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Strong growth driven by extensive network video projects January- September 2007. Ray Mauritsson, CEO Fredrik Sjöstrand, CFO. Today's agenda. This is Axis Q3 2007 Axis product portfolio The network video market Total cost of owership (TCO). This is Axis . Founded in 1984 - PowerPoint PPT Presentation
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Strong growth driven by extensive network video projects
January- September 2007 Ray Mauritsson, CEO
Fredrik Sjöstrand, CFO
This is Axis
Q3 2007
Axis product portfolio
The network video market
Total cost of owership (TCO)
Today's agenda
This is Axis
Founded in 1984
An IT-company driving the network video market
Worldwide presence in 18 countries, 523 employees*
Product areas, Network Video Solutions Network Print Servers
Net sales in 2006: MSEK 1 202 (US$163M)
Global partnerships through distributors, resellers and system integrators
Listed on OMX Nordic Exchange, StockholmLarge Cap and Information, Technology exchanges
* Q3, 2007
Global distribution and sales
Distributors
Resellers System integrators
End user
The market’s broadest video portfolio
Fixed cameras Domes & PTZ’s Video servers Management SW
AXIS 243QAXIS 243SAAXIS 241QAAXIS 241QAXIS 241SAXIS 247SAXIS 240Q
AXIS 291 1U RackAXIS 3U Rack
AXIS Camera StationAXIS Camera MgmtADP > 500 PartnersAXIS 262+ NVR
AXIS 223MAXIS 221AXIS 225FDAXIS 216MFD/216MFD-VAXIS 211MAXIS 216FD/216FD-VAXIS 211WAXIS 211/211AAXIS 210/210AAXIS 209FD-RAXIS 209FD/209MFDAXIS 207MWAXIS 207/207W AXIS 206
AXIS 233DAXIS 232D+AXIS 231D+AXIS 214 PTZAXIS 213 PTZAXIS 215 PTZAXIS 212 PTZ
Accessories
Total net sales 1 193 (841) MSEK
Total growth + 42%
Stable growth within video + 48%
High activity in the market Adding orders to previously announced installations
Highlights January-September, 2007
Sales January - September, 2007
Total sales 1 193 MSEK (841)
Growth 42%
Currency effects - 61 MSEK
Video sales 1 090 MSEK (738)
Growth 48%
MSEK Growth
050
100150200250300350400450
Q1-200
5
Q2-200
5
Q3-200
5
Q4-200
5
Q1-200
6
Q2-200
6
Q3-200
6
Q4-200
6
Q1-200
7
Q2-200
7
Q3-200
70%10%20%30%40%50%60%70%80%90%
Video salesVideo growthTotal growth
Operating expenses
Q3, 2007
Q2, 2007
Q1, 2007
Q3, 2006
Selling and marketing costs -79 902 - 76 059 - 66 112 -50 266
Administrative costs - 14 525 -13 915 - 16 322 -11 732
Research and development costs - 44 626 - 44 566 -43 015 -38 597
Total costs - 139 053 -134 540 - 125 449 -100 595
EBIT and Gross margin
Gross margin 54.5% (55.3%)
Operating margin 23.1% (22.7%)
Profit margin 23.0% (22.6%)
MSEK Margin
0102030405060708090
100
Q1-
2005
Q2-
2005
Q3-
2005
Q4-
2005
Q1-
2006
Q2-
2006
Q3-
2006
Q4-
2006
Q1-
2007
Q2-
2007
Q3-
2007
0%10%20%30%40%50%60%70%80%90%100%EBIT
Gross marginEBIT margin
Q3 2007
Sales in the product areas
Q3 2007
Video + 54% Print & Scan - 11% Other +37 %
Growth in product areas
Sales in the regions
Q3, 2007
Americas EMEA Asia
Latest news
Installations in Casino in US, August
AXIS open office in India, August
Axis cameras featured in Telia HemKoll service, September
Product launches AXIS 209MFD
AXIS 209FD
AXIS 211 W
Active Tampering Alarm
Intelligent Video
Active Camera Tampering
Detects re-direction
Detects blocking
Detects covering and spray-painting
Detects out of focus
More information www.axis.com
The first million
One million network cameras delivered
Network camera penetration by country
Source: World Market for Video Surveillance Equipment 2006 Ed, IMS Research
Highest market penetration
Customer segments
Banking & Finance
Education
Government
Industrial
Retail
Transportation
Total cost of ownership (TCO)
Research conducted by an independent research firm Develop a Total Cost of Ownership (TCO)
comparison of video surveillance systems- Analog vs. Digital
Installation in a single school building with30 indoor and 10 outdoor cameras
3 steps– Develop baseline operational scenario– Collect cost data– Compile finding
Conclusion Total cost of ownership is lower in an
IP-based installation The network system is scalable and more
flexible More information at www.axis.com
54%
6%
21%
19%
34%
16%
25%
25%
Growth of the global market
Growth10%
CCTV
Growth40%
NetworkVideo
Future outlook, Axis goals
Focused product range Aggressive product development
Intelligent solutions
Focused business model Loyal partnerships
Focused companyMarket leadership
Professional Network Video