
available for children and adults alike.
17Summary Report
Nye County
The Bureau of Land Management participated in the 48th Annual Jim
Butler Days Parade in Tonopah on May 26. The event honors Jim
Butler, a rancher who is credited for finding a silver ore that led
to the booming mining industry in Tonopah. Following the parade,
participants could visit with Smokey Bear. Approximately 500 people
attended the parade.
Storey County
On May 6th, Peas & Carrots Child Care held their annual
Children’s Day on the Comstock at Miners Park in Virginia City.
Supported by CASA, Storey County, Storey County Fire Protection
District (FPD) and others, 560 participants enjoyed face painting,
live music, free food, prizes, games and activities, including
University of Nevada Cooperative Extension’s Ember House Youth
Activity which was run by Storey County Fire Protection
District.
Storey County FPD organized two ember-awareness days for elementary
schools in their district. The first was held at Hillside
Elementary School on May 8. Approximately 70 students and their
teachers participated by listening to a presentation in the
multipurpose room, followed by the Cooperative Extension’s
interactive Ember House Youth Activity. Students learned fire
prevention and wildfire awareness tips to reduce the risk of home
ignition from embers during a wildfire. The second event at Hugh
Gallagher Elementary School reached 120 students and their
teachers. Cooperative Extension’s Living With Fire Program
representatives also participated with the Ember House Youth
Activity.
Firefighters with the Storey County FPD conducted courtesy
defensible space inspections throughout the month. They reached
residents in approximately 360 homes in the Virginia City Highlands
and Mark Twain communities. The inspections continued to take place
in June and July.
The Ember House Youth Activity at Hugh Gallagher Elementary
School.
Children learned to “be ember aware” during a school presentation
and activity at Hugh Gallagher Elementary School.
Washoe County
A wildfire awareness presentation was given by University of Nevada
Cooperative Extension’s Ed Smith and Jamie Roice-Gomes during the
Media Training Day held on May 1. Participants learned about the
many Living With Fire Program resources they might find helpful
during a wildfire incident, such as the evacuation recommendations
located on the website. A total of 40 representatives from the
media participated in the event, which was organized by North Lake
Tahoe Fire Protection District with support from the Sierra Front
Wildfire Cooperators.
Chanse Hunwardsen of Nevada Division of Forestry gave a defensible
space inspection to residents in the River Mount Park Fire Adpated
Community Group.
Community leader Sue Markert applied for and received one of the
150 project funding awards from State Farm Insurance and the
National Fire Protection Association. On May 5, the River Mount
Park Fire Adapted Community Group held a clean-up/educational day
aimed at removing fuels around homes and educating homeowners. The
award was used to purchase food and beverages, work gloves, weed
killer, trash bags, n90 facemasks, a truck rental to remove fuels,
and gas for the truck rental. A representative from the Nevada
Division of Forestry (NDF) performed a
Defensible Space Inspection on a neighbor’s home with the group in
attendance. Following the inspection, homeowners could register
with the local Emergency Notification System, Code Red. After,
residents attended a potluck lunch and discussed possible ways to
remove hazardous fuels. Promotional efforts included flyers that
were distributed via email and direct mail to homeowners in this
community. Shortly after the event, four homeowners decided to
collaboratively contract with NDF’s Conservation Crews to have the
defensible space inspection recommendations applied and hazardous
fuels removed.
19Summary Report
The Battle Born Trail Series: Fire Up for Firefighters Multi-hour
Trail Run and fundraiser event was held on May 6 at Bartley Ranch
Regional Park. It was hosted by Cooperative Extension’s Living With
Fire Program in partnership with the Bureau of Land Management
(BLM) - Nevada State Office and Desert Sky Adventures. A total of
176 runners competed in either the one, three, six or 12-hour
category to see how many laps around the one-mile flat, dirt trail
loop they could complete in the chosen amount of time. Funding for
race management was provided by a Community Assistance Agreement
from BLM-Nevada State office in cooperation with Cooperative
Extension’s Living With Fire Program. Desert Sky’s proceeds from
participant fees totaled more than $5,823.40 and were donated
to
the Nevada Local Assistance State Team (LAST) Program.
Additional contributions included sponsored breakfast burritos from
State Farm Insurance, entries from Desert Sky Adventures, Smokey
Bear dolls from BLM - Nevada State Office and additional
contributions from Eclipse Pizza, Reno Running Company, Sierra
Sciences and Tailwind Nutrition. In addition to the runners,
approximately 149 others came out to cheer them on and participate
in the Wildfire Awareness and Fire Prevention Treasure Hunt,
coordinated by the U. S. Forest Service (USFS)-Humboldt Toiyabe
National Forest. Participants completed their scavenger hunt card
by visiting with each of the program partners’ display or activity,
which included engines from BLM, NDF, and TMFPD, and a prevention
trailer from the Nevada State Fire Marshal Division, and tables of
information from Washoe County Regional Animal Services and
Cooperative Extension’s Living With Fire, SNAP-Ed Sugar Shockers
and Radon Programs. Completed cards could be turned in for a Smokey
Bear doll, courtesy of BLM.
Runners at the starting line of the three-hour category.
Smokey Bear interacted with a child during the multi- hour trail
run.
BLM crews cheered on runners as they passed by.
Promotional efforts for the race included: flyers and announcements
distributed via email and social media, more than 2,000 flyers
included in race packets of earlier races by Desert Sky Adventures,
a media release, a mini-PSA radio campaign that ran on KBUL from
April 9 to May 5th, a taped radio interview on News Talk 780 KOH’s
Nevada Outlook, a Facebook Live! interview about Nevada LAST on
April 25 with 253 views, and two paid ads on Facebook. BLM
firefighters and Smokey Bear also attended a previous Desert Sky
Adventures race to promote the Battle Born Trail Run. The first
Facebook ad posted in February to announce that registration had
opened reached 5,834 people, and the follow-up ad was posted April
20 to May 5 and reached 14,900 people. Three weeks before the race,
a flyer was emailed to more than 8,000 Washoe County School
District employees to encourage participation in the “Scavenger
Hunt” activity and the race. The race event was also posted at the
park entrance sign as a coming event. Samples of the promotional
efforts are shown below.
BATTLE BORN TRAIL SERIES: FIRE UP FOR FIREFIGHTERS MULTI-HOUR
RUN
ABOUT THE RACE: Choose your time: 1-hour (9am start), 3-hours (8am
start), 6-hours (7am start) or 12-hours (6am start). Then run or
walk any distance during that time while supporting a terric cause.
Benet: 100% of the proceeds will stay local to benet Nevada Local
Assistance State Team (LAST), which supports the families of fallen
reghters and those injured in the line of duty. Registration fees
start at $35.00 before April 22 for the one-hour category, and
include fun SWAG, lots of food and refreshments, and beer for
adults to celebrate your run.
To register, visit desertskyadventures.com
Persons in need of special accommodations or assistance should
contact Jamie Roice-Gomes at 775-336-0261 at least three days prior
to the race, or by May 2.
Sunday, May 6, 2018 Bartley Ranch Regional Park, Reno
FREE FAMILY FUN: • Explore fire engines and other emergency
vehicles. • Meet Smokey Bear! • Participate in the Wildfire
Preparedness and Prevention Scavenger Hunt with fun prizes,
starting at 10:30am.
The University of Nevada, Reno is committed to providing a place of
work and learning free of discrimination on the basis of a person's
age, disability, whether actual or perceived by others (including
service-connected disabilities), gender (including pregnancy
related conditions), military status or military obligations,
sexual orientation, gender identity or expression, genetic
information, national origin, race, or religion. Where
discrimination is found to have occurred, the University will act
to stop the discrimination, to prevent its recurrence, to remedy
its eects, and to discipline those responsible.
RACE
SCAVENGER
HUNT
FOOD &
MORE!
BATTLE BORN TRAIL SERIES: FIRE UP FOR FIREFIGHTERS MULTI-HOUR
RUN
ABOUT THE RACE: Choose your time: 1-hour (9am start), 3-hours (8am
start), 6-hours (7am start) or 12-hours (6am start). Then run or
walk any distance during that time while supporting a terric cause.
Benet: 100% of the proceeds will stay local to benet Nevada Local
Assistance State Team (LAST), which supports the families of fallen
reghters and those injured in the line of duty. Registration fees
start at $35.00 before April 22 for the one-hour category, and
include fun SWAG, lots of food and refreshments.
To register, visit desertskyadventures.com Persons in need of
special accommodations or assistance should contact Jamie
Roice-Gomes at 775-336-0261 at least three days prior to the race,
or by May 2.
The University of Nevada, Reno is an EEO/AA institution.
Sunday, May 6, 2018 Bartley Ranch Regional Park, Reno
FREE FAMILY FUN: • Explore fire engines and other emergency
vehicles. • Meet Smokey Bear! • Participate in the Wildfire
Preparedness and Prevention Scavenger Hunt with fun prizes,
starting at 10:30am.
21Summary Report
BLM-Carson City District collaborated with Truckee Meadows Fire
Protection District (TMFPD) and volunteer firefighters from Silver
Lake Fire Station 221 with additional support from Cooperative
Extension and Moana Nursery, to host their annual Junk the Junipers
event on May 12. The event was held in the lot adjacent to TMFPD’s
Station 221. A total of 42 households participated, and brought in
129 truckloads of ornamental junipers and other hazardous
wildfire
fuels they had removed from their property for free disposal.
Participants received a coupon from Moana Nursery valid for 20
percent off of a good plant choice replacement shrub. BLM crews
collected and chipped the woody vegetation during the event, and
left the chipped materials on site for residents to use.
Cooperative Extension and volunteer fire department representatives
staffed the event and distributed Living With Fire Program
publications as participants exited the area. This event has grown
since last year with a slight increase in participation.
Volunteer Dale Hildebrant helped to man the LWF booth during the
Junk the Juniper event.
Truckee Meadows Fire Protection District’s Maureen O’Brien spoke
with residents before they dropped off their woody
vegetation.
A BLM crew chipped the woody vegetation during the Junk the Juniper
event.
NDF hosted their annual Junk the Junipers event on May 12, with
additional support from Cooperative Extension and Moana Nursery.
The event was conducted at the NDF Eastlake/ Washoe Valley
location. A record number 135 households participated, and brought
in 245 truckloads of ornamental junipers and other hazardous
wildfire fuels they had removed from their property for free
disposal. Participants received a coupon from Moana Nursery, valid
for 20 percent off of a good plant choice replacement shrub. NDF
crews collected the fuels to be chipped or burned at a later date.
Promotional efforts included a flyer that was distributed in the
community via social media
and email by NDF, Cooperative Extension and community partners such
as the Washoe Valley Alliance and others. A banner was displayed on
NDF’s fence that advertised the date of the event. Also, a Facebook
Live! interview of a NDF representative conducted by Cooperative
Extension’s Living With Fire Program received 743 views. This year
was the most successful to date as the event experienced a 68%
increase in households that participated and an 85% increase in
truck loads over last year’s results.
Vechicles lineed up to drop off woody vegetation during the annual
Junk the Junipers event.
The NDF crew unloaded the woody vegetation to be chipped or burned
at a later date.
A Living With Fire table was set up to greet participants, offer
additional informaiton and to provide a 20% off coupon for a
replacement shrub from Moana Nursery .
23Summary Report
The Reno-Sparks Indian Colony held an evacuation preparedness
event, with participation from the American Red Cross.
Approximately 60 residents participated.
Various agencies and organizations participated in the Bi- state
Evacuation Drill.
Multiple emergency response representatives and others from Nevada
and California collaborated in a full-scale simulated wildfire
evacuation drill in North Lake Tahoe on May 19. A total of 1,100
residents from Incline Village, Crystal Bay and Kings Beach
received emergency notification calls and were asked to voluntarily
evacuate to the Tahoe Biltmore in Crystal Bay. A safety fair was
held at the evacuation center, providing wildfire and other
emergency preparedness information. Along with helping residents
understand what takes place during an evacuation, the drill helped
neighboring states, counties and other agencies to work through
potential problems that can occur during an evacuation. Some
partnering agencies included: American Red Cross, Cal Fire,
California Highway Patrol, Incline Village General Improvement
District, Nevada Highway Patrol, North Lake Tahoe Fire Protection
District, North Tahoe Fire Protection District, Placer County
Emergency Management, Placer County Sheriff ’s Department, Washoe
County Emergency Management, and Washoe County Sheriff ’s Office. A
total of 1,531 people participated in this important evacuation
drill.
Washoe County K-9 Partners’ 2nd Annual Barks and Badges, a
family-friendly event was held May 19 at Bartley Ranch Regional
Park. Attendees could watch the dogs in action, participate in a
Q&A session and even pet them. TMFPD provided wildfire
preparedness information and was among the many collaborators who
hosted booth displays with information and entertainment. The
popular event drew around 1,500 people.
The Washoe Valley Alliance community group organized their 5th
Annual Celebrate Washoe Valley event on May 19 at Washoe Lake State
Park. Collaborators at the event provided displays of information
and services and included American Red Cross, Bowers Mansion/ Davis
Creek Park, BLM-Carson City District, Boy Scouts Troop 150, Keep
Truckee Meadows Beautiful, Lahontan Audubon Society, Nevada
Department of Wildlife, NDF, Northern Nevada Bluegrass Association,
Truckee Meadows Fire Protection District, Truckee Meadows Parks
Foundation, Scenic Nevada, South Valleys Library, U.S. Forest
Service, Washoe County Regional Parks, Washoe Lake State Park,
Washoe Valley Garden Group, Wild Animal Infirmary, University of
Nevada Cooperative Extension’s Master Gardener Program, the Living
With Fire Program’s Juniper Toss Youth Activity and many others.
More than 350 people attended the event throughout the day.
Kevin Kranz of BLM and Smokey Bear interacted with children during
the assembly.
BLM-Carson City District partnered with the Reno Rodeo Association
and Reno Rodeo Foundation to participate in Reno Rodeo Reading
Roundup assemblies held at 13 at-risk Title I elementary schools
located in Washoe County throughout May. The Reno Rodeo Reading
Roundup is a literacy program for first grade students that focuses
on their version of the three R’s – Reading, Rodeo, and
Responsibility. During the assemblies, representatives from BLM
provided instructions on fire prevention, campfire safety, and the
story of Smokey Bear. They explained that
May is Nevada Wildfire Awareness Month and invited students and
their families to participate in local events. A total of 982
students participated this year, all received a “high five” or hug
from Smokey Bear along with a Smokey Bear goodie bag.
25Summary Report
White Pine County
The U.S. Forest Service participated in two community events in
Ely: The Boy Scouts of America’s Fire Safety Day on May 3, reaching
20 participants, and the Day of the Child event on May 4, with 100
participants. They distributed fire prevention and wildfire
awareness information at both events.
Nevada Interagency Wildfire Prevention Team
The Nevada Interagency Wildfire Prevention Team, comprised of
representatives from the Bureau of Land Management, Nevada Network
of Fire Adapted Communities and U.S. Forest Service toured the
state to distribute wildfire safety/prevention materials and
increase awareness of safe target shooting, roadside fire hazards,
OHV precautions, responsible debris burning and preparing for
wildfire by joining the Nevada Network of Fire Adapted Communities.
The team visited various locations and people, including gas
stations, city and county officials, and state parks in addition to
performing media interviews. In total, the team visited 442
locations, had 1,416 direct contacts, disseminated 17,551 fire
prevention items and 170 banners and gave 14 radio and television
interviews. The tour began May 18 in Las Vegas and concluded June 1
in Carson City, reaching Nevadans in 15 counties: Carson City,
Clark, Douglas, Elko, Esmeralda, Eureka, Humboldt, Lander, Lincoln,
Lyon, Nye, Pershing, Storey, Washoe and White Pine.
Michael Beaudoin of the Nevada Network of Fire Adapted Communities
and Clint Mothershead of BLM at a radio interview.
Jennifer Diamond of the U.S. Forest Service hung up a fire
prevention banner.
Proclamations and Resolutions
County proclamations or resolutions were issued by 11 Nevadan
counties. A representative from the Nevada Wildfire Awareness Month
(NWAM) planning group or local fire participated whenever possible
to accept the document and deliver a brief overview of the message
and purpose of NWAM. Partners on this effort included the Bureau of
Land Management - Carson City, Winemucca and Southern District;
Carson City Fire Department; City of Elko Fire Department; East
Fork Fire Protection District; Eureka Department of Natural
Resources; Lake Mead National Park Service; Lincoln County Fire
Protection District; Lincoln County Department of Emergency
Management; Mount Charleston Fire Protection District; Nevada
Division of Forestry; North Lake Tahoe Fire Protection District;
North Lyon County Fire Protection District; Skyland Fire Adapted
Community; Storey County Fire Protection District; Truckee Meadows
Fire Protection District; and University of Nevada Cooperative
Extension and U.S. Forest Service - Humboldt Toiyable National
Forest.
Locally, a proclamation was issued from Smith Valley Fire
Protection District.
For the tenth year in a row, a multi-state proclamation was issued
proclaiming May as Wildfire Awareness Month. This collaborative
effort included California, Colorado, Idaho, Montana, Nevada, North
Dakota, Oregon, South Dakota, Utah and Washington. Collaborating
entities included the Governors of each state; Colorado State
Forest Service; Idaho Firewise; Keep Montana Green; Keep Oregon
Green Association; Nevada Department of Conservation and Natural
Resources; Nevada Division of Forestry; South Dakota Wildland Fire
Division; University of Nevada Cooperative Extension; Utah Division
of Forestry, Fire and State Lands; and Washington Department of
Natural Resources, Urban & Community Forestry Wildfire
Division.
Left to Right: Tiege Downes - Lake Mead National Park Extension,
Tyler Hecht - BLM Southern Nevada, Raul Arroyo - NDF Southern
Region, Brent Van Gundy - USFS Southern Region and Jorge Gonzales -
Mount Charleston Fire Protection District received the NWAM
Proclamation from the Clark County Commissioners.
27Summary Report
Carson City Fire Department’s Rodd Rummel, Cooperative Extension’s
Ed Smith and Jamie Roice-Gomes accepted the NWAM Proclamation from
the Carson City Board of Supervisors.
Steven Hamilton of the Elko County Fire Protection District
accepted the NWAM 2018 proclamation from Elko County
Commissioners.
Statewide Promotional Efforts
Display Ads
“Nevada Magazine”, a division of the Nevada Commission on Tourism,
sponsored a half-page ad in their May/June edition. The 80 page
magazine has a statewide distribution/circulation of 20,000. They
also included a half-page ad in the May/June edition of Nevada
Events & Shows, which has a statewide distribution/circulation
of 40,000 at the Reno-Tahoe International Airport, chamber offices,
AAA offices and visitor centers throughout the state, mainly
targeting tourists.
“Community Living Magazine”, a regional publication focused on
Northern Nevada’s rural com- munities, featured a half-page ad in
their April/May edition. Approximately 6,000 copies of the magazine
were distributed from Fallon to Wells via countertop displays,
magazine racks and outdoor media boxes located at or in local
businesses.
The Nevada Cattlemen’s Asso- ciation sponsored ads in “Sage
Signals”, their official magazine. They included a half-page ad in
the April printed edition and May electronic edition. They also
fea- tured a wildfire awareness article provided by University of
Nevada Cooperative Extension, in the May edition. Their circulation
of print- ed copies is 470 with free access to the magazine on
their website.
29Summary Report
Giveaway Item
An indoor/outdoor wall thermometer was developed as the promotional
item, incorporating this year’s message and graphic. A supply of
1,330 1 ½-inch by 6 ½-inch full color wall thermometers were
purchased using funds provided by a Community Assistance Agreement
from the Bureau of Land Management (BLM)-Nevada State Office in
cooperation with Cooperative Extension’s Living With Fire Program.
An additional supply of 170 thermometers were purchased by the
Eureka Firewise Communities for their local events. Forty
thermometers per event were provided upon request for use
statewide. A total of 580 thermometers were distributed during NWAM
events in 11 counties: Carson City, Clark, Douglas, Elko, Eureka,
Humboldt, Lincoln, Lyon, Storey, Washoe and White Pine.
Poster
A wildfire awareness poster was developed based on this year’s
theme, focusing mainly on the important message. A total of 500 11
by 17-inch posters were printed using funds provided by a Community
Assistance Agreement from BLM-Nevada State Office in cooperation
with Cooperative Extension’s Living With Fire Program, with 371
copies distributed and posted in all counties throughout Nevada.
Many of the posters will remain in place throughout the
summer.
Social Media
Social media efforts aggressively promoted events and shared tips
on how to prepare for wildfire, regardless of the season. During
the period of April 2 - June 1, a total of 36 NWAM-related posts
were featured on University of Nevada Cooperative Extension’s
Living With Fire Program Facebook page, reaching 12,847 people and
gaining 57 new followers (likes). This is due in part to cross
promotion/sharing by program partners, including the BLM, National
Weather Service (NWS)- Reno, Nevada Division of Forestry (NDF),
North Lake Tahoe Fire Protection District, Reno Fire Department,
Tahoe Douglas Fire Protection District, Truckee Meadows Fire
Protection District, U.S. Forest Service (USFS), Cooperative
Extension’s Master Gardener Program, as well as by community
leaders. The majority of the 960 followers are located in nine
counties (Carson City, Churchill, Clark, Douglas, Elko, Eureka,
Humboldt, Lyon, and Washoe) with additional followers in eight
other states (Arizona, California, Colorado, New Mexico, Ohio,
Oregon, Tennessee, and Washington), the District of Columbia, and
28 foreign countries.
31Summary Report
The most effective posts included: A post on May 27 stressing the
importance of completing a home inventory, that received the
highest number of organic post views reaching 1,420 people and was
shared seven times; a post on May 11 featuring a reminder to
practice a family evacuation that reached 1,398 people and was
shared nine times; and a post on May 30 listing essential elements
of a to-go bag that reached 1,333 people and was shared 14
times.
Additional social media activity included 10 NWAM-related posts by
NDF on their Facebook page, that reached 2,035 people, and a post
on May 6 by the USFS-Humboldt Toiyabe National Forest featuring the
race event on May 6 that reached 1,108 people.
The NWS-Reno partnered with Cooperative Extension on a Facebook
Live! “Jamie Talks About” post on May 2 to discuss how weather
plays a factor in wildfires year round, and was viewed 1,760 times.
This was followed by a series of posts throughout the week about
weather-related fires that occurred in different seasons, reaching
51,607 views.
Facebook LIVE! was also used on April 25 at Bartley Ranch to help
promote the race event and fundraiser for Nevada Local Assistance
State Team, and was viewed 253 times. An NDF representative was
featured on Facebook LIVE! during their Junk the Junipers event on
May 12, receiving 722 views.
Local Promotional Efforts
Banners
Outdoor vinyl banners were designed to coordinate with the poster
graphics and a supply of 60 were purchased using grant funds
provided by a Community Assistance Agreement from the Bureau of
Land Management (BLM)-Nevada State Office with additional support
from a State Fire Assistance Grant from the Nevada Division of
Forestry and U.S. Forest Service in cooperation with University of
Nevada Cooperative Extension’s Living With Fire Program. An
additional supply of 13 banners were purchased directly by the US
Forest Service - Humboldt Toiyabe National Forest for distribution
throughout their district. The 8 by 3-foot vinyl banners were
displayed near the entrances to many of Nevada’s wildland-urban
interface communities, at fire stations, on fences, in front of
county buildings, or posted during events in the following 13
counties: Carson City, Clark, Douglas, Elko, Eureka, Humboldt,
Lander, Lincoln, Lyon, Nye, Pershing, Storey, and Washoe.
A banner was displayed at the front entrance to Hugh Gallagher
Elementary School in Storey County.
The 40-foot banner was displayed over Main Street in downtown
Carson City.
A 40-foot banner containing this year’s message was displayed in
two locations during the month: on Main Street in downtown Carson
City from April 30 to May 6, thanks to the efforts of Carson City
Fire Department, and at the main entrance to the Virginia City
Highlands community in Storey County from May 8 to June 21, thanks
to the efforts of the Storey County Fire Protection District.
33Summary Report
Digital Marquees
The digital marquee program continues to be an effective part of
NWAM’s promotional efforts. This year, nine casino properties and
three non-casino locations participated for a total of 12 digital
signs. The casino signs were located in five counties: Bodine’s
Casino and Casino Fandango in Carson City, Carson Valley Inn in
Douglas County, Red Lion Hotel & Casino in Elko County, Pioneer
Crossing-Dayton, Pioneer Crossing-Fernley, and Pioneer
Crossing-Yerington in Lyon County, and Bonanza Casino and Nugget
Casino Resort in Washoe County. The non-casino digital signs were
provided courtesy of Carson City Community Center in collaboration
with Carson City Fire Department; in front of the main station of
the Carson City Fire Department; and University of Nevada, Reno’s
Lawlor Events Center.
A sample of digital signs that displayed the wildfire awareness
message throughout the month.
Dynamic Message Signs
The Nevada Department of Transportation – Division II in Northern
Nevada participated again this year by featuring the wildfire
awareness message on their Dynamic Message Signs located in or near
wildland-urban interface communities within their division. These
signs are primarily used for “Amber Alerts” and traffic delay
messages. The signs utilized for this effort were located in Carson
City, Douglas County, and Washoe County and displayed the following
message throughout May: “PREPARE NOW! / WILDFIRE KNOWS NO
SEASON.”
Media
Feature articles and releases submitted to local media for events
taking place in their area resulted in four live or recorded
interviews airing on three network television stations, one
in-studio radio interview, at least four articles in three local
newspapers, and many online articles and mentions by various media
outlets. This activity helped increase the reach of our message and
boosted attendance at local events.
Public Service Announcement (PSA) campaigns for radio and
television were developed and launched in early May with two
television networks and two radio stations. A 30-second message was
developed for television featuring four recent fires that destroyed
homes, one for each season, and provided a preparedness tip for
each season. A longer 60-second message was developed for radio.
The Living With Fire Program’s manager and outreach coordinator,
Jamie Roice-Gomes, provided additional voice talent for both the
radio and television spots. Throughout May, the 30-second PSA was
broadcast on KRNV-News 4 a total of 43 times and on KTVN-Channel 2
a total of 29 times. The 60-second PSA was aired on Cumulus Radio’s
KKOH-News Talk a total of 47 times, and on KBUL a total of 39
times. The coverage area included parts of 14 counties, with the
exception of Clark, Lincoln and White Pine Counties. Funding for
these campaigns was provided by a WUI/Community Assistance Grant
from the Bureau of Land Management - Nevada State Office and a
State Fire Assistance Grant from the Nevada Division of Forestry
and U.S. Forest Service with additional support for the television
campaign from the Sierra Front Wildfire Cooperators in cooperation
with Cooperative Extension’s Living With Fire Program. The PSAs
will continue to air throughout the summer.
35Summary Report
Date(s) Event or Activity Partner(s) Direct Mail/Dist Direct
Indirect
1 April - May Posters displayed various locations
BLM-Carson City District, CCFD, Casino Fandango, Galaxy Theater,
NDEM, NDF, NSFM, USFS, UNCE
2 April 13 Door-to-door distribution of community event flyer to
Lakeview Community
CCFD, CERT volunteers, Lakeview FAC Network Community, UNCE
230
3 April 18 Article about NWAM and upcoming events featured on
CarsonNow.org CarsonNow.org, UNCE
4 April 25 Wildfire awareness presentation at the Governor's 2018
Fire Season Briefing
BLM-Carson City District, DEM, NOAA, NV Air National Guard, NDF,
Nevada Fire Chiefs Association, UNR, UNCE, USFS 40
5 May Banners displayed in communities
BLM - Carson City District, CCFD, Carson High School, Nevada
Department of Education, USFS
6 May Message on Casino Fandango marquee Ann Grant, Casino
Fandango, UNCE
7 May Message on Carson Community Center marquee
Carson City Community Center, CCFD, UNCE 540,000
8 May Message on CCFD station 51 digital sign Carson City Fire
Department 9 May Message on NDOT's DMS NDOT-District II, UNCE
10 May Message on Bodine's Casino marquee Bodine's Casino,
UNCE
11 May 3 County proclamation issued Carson City Board of
Supervisors, CCFD, UNCE 40
12 May 7 Article about NWAM and good plant choices JoAnne Skelly,
Nevada Appeal 16,804
13 May 9
Article from NDF about NWAM and upcoming events featured on
CarsonNow.org website CarsonNow.org, NDF
14 May 10 Article from NDF about NWAM and upcoming events Nevada
Appeal, NDF
15 May 19 Lakeview Community Cleanup and Picnic
CCFD, CERT Volunteers, Lakeview FAC Network Community, UNCE
22
16 May 19 Carson City Community Green Waste Collection Day CCFD
25
17 May 26 Carson City Train Museum Smokey, Display Booth USFS
75
18 May 29 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 669 53
19 April 5 County Proclamation issued BLM Carson City District 20
20 April-May Posters displayed UNCE 21 May Banner BLM Carson City
District
22 April - May Posters displayed various locations BLM-Southern
District, Clark County FD, Mt. Charleston FPD, NDF, UNCE
23 May Banners displayed in communities BLM-Southern District, Mt.
Charleston FPD, NDF, UNCE, USFS
Clark
Carson City
24 May 1 County proclamation issued
BLM-Southern District, Clark County, Clark County FD, Lake Mead
National Park, Mt. Charleston FPD, NDF - Southern Region, USFS
50
25 May 5 Wildland Fire Assessment Program Mt. Charleston FPD
5
26 May 18 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 675 26
28 May 19 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 1365 71
29 May 20 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 425 15
30 June 2 Mt. Charleston Pine Needle Clean-Up Event
BLM-Southern District, Clark County FD, Community volunteers (Liz
Claggett, Tom Claggett, Tom Padden), Friends of Mt. Charleston,
Metro Volunteer Police, Mt. Charleston FPD, Mt. Charleston Resort
and Lodge, Republic Services 100
31 April - May Posters displayed various locations BLM-Carson City
District, East Fork FPD, Holbrook Highlands FAC, USFS, UNCE
32 May Banners displayed various locations Douglas County CERT,
East Fork FPD, USFS, UNCE, Sierra Front Dispatch
33 May 1 - 31 Message on NDOT's DMS NDOT-District II, UNCE
34 May 1 - 31 Message on Carson Valley Inn marquee Carson Valley
Inn Hotel & Casino, UNCE
35 May 5 Fuels Reduction and Educational Dumpster Project
Douglas County CERT, Douglas County Disposal, Holbrook Highlands
FAC, NFPA, State Farm Insurance, UNCE 10
36 May 12 Carson Valley Youth Day Ducks Unlimited, USFS 50
37 May 12 Washoe Tribe Earth Day BLM - Carson City District, Washoe
Tribe 200 38 May 17 County proclamation issued Ann Grant, East Fork
FPD 30
39 May 19 Douglas County CERT Safety Day
Ann Grant, BLM - Carson City District, Care Flight, Casino
Fandango, COD Casino, Douglas County CERT Volunteers, Douglas
County Seratoma, Douglas County Services (Emergency Management,
Flood Management, Sheriff's K-9 Unit, Motorcycle Patrol, Mounted
Posse, and Mobile Dispatch), East Fork FPD, NDF, Nevada State Flood
Control, NV Energy, Siera Ham Radio Operators, Southwest Gas,
Tahoe-Douglas Bomb Squad, Tahoe Douglas FPD, USFS, UNCE. 350
40 May 25 Jacks Valley Read-A-Thon Jacks Valley Elementary School,
NDF 450
Douglas
37Summary Report
41 May 29 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 457 17
42 April - May Posters displayed various locations BLM-Elko
District, Elko County FPD, Elko FD, NDF, NNFPG, USFS, UNCE
43 April 19 County proclamation issued BLM, Elko County, Elko
County FPD 40
44 May Banners displayed in various locations BLM-Elko District,
City of Elko FD, Elko County FPD, NDF, NNFPG
45 May Message on the Red Lion Hotel & Casino marquee Red Lion
Hotel & Casino, UNCE
46 May 2 County proclamation issued BLM, City of Elko Fire
Department, Elko County Fire Protection District
46 May 12 - 13 Wildfire awareness and prevention booth at the Home
& Business Expo USFS 100
47 May 19 Fire Safety Event for Ryndon, Osino, White Rock and
Kittridge Canyon
Boy Scout of America volunteers, Elko County FPD, Ryndon Volunteer
Fire Department 30
48 May 21 - 25 Powerhouse Picnic Area Environmental Education
Week
BLM-Elko District, National Weather Service - Elko, NDOW, NDF, USFS
350
49 May 24 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 512 34
50 May 25 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 416 65
51 May 26 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 1647 24
52 May 27 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 896 3
53 May 29 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 278 4
54 May 30 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 582 23
55 April - May Posters displayed various locations BLM - Desert
Basin Zone, USFS, UNCE
56 May 21 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 32 1
57 April 18
Eureka County DNR, Eureka County Firewise Communities, Eureka
County School District, UNCE 50
58 April 20 County Resolution issued
Eureka County, Eureka County Department of Natural Resources,
Eureka County Firewise Communities, UNCE 1
Esmeralda
Elko
Eureka
59 April 20
Direct mailing of event flyer in Plain Talk newsletter to Eureka
County residents promoting Firewise events
Eureka County DNR, Eureka County Firewise Communities, Eureka
County Public Works Dept. 989
60 April 26
Direct mailing of postcards to Eureka County residents promoting
Firewise Events
Eureka County DNR, Eureka County Firewise Communities 989
61 April 30 Distribution of event flyer to Eureka Elementary
School
Eureka County DNR, Eureka County Firewise Communities, Eureka
County School District, UNCE 163
62 April - May Posters displayed various locations
BLM-Battle Mountain District, Eureka County DNR, Firewise
Communities USA, Eureka County Public Works, USFS, UNCE
63 April - May Message on Crescent Valley Fairgrounds Marquee
Crescent Valley Fairgrounds, Eureka County DNR, Eureka County
Public Works Dept
64 April - May Message on Eureka Fairgrounds Marquee Eureka
Fairgrounds, Eureka County DNR, Eureka County Public Works
Dept.
65 May Banners displayed in Crescent Valley and Eureka
Eureka County DNR, Eureka County Public Works, UNCE, USFS
66 May 4 May The 4th Be With You 5k Race
BFE- Screen Printing & Embroidery, Diamond Mountain FFA, Eureka
County Department of Natural Resources, Eureka/Diamond Valley
Firewise Committee, Eureka County Public Works Dept, Eureka County
Sheriff's Office 32
67 May 4 Eureka/Diamond Valley Firewise Day
BFE Screen Printing & Embroidery, BLM- Battle Mountain
District, Diamond Mountain FFA, Elko Mining Group-Ruby Hill Mine
LLC., Eureka/Diamond Valley Firewise Community, Eureka County
Emergency Medical Services, Eureka Lions Club, Eureka County DNR,
Eureka County VFD, Eureka County 4-H, Eureka County Sheriff's
Office, Eureka County Public Works, Firewise Communities USA,
Friends of Smokey Bear, Raines Market, USFS-Austin Ranger District,
UNCE 174
39Summary Report
Barrick Gold- Cortez Mine, BFE Screen Printing & Embroidery,
Bureau of Land Management-Battle Mountain District, Crescent Valley
Volunteer Fire Department, Crescent Valley/Beowawe Firewise
Committee, Diamond Mountain FFA, Diamond Valley Weed District,
Eureka County, Eureka County Department of Natural Resources,
Eureka County Emergency Medical Services, Eureka County Public
Works Department, Eureka County School District, Eureka County
Sheriff's Office, Firewise Communities USA, Golden Oldies, Nevada
Network of Fire Adapted Communities, NV Division of Forestry, South
Fork Hardware - Eureka, Sysco Corporation, UNCE 110
69 May 27 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 838 3
70 April 23 County proclamation issued BLM-Winnemucca District,
Humboldt County 15
71 May Banners displayed in various locations BLM-Winnemucca
District, NDF, Winnemucca City Fire Department, USFS
72 May Posters displayed in various locations BLM, NDF, USFS,
UNCE
73 May 21 - 22 Humboldt County Ecology Fair
AmeriCorps, BLM-Winnemucca District, Nevada Outdoor School, U.S.
Forest Service, Winnemucca Community Garden 400
74 May 24 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, USFS, The Network 150 11
75 May 25 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, USFS, The Network 500 126
76 May 26 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, USFS, The Network 324 54
77 April 26 Proclamation issued BLM - Battle Mountain District
6
78 April 29 Earth Day in Battle Mountain
BLM - Battle Mountain District, Battle Mountain Band Te-Moak Tribe
of Western Shoshone 75
79 April - May Posters displayed various locations BLM, UNCE 80 May
Banner displayed BLM
81 May 22 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 111 2
Humboldt
Lander
82 May 23 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 6 2
83 May 24 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 169 9
84 March 19 County proclamation issued
Lincoln County, Lincoln County Department of Emergency Management,
Lincoln County FPD 10
85 May Banners displayed in various locations BLM-Winnemucca
District, Lincoln County FPD, NDF
86 May Posters displayed in various locations UNCE
87 May 21 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 738 40
88 May 22 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 148 5
89 May 23 Fire Prevention Awareness BBQ Mt. Wilson
BLM, Lincoln County Department of Emergency Management, NDF, Panaca
VFD, Pioche VFD 40
90 May 25 Article in the Lincoln County Record about NWAM and
upcoming event Lincoln County Fire Protection District 5,000
91 April 9 Smith Valley Fire Protection District Proclamation
issued Smith Valley Fire Protection District Board 10
92 April 19 Lyon County Proclamation issued BLM, Lyon County, NLFPD
10
94 April - May Posters displayed BLM-Carson City District, Smith
Valley FPD, UNCE
95 May Banners displayed various locations Mound House FAC, Smith
Valley FPD
96 May 1 - 31 Message on Pioneer Crossing-Dayton marquee Pioneer
Crossing, UNCE
97 May 1 - 31 Message on Pioneer Crossing-Fernley marquee Pioneer
Crossing, UNCE
98 May 1 - 31 Message on Pioneer Crossing-Yerington Pioneer
Crossing, UNCE
99 May 1 - 31 Wildfire awareness display in Smith Library
Smith Valley Conservation Districts, Smith Library 1,775
100 May 5 North Lyon County Fire District Open House BLM, North
Lyon FPD 250
101 May 5 Smith Valley Fire Station Open House BLM, Smith Valley
FPD, UNCE 10
102 May 28 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 260 42
103 April - May Posters displayed UNCE
104 April 3 County proclamation issued BLM, Pershing County 10 105
April - May Banner displayed BLM 106 April - May Posters displayed
various locations UNCE
Nye
Mineral
Lyon
Lincoln
41Summary Report
107 May 18 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 100 6
108 May 21 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 298 5
109 May 22 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 408 13
110 May 23 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 76 1
111 May 26 Jim Butler Days Tonopah BLM 500
112 April - May Posters displayed various locations BLM, UNCE 113
April - May Banner displayed in Lovelock BLM, UNCE 114 May 4 County
proclamation issued BLM 25
115 May 28 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 308 84
116 April - May Posters displayed various locations Storey County
FPD, UNCE 117 May Banners displayed various locations Storey County
FPD, UNCE 118 May Defensible Space Courtesy Inspections Storey
County FPD 360
119 May-June 15 20-foot banner displayed in VC Highlands Storey
County FPD
120 May 6 Children's Day on the Comstock CASA, Peas & Carrots
Child Care, Storey County, Storey County FPD 560
121 May 8 Hillside Elementary School Presentations & Ember
House Activity
Storey County School District, Storey County FPD 70
122 May 15 County proclamation issued Storey County FPD 15
123 May 21 Hugh Gallagher School Presentations & Ember House
Activity
Storey County School District, Storey County FPD, UNCE 120
124 May 29 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 36 1
125 April - May Posters displayed various locations BLM, NDF,
TMFPD, USFS, UNCE
126 April - May Banners displayed various locations
Academy of Arts, Careers and Technology, BLM, NDF, RFD, SFWC,
TMFPD, USFS, UNCE, Washoe County School District
127 April 14 BLM presence at Reno's Biggest Little Marathon to
promote our May 6 race BLM, Desert Sky Adventures 1000
128 April 18
Distribution of an electronic flyer to Washoe County School
District employees, promoting the May 5 race event. USFS, Washoe
County School District 8,000
129 May 15 - 31 Message on the Bonanza Casino Marquee Bonanza
Casino, UNCE 130 May 1 - 31 Message on the UNR - Lawlor Sign UNCE,
UNR 131 May 1 - 31 Message on NDOT's DMS NDOT-District II,
UNCE
Washoe
Storey
Pershing
132 May 1 - 31 Message on Sparks Nugget Marquee Sparks Fire
Department, Sparks Nugget Hotel and Casino
133 May 1 Wildfire Awareness Presentation at Media Training
Day
NLTFPD, Sierra Front Wildfire Cooperators, UNCE 40
134 May 1 Television Interview KTVN KTVN, UNCE
135 May 2 Elmcrest Elementary - Reno Rodeo Reading Roundup BLM 62
62
136 May 3 Article in Reno Gazette Journal on NWAM Reno Gazette
Journal, UNCE 65,000
137 May 4 Bernice Matthews Elementary Reno Rodeo Reading Roundup
BLM 108 108
138 May 5 Defensible Space Inspection TMFPD 1
139 May 6 River Mount Park Wildfire Community Preparedness Day NDF,
State Farm Insurance, UNCE 20
140 May 6
Wildland Fire Awareness Multi-Hour Trail Run and Treasure Hunt
Event at Bartley Ranch
American Red Cross, BLM - Carson City District and Nevada State
Office,City of Reno Fire Department, Desert Sky Adventures, Eclipse
Pizza Co., Fizio, NDF, Nevada LAST, Nevada Network of Fire Adapted
Communities, Nevada State Fire Marshal Division, Reno Running Co.,
Sierra Sciences, Sparks Fire Department, State Farm Insurance,
Super Burrito, Tailwind Nutrition, The Brewer's Cabinet, TMFPD,
USFS, UNCE, Washoe County Regional Parks 325
141 May 9 Alice Smith Elementary Reno Rodeo Reading Roundup BLM 98
98
142 May 10 Roger Corbett Elementary Reno Rodeo Reading Roundup BLM
80 80
143 May 11 Mariposa STEM Academy Reno Rodeo Reading Roundup BLM 28
28
144 May 12 Junk the Junipers - Silver Lake BLM, Moana Nursery,
TMFPD, UNCE 42 145 May 12 Junk the Junipers - Washoe Valley Moana
Nursery, NDF, UNCE 134
146 May 14 Lemmon Valley Elementary Reno Rodeo Reading Roundup BLM
120 120
147 May 15 Rita Cannon Elementary Reno Rodeo Reading Roundup BLM 87
87
148 May 15 County proclamation issued NLTFPD, UNCE, Washoe County
35
149 May 16 Anderson Elementary Reno Rodeo Reading Roundup BLM 70
70
150 May 17 Reno/Sparks Tribal Evacuation Event American Red Cross,
Reno/Sparks Indian Colony 60
43Summary Report
151 May 19 Celebrate Washoe Valley - Info booth and Juniper Toss
Game
American Red Cross, Boy Scouts Troop 150, Bowers Mansion/ Davis
Creek Park, BLM-Carson City District, Canine Rehab Center,
Historical Society, Keep Truckee Meadows Beautiful, Lahontan
Audubon Society, Nevada Bugs and Butterflies, Nevada Department of
Wildlife, NDF, Nevada Historians, Northern Nevada Bluegrass
Association, Scenic Nevada, South Valleys Library, TMFPD, Truckee
Meadows Parks Foundation, UNCE, Washoe County Parks/Scenic Byway,
Washoe Valley Garden Group, Washoe Valley Alliance, Wild Animal
Infirmary 350
152 May 19 Barks and Badges Fundraiser Secret Witness, TMFPD,
Washoe County K- 9 Partners, Washoe County Sheriff 1,500
153 May 19 Bi-state Evacuation Drill & Safety Fair
American Red Cross, CALfire, California Highway Patrol, California
OES, IVGID, Nevada DEM, NDF, Nevada Highway Patrol, NLTFPD, NTFPD,
Placer County Emergency Management, Placer County Sheriff's Dept,
RFD, SFD, Tahoe Biltmore Lodge & Casino, TMFPD, Washoe County
Emergency Management, Washoe County Search and Rescue, Washoe
County Sheriff's Office, Washoe County Regional Animal Services
1,531
154 May 21 Bailey Elementary Reno Rodeo Reading Roundup BLM 50
50
155 May 22 Stead Elementary Reno Rodeo Reading Roundup BLM 105
105
156 May 24 Libby Booth Elementary Reno Rodeo Reading Round up BLM
60 60
157 May 29 Lemelson Elementary Reno Rodeo Reading Roundup BLM 48
48
158 May 29 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 6,720 80
159 May 30 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 1,546 68
160 May 31 Esther Bennet Elementary Reno Rodeo Reading Round up BLM
66 66
161 162 April - May Posters displayed various locations UNCE 163
May 3 Fire Safety Day Boy Scouts USFS 20 164 May 4 Day of the Child
Event USFS 100
165 May 22 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 248 23
White Pine
166 May 23 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 1201 32
167 May 24 2018 Nevada Interagency Fire Prevention Team visited
various locations BLM, The Network, USFS 32 7
168 February 1 - Facebook Ad promoting Multi-hour Trail Run event
BLM-Nevada State Office, UNCE 5,834
169 March 20 Interview on Race Event aired on KKOH Desert Sky
Adventures, KKOH, Nevada LAST, Sparks Fire Department,UNCE
170 April Sage Signals 1/2-page print display ad NV Cattlemen's
Association, UNCE 470
171 April 2 - Jun Social Media Campaign via Facebook, 36
NWAM-related posts UNCE 12,950
172 April 8
Facebook announcement to tune into KOH AM 780 Talk about the Battle
Born Trail Series
BLM, Desert Sky Adventures, KOH, Sparks Fire, UNCE 499
173 April 11 - May 6
Radio ad promoting race event aired on KBUL 98.1FM BLM, Cumulus
Media, UNCE
174 April 20 - May 5
Facebook Ad promoting Multi-hour Trail Run event BLM-Nevada State
Office, UNCE 14,900
175 April 25 Facebook LIVE! event promoting Multi- Hour Trail Run
event
Desert Sky Adventures, Nevada LAST, Sparks Fire Department,UNCE
253
176 April 27
Feature story on kick-off to Nevada Wildfire Awareness Month aired
on various media outlets KTVN, KRNV, KKOH, UNCE
177 May Social Media Campaign via Facebook, 10 NWAM-related posts
NDF 2,035
178 May Posters displayed at all Nevada State Park locations
Nevada Department of Conservation and Natural Resources, Nevada
State Parks, UNCE
179 May Nevada Landscape Association 1/2 Page ad and NWAM article
NLA, UNCE
180 May Sage Signals 1/2-page ad and NWAM article (digital edition
only) NV Cattlemen's Association, UNCE *
181 April/May Community Living 1/2-page ad Community Living
Magazine 6,000
182 May - Sept Northern Nevada radio PSA campaign BLM,Cumulus
Media, NDF, USFS, UNCE 183 May/June Nevada Magazine 1/2-page ad
Nevada Magazine, UNCE 20,000 184 May/June Nevada Events & Shows
1/2-page ad Nevada Magazine, UNCE 40,000
185 May - Sept Northern Nevada television PSA campaign
BLM, KTVN, KRNV, NDF, Sierra Front Wildfire Cooperators, USFS,
UNCE
186 May 1 Interview during SFWC Media Training KTVN, UNCE
187 May 2 - 31 Fires by season social media campaign via Facebook
NWS Reno office, SFWC, UNCE 51,607
188 May 2
Facebook Live! Jamie Talks About interview with National Weather
Service- Reno NWS Reno office, UNCE 1,760
189 May 3 RGJ article Prepare now for wildfire RGJ, UNCE * 190 May
6 Battle Born Trail Series Facebook post USFS 1,008
191 May 12 Facebook Live! post during NDF Junk the Junipers event
NDF, UNCE 722
Regional or Statewide
45Summary Report
192 May 12 Interview during Junk the Junipers event at NDF KOLO,
NDF
193 May 16 Coyote TV High Desert Advocate article Coyote TV High
Desert Advocate, NDF
194 May 27 Facebook post on Nevada Fire Prevention Team Travels and
Fire Safety Message BLM, The Network, USFS 704
195 June 6 Video of PSA on Facebook MarkOne Productions, UNCE
2,855
196 April-May
A collaborative, multi-state proclamation between California,
Colorado, Idaho, Montana, Nevada, Oregon, North Dakota, South
Dakota, Utah and Washington
Governors of each state, Keep Oregon Green, Colorado State Forest
Service, Idaho Firewise, Montana Department of Natural Resources
and Conservation, NDF, North Dakota Office of the Governor, South
Dakota office of the Governor, University of Nevada Cooperative
Extension, Utah Division of Forestry Fire and State Lands,
Washington Department of Natural Resources Urban & Community
Forestry Wildfire Division
Date(s) Event or Activity Partner(s) Direct Mail/Dist. Direct
Indirect
TOTAL 33,524 11,930 790,176 Key: Color block indicates a public
event
# Participants
Good Neighbor or National
In-kind Contributions
Non-Federal Contributions Community Living Magazine - Value of
half-page courtesy ad, April/May edition 420.00 Cumulus Media -
Added value spots on KKOH and KBUL during the May PSA
campaign
1,835.00
Desert Sky Adventures - Sponsored entries for Fire Up for
Firefighters Multi-hour Race
200.00
Douglas Disposal and Recycling Services - Value of donated dumpster
for the Holbrook Heights community
664.00
Eureka County Event Supporters - Contribution of raffle prizes and
other giveaway items for both Firewise events
838.00
349.00
1,559.00
Eureka County Firewise Communities - Purchased T-shirts for both
Firewise events 1,499.00 Eureka County Firewise Communities -
Postage for bulk mailings 297.00 Eureka County Firewise Communities
- Donations for cooks 700.00 Eureka County Firewise Communities -
Technical support for organizing both Firewise events
2,530.00
Eureka County Firewise Communities - Fire-safe plants 510.00
Eureka County Events - Outside Agency Donations 600.00 KRNV Channel
4 - Added value spots during the May PSA campaign 300.00 Moana
Nursery - Value of 20 percent off coupons redeemed for five shrubs
to participants at two Junk The Junipers events
140.00
Mt. Charleston Resort and Lodge donated food for Pine Needle
Clean-Up 100.00 Nevada Cattlemen’s Association - Value of two
half-page courtesy ads, one each in the April and May editions of
Sage Signals
260.00
Nevada Magazine - Value of one half-page ad in the May/June edition
2,750.00 Republic Services - Value of four 30-yard dumpsters for
Mt. Charleston’s Pine Needle Pick Up
1,400.00
Sierra Front Wildfire Cooperators - Contribution to TV PSA campaign
2,000.00 Super Burrito Reno - Value of discount offered on
breakfast burritos for race participants 45.00 TOTAL NON-FEDERAL
CONTRIBUTIONS $18,996.00
Federal Contributions Bureau of Land Management-Nevada State Office
- Contribution of giveaway items in support of the Wildland Fire
Awareness Multi-hour Trail Run event
200.00
Nevada Division of Forestry - Contribution of Smokey Bear trinkets
for use with the Ember House and Juniper Toss Youth Activities at
multiple events
354.00
632.00
47Summary Report
List of Abbreviations Used